The Tamagotchi Pix introduces several new features, including an interactive color screen and a built-in camera. Users can engage with their virtual pet through various activities such as cooking, bathing, and customization. The device also offers 17 new games to earn Gotchi points, enhancing interaction and care for the Tamagotchi. Social features allow players to connect with friends by exchanging gifts, arranging playdates, and exploring together. The camera enables users to take photos with their Tamagotchi character, adding a personal touch to the experience. The Tamagotchi Pix operates on 2 AAA batteries (not included) and is designed for ages 6 and up.