I Can Brush is designed for toddlers first tooth-brushing experience. It is swallowable for those little ones who can't yet spit out, is fluoride free and xylitol rich. Safe for infants and toddlers, I Can Brush was developed by a pediatrician. Non-gritty, non-pasty and tastes great, making it solution for any child that is particular about the feel and taste of toothpaste. Grape flavor. Launch date: June 2011.
Awards: 2011 Creative Child

Spiffies wipes, which contain the natural cavity-fighting ingredient xylitol, have been found to significantly reduce the development of cavities in kids. The individually-packaged wipes come in child-friendly flavors, so kids actually enjoy using them.
Awards: 2010 National Parenting Center Products for Babies award