TDmonthly - Who Owns the LEGO Group, and How KIRKBI and the LEGO Foundation Think Long-Term

In short

The LEGO Group is owned by LEGO Holding, which is owned by KIRKBI A/S, the Kirk Kristiansen family's holding company (75%), and the LEGO Foundation (25%), according to LEGO's official ownership page.
KIRKBI describes itself as the family's ultimate holding company, with a purpose of building a better future for children and a long-term ownership model.
The LEGO Foundation uses its 25% stake to support children's learning through play. In 2025, KIRKBI reported that structure was organized around LEGO Holding and other business areas.

When buyers ask who stands behind the LEGO Group, the official answer is short and specific. LEGO's ownership page states: "The LEGO Group is owned by LEGO Holding, which is owned by KIRKBI A/S, the Kirk Kristiansen family's holding company (75%), and the LEGO Foundation (25%)." The company remains family-owned and headquartered in Billund, Denmark, where Ole Kirk Kristiansen founded it in 1932.

KIRKBI is not only a financial holder. Its 2025 annual report and its March 26, 2026 press release describe KIRKBI as the holding company of the LEGO Group and other companies owned by the Kirk Kristiansen family, with a purpose of building a better future for children. In 2025, KIRKBI says it finalized a new group and governance structure so that activities sit in three business areas under KIRKBI as the family's ultimate holding company, plus a portfolio of financial investments. LEGO Holding, established as a legal entity on Jan. 1, 2025, brings together KIRKBI's 75% ownership of the LEGO Group (including LEGO Education and LEGO House) and other LEGO-branded activities.

The LEGO Foundation, a Danish corporate foundation, is entrusted with the other 25%. LEGO's ownership page says the Foundation works with partners to support children's needs and to champion the dignity of childhood, through donations and impact investments, so that children can thrive and grow. KIRKBI's 2025 reporting describes that 25% stake as supporting children in learning through play.

That structure helps explain why the Group can keep funding factories, sustainability projects and new play platforms while it grows. KIRKBI's 2025 press release said another exceptional year for the LEGO Group, together with other KIRKBI activities, produced a consolidated profit before tax of DKK 22.6 billion, and that the new structure is meant to support a long-term owner vision. The financial record of the Group itself is laid out in LEGO's results from 2024 through the first half of 2026. The same long horizon is visible in the Virginia factory and distribution investment scheduled for 2027.