The WordLaunch system is a carnival-themed multimedia adventure that engages children and encourages them to learn, through animated games that offer fun rewards. The system recognizes 2,000 preschool and kindergarten words and actively helps children learn 300 common three- and four-letter words. The system comes ready to play and includes the magic word machine, TV connector cable, 32 letter tiles and an alphabet tray for organizing and storing the letters. Launch date: July 2007.