My Swim Baby is long-trusted as a retailer of protective swim and sun wear for children. They are excited to announce the release their own line of Sun Hats, Swim Shirts and Reusable Swim Diapers. The custom prints on the hat and swim diaper coordinate with the UPF 50+ swim shirts to create an entire ensemble that is certain to keep your little one safe and cool in the sun. Distributed by Planet Wise, Inc. Launch date: 2012.