The innovative and multi-use floor cushion features sides that can be tied up, allowing the cushion to transform into a cozy and portable nap mat. A larger cushion is available with an MSRP of $118. “The Baby Zabu’s patent-pending design combines stylishness with functionality and can be used as a cool floor cushion, a portable and cozy crib or an integrated mattress pad and bumper system for your baby’s playpen or travel crib,” Yuki Mese of Wagamama Baby told TDmonthly. Launch date: September 2007.

The patent-pending blankie-ball features an attached self-encompassing pocket to keep the blanket clean and portable for moms and babies on the go. The luxuriously soft blanket tucks inside the pouch and converts into a stylish and soft pillowy ball. There are six fun and contemporary styles to choose from, each with a different colored blanket inside. This product is extremely unique because of the pouch attached to the blanket. "No other blanket tucks into a ball for easy portability and cleanliness," Samantha Namboothiri, director of sales and marketing at Wagamama Baby, told TDmonthly. Launch date: September 7, 2008.