This set features a Fairy and her magic light wand. The toy features a color wand that uses a patented technology to collect color from any object. Once captured, the color can be shared with other toys in the product line. The magic wand also can play three interactive games. Different playsets are available. Launch date: Fall 2011.

MiP is an award-winning robot toy that the whole family can enjoy!

Make a splash with your favorite family games reimagined for outdoor play. Get drenched with new Splash Games titles: Monopoly, Hungry Hungry Hippos, Pie Face, Twister JR, Battleship, and Barrel of Monkeys. These new additions join Twister Splash, Operati

Meet Turbo Dave: your own personal Minion Robot. Turbo Dave responds to hand gestures and can even navigate your room. Download the Turbo Dave App to drive, plan paths, or trigger comedic reactions to props and characters from the Despicable Me Franchise.

Arpo, originally designed as a fierce fighting machine, has been reassigned to caregiving and cuddling as a nanny robot. And these official licensed Arpo toys are also so much fun to cuddle!

Introducing My Squishy Little! Squeeze their cheeks to pop out their unique personalities! Available now!

GRiP and Joe Plow are hard-working members of the BotSquad. These construction robots with bright LED eyes put the FUN into getting it DONE. With your remote control in hand, you can drive GRIP around, grab one of the included bricks with GRiP's arms, a

Introducing Dog-E, the one-in-a-million robot dog. As soon as you uncrate this pup, the minting process begins, revealing a unique combination of colorful lights, sounds and personality traits. Dog-E moves and sounds like a real dog with a cute forward ru

Create the most EPIC Nerf Super Soaker battleground in your backyard! Launching this Spring, this ALL-NEW line of Nerf Super Soaker products will change water battle, water sport, and pool play for everyone! Leading the water toy line is the Nerf Super So

Catch the magic glow with the all-new Got2Glow Fairy Finder! There are over 100 virtual fairies to collect - will you find them all? Find fairies with your Got2Glow Fairy Finder wherever you are! In the kitchen or garden, in the dark or upside down, there