The objective of this product is to allow children as well as adults the opportunity to clearly allow others to see how they are feeling. Each wrist band has a character and a mood in writing that shows emotional states. These wristbands are designed as a fun way for kids to learn about emotions, colors and how to connect with themselves and others through feelings. "Moody Bands are an ideal tool to be incorporated in any school curriculum. This product is perfect for children, but what sets Moody Bands apart is that adults of all ages love them as well," Naif J. Faris, president of Moody Bands, told TDmonthly. Moody Bands received a 2009 Dr. Toy Best Children's Vacation Product Award, a 2009 Toy Man Award of Excellence, a 2009 Toy Man E-Choice Award, and a 2009 Toy Man Seal of Approval. Launch date: September 9, 2008.