A tree will be planted for every collectible, plush Treefie that is registered online. Because children are so interested in doing their part, this line is geared toward educating them about our world, giving them the opportunity to plant a tree, and keeping them interested in the environment. Treefies combine the classic offline play and collecting possibilities of a plush toy with the modern twist of access to the internet. The line includes the following animals: monkey, elephant, eagle, frog, brown bear, lion, panda, shark, leopard, and ferret.