Poppo! is a fast-paced word game that is educational and fun for the whole family. Parents want fun, challenging and educational activities for their kids. Kids want to play right away, hate to wait, love challenges and definitely want to win. Peter Poppo and his pals come together in this exciting, new game specially designed for emerging readers. Your child pops the lettered dice in the poppers and matches them with the word or picture on the card. Being able to rearrange and assemble letters into words in a fast-paced setting is challenging and fun. Once children master the fundamental connection among the letters, the words and the pictures they see, they will be well on their way to becoming excellent readers. Poppo! received a 2007 Major FUN Award, The National Parenting Center's 2007 Seal of Approval and a Spring 2007 Best Products Award from Dr. Toy.
— "We offer educational, character-building products that help to bring adults and kids together," Chief Executive Optimist Michael Vien told TDmonthly. "Specialty stores are going to be able to create a Poppo! package of games, books, toys and plush characters in a way that will let customers consume products in the way they want to, by interacting simultaneously across multiple-delivery methods." He added that there will soon be a Poppo Pals virtual online community for kids and parents to learn and play together.
— Poppo! garnered a TDmonthly Top Toy 2007 award for being a simple, yet useful, educational word game with the undeniable fun factor of poppers. It also introduces new characters and thrives off of the company’s well-articulated and executed mission of enriching lives through play.

These classic, comfortable tees are of the highest quality and come with a 100 percent satisfaction guarantee. Tank, tee and longsleeve styles are available in various patterns, including Sailboat, Butterflies, Peter Poppo and more. Men’s and women’s sizes are also available. Launch date: June 2007.

The Fungo disc is a 175-gram Discraft Ultra-Star, a world standard for ultimate outdoor play. It is available in white, pink, orange and blue. Launch date: May 2007.

Zotto is the addictive word game of chance and strategy. The object of the game is to have fun, of course, and to make as many words with the highest point value as possible from among the random letters popped. Form as many three- to four-letter words as you can by joining letters up, down, side-to-side and diagonally. Everyone who plays Zotto and has fun wins. The player with the highest overall score wins the game, too. Intensely addictive and exceptionally challenging, Zotto is excellent fun for the whole family.