Children discover and explore new shapes, learn measurements, develop primary motor skills, improve communication and language skills, and visualize their world in new ways with Sandtastik Play Sand. Sandtastik Play Sand is 100-percent natural, non-toxic and environmentally friendly. The sand molds when wet and can be washed and re-used over and over again. Sandtastik Sales and Marketing Manager Chad Noyes told TDmonthly, "Sandtastik White Play Sand is safe for children of all ages. It is the only sand in the world containing no free crystalline silica or quartz, approved safe by the ACMI, ASTM (USA), Corporate and Consumer Affairs (Canada), and EN-71 (Europe)." Launch date: October 1990.