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Preschool pop stars The Doodlebops will “star” in a new line of musical and role-play toys from Irwin Toy beginning summer 2007. The fun and funky product line-up enables preschoolers to immerse themselves in the roles of the hip and active characters of the show. The Keytar is a piano-like toy trimmed with pink “fur.” It is played like a guitar. The line also includes a guitar, drums, a microphone and a dance mat. Launch date: Fall 2007.