The interactive and portable device is an MP3 and karaoke player in one. Enabled through PDSR (Play-Display-Sing-Record) Fusion Technology, users can sing, listen and record their own voices simultaneously. Other special features include the ability to download song lyrics, create personal song lyrics, eliminate or reduce an artist’s voice on a track for karaoke fun and much more. The i-Sing eliminates the need to wait for the release of karaoke tracks; it also gives users the option of sharing and uploading the songs they have sung and recorded. Launch date: August 2007.