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Reader Demographics | 2017 Editorial Calendar | Feature Supplements | Submission Policy | Advertising Opportunities | Special Features | Contacts | TDmonthly


TDmonthly Magazine


Since 2001, TDmonthly Magazine has successfully relied on the expertise of long-time toy industry leaders and veterans in covering this rapidly changing industry in order to bring to its readers the vital information they need to stay on top of their game.

TDmonthly Magazine offers:

  • Informative Feature Articles
  • Product Reviews
  • Product Showcases
  • Retailer Surveys
    And Much More!

Benefiting from its paperless publishing format, TDmonthly Magazine is able to be the first to provide the most current news and new product releases for the toy industry.

In addition, TDmonthly Magazine features other regular departments:

  • Bio on interesting toy companies
  • Specialty toys hand picked by our staff for their quality and high play value
  • Top-10: See what toys are best-sellers in various categories, according to our panel of specialty toy retailers
  • Toys to Talk About: See some of the latest specialty and mass-market toys
  • Informative articles with tips on running a specialty retail store.

Supplemental features on TDmonthly Magazine include the ToyShow™ Preview and Highlights, an indispensable resource for retailer subscribers searching for the latest product offerings in their specific categories of interest.

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Current Circulation Statistics

Distribution Format

1) Electronic Publishing Services
Monthly Subscribers = 14,600+[?]

2) World Wide Web: www.tdmonthly.com
Unique Monthly Online Readers = 31,700+

TDmonthly Reader Demographics




TDmonthly Reader Geographics




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2017 Editorial Calendar

All editorial materials are due by the 10th of the prior month.

January

· American International Toy Fair Preview
· Top Toys
· Books
· Play Sets
· Halloween Products

Ad Space Closes: December 10
Ad Materials Due: December 17

February

· American International Toy Fair On-site Updates
· Arts and Crafts
· STEM Skill-Building Toys
· CDs and Musical Toys

Ad Space Closes: January 9
Ad Materials Due: January 16

March

· American International Toy Fair Highlights & Videos
· Wooden Toys
· Games

Ad Space Closes: February 11
Ad Materials Due: February 18

April

· Toy Fest West Highlights & Videos
· Outdoors Toys/Sporting Goods/Balls
· Ride-Ons
· Green and Eco-Friendly Toys

Ad Space Closes: March 7
Ad Materials Due: March 18

May

· Infant & Toddler Toys
· Bath Toys
· Travel Toys
· Holiday Preview
· ASTRA Preview

Ad Space Closes: April 9
Ad Materials Due: April 16

June

· ASTRA Marketplace & Academy Preview
· Holiday Preview Issue
· Construction
· Activity Kits
· Licensed Toys

Ad Space Closes: May 9
Ad Materials Due: May 16

July

· ASTRA Marketplace & Academy Highlights & Videos
· Holiday Preview Issue
· Dolls
· Plush & Puppets
· Furniture & Playhouses

Ad Space Closes: June 9
Ad Materials Due: June 16

August

· Holiday Preview Issue
· ABC Kids Show Preview
· Interactive Toys
· Electronic / Battery Operated Toys
· Puzzles

Ad Space Closes: July 9
Ad Materials Due: July 16

September

· ABC Kids Show Preview & Show Coverage
· Fall Preview
· Collectibles
· Die-Cast
· Action Figures

Ad Space Closes: August 9
Ad Materials Due: August 16

October

· Novelty
· Card Games
· Science & Nature
· Fall Toy Preview Preview & Coverage

Ad Space Closes: September 10
Ad Materials Due: September 17

November

· Tweens
· Jewelry & Accessories
· Preschool Toys
· Fall Toy Preview Roundup & Videos
· Hot for the Holidays

Ad Space Closes: October 8
Ad Materials Due: October 15

December

· Aircraft / Flying Toys
· Educational Toys
· Hot for the Holidays

Ad Space Closes: November 12
Ad Materials Due: November 19



PLEASE NOTE: TDMONTHLY'S EDITORIAL CALENDAR IS SUBJECT TO CHANGE WITHOUT NOTICE. PLEASE EMAIL ANY QUESTIONS OR COMMENTS ABOUT THE SCHEDULE TO emailtoydirectory@gmail.com.

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TDmonthly Magazine provides industry-leading content through comprehensive feature sections that educate and inform its readers while providing the most accurate and up-to-date news and information.

TDmonthly Magazine Features include:

  • Top-10 Most-Wanted Toys
  • Product Reviews
  • Product Showcases
  • Shop Talk
  • Guest Experts
    And Much More!

TRADE SHOW COVERAGE:

Get maximum exposure when you attend a major toy show such as Toy Fair, ASTRA or Toy Fest West. TDmonthly helps you reach retailers before, during, and after the show:

  • Pre- and post-show articles highlighting your products
  • Video at your Booth
  • Retailer Reporter visit and Tweets (select shows only)
  • Group email blasts before and after the show to our most active retailer readers
  • Online toy booth to showcase your new products
  • Skyscraper banner ads
Packages start at $895. Reserve ASAP as we have a limited number of slots at each show: emailtoydirectory@gmail.com

See trade show video samples here:



TOYSHOW™ PREVIEW & HIGHLIGHTS

This supplemental feature of the TDmonthly Magazine has become an indispensable resource for retailer subscribers searching for the latest product offerings in their specific categories of interest.
Manufacturers, distributors, publishers and wholesalers have adopted the ToyShow™ Preview & Highlights page as an integral part of their yearly marketing strategies.

BE A TDMONTHLY TOP TOY!

There is no fee to submit for our Top Toy Awards. We bestow awards based on retailer, consumer and editorial feedback on toys and games. If you win a TDmonthy Top Toy award, you can license our digital seal for $345 — no expiration date. If you haven't won an award, feel free to submit your product for editorial review (see procedure below).

GET SEEN!

Are you a California toy company? TDmonthly can arrange for our video crew to come to your showroom and do product demos or even create commercials. Inquire for more info: emailtoydirectory@gmail.com

PRODUCT REVIEW

This feature supplement of the TDmonthly Magazine is the latest resource offering for retailers looking to educate themselves on the newest product releases for the toy, hobby, game and gift industry.
Thanks to the paperless publication of the magazine, TDmonthly Magazine is often the first trade publication to present new products to the industry.

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Product Review

To submit new products for review in the TDmonthly Magazine Review Supplement, please provide the following information for consideration:

1) Complete working product sample
2) Associated media (press material)
3) Estimated date of public release
4) Suggested retail price
5) Digital media including product images for print
6) Check for $150 made payable to ToyDirectory.com, Inc.

Mail submissions C/O Product Review Department*

Editorial Consideration

Unsolicited editorial submissions can be sent to the Editorial Assignments Desk for possible inclusion in the magazine during the course of the calendar year. All submissions must include the following:

1) Applicable press material
2) Company contact information for follow-up
3) Digital media including product images for print

Email submissions to emailtoydirectory@gmail.com or Mail submissions to C/O Assignments Department*

Press Releases

Official press releases from manufacturers, PR firms, marketing or distribution staff should be submitted to the following recipients:

Email submissions to emailtoydirectory@gmail.com or Mail submissions to C/O Editorial Department*

Graphics & Images

Manufacturers and PR Reps may directly submit images for publication to TDmonthly Magazine in the following formats: JPEG, GIF or TIFF
All images must be submitted through the following channels:

Electronic - emailtoydirectory@gmail.com
USPS submissions C/O Programming Department*


Images must be accompanied by the following information:


1) Sender’s contact information
2) Exact description of image
3) “Permission to use” statement
4) Intended use description

*Note – Submitting entity is responsible for all associated shipping costs. Products will not be returned unless accompanied by appropriate return shipping information and pre-paid shipping material. Submission of material does not guarantee inclusion in the TDmonthly Magazine publication.

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TDmonthly Magazine has 14,600+ registered retailers[?] and 31,700 + unique monthly readers, with several affordable ways to get you in touch with them.

SKYSCRAPER ADVERTISEMENTS

     
     
   
Skyscraper Ads (160x600)
In Rotation


Our banner ads are guaranteed to receive a minimum of 5,000 impressions a month. The ads link to your Web page or to a ToyShow Preview and Highlights page.
Max File Size Allowed - 25K

 

 

Skyscraper Advertising Pricing

Size 1 X 3 X 6 X 9 X 12 X
160x 600 pixels (Vertical)  $490.00  $475.00  $460.00  $440.00  $390.00


examples:




SPONSORSHIP

     
     
     
Sponsor Ads (450x75)
Static

Utilizing every aspect of our site, TDmonthly Magazine sponsors get maximum exposure, including an e-mail broadcast to all 14,600+[?] of our members.


 

Sponsorship Pricing

Starting at $6250.00 - per month, depending on season


examples:




TOYSHOW PREVIEW & HIGHLIGHTS

The ToyShow Preview and Highlights page consists of four product images, a company bio, and a description of your products

ToyShow™ Preview & Highlights Membership Pricing

Membership Type

Amount

Duration

Images

Premium ToyShow™ Preview & Highlights

 $585.00 

 120 days 

 4 


Click here for a partial list of participating ToyShow (TM) Exhibitors

E-MAIL BROADCAST SYSTEM
Our most popular service, this highly targeted communication gets your product news into the right retailers’ hands. We comb our database to find retailers who have asked us for information on products in your category, then send them a custom e-mail announcement. See samples here.
Max File Size Allowed - 75K

E-Mail Broadcasting

Plain Text

 $0.19 

per E-mail

HTML (Including Images)

 $0.29

per E-mail

Call us! (424) 272-6854
Or:
Send media by email to emailtoydirectory@gmail.com

Or: mail in a pc compatible, digital format to:

Attn: TDmonthly Advertising Dept.
ToyDirectory.com, Inc.
12340 Santa Monica Blvd. Suite 237
Los Angeles, CA 90025


* Skyscraper Advertisements are guaranteed 6,500 impressions per month. Prices are subject to change without notice.

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TDmonthly Magazine offers a strong family of resources to meet the ever-changing marketing needs of a growing company. Each of the following services will achieve a specific goal for the marketing strategy. Oftentimes, a combination of these services will provide the greatest return for the investment.

1) Newsletter Sponsor – A high-impact service to build brand identity among the entire subscriber network. Manufacturers can showcase their brand and corporate identity through embedded banner ads at the top and bottom of the broadcast newsletter. Starting at $1,500.00 per broadcast.

2) Subscriber Ecast System – Target retailer subscribers according to their categories of interest through the permission-based e-mail broadcast services of ToyDirectory. Choose the best categories and send just those retailers the latest press releases, product info or recall notices. (Call for price and availability)

3) Full Site Sponsor – Benefit from all the TDmonthly Magazine and ToyDirectory Services with this all-inclusive service package that includes sponsor banners on TDmonthly Magazine and Toydirectory Websites & newsletter, 30-day skyscraper ads and much more! (Starting at $8950.00 per month)


Skyscraper Banner Advertisment In Rotation (Not Actual Size)

 


Horizontal Sponsor Banner Advertisment Static (Not Actual Size)

 


Sponsor Cube Advertisment Static (Actual Size)

 


Sponsor Footer Advertisment Static (Actual Size)

 

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TDmonthly:
12340 Santa Monica Blvd. Suite 237
Los Angeles, CA 90025

Phone: (424) 272-6854

TDmonthly Magazine® comprises a diverse group of writers, editors, graphic designers, researchers and programmers whose hard work has made us the most widely read trade publication for the toy and hobby industry.

TDmonthly Staff

Justina Huddleston
Michael Marakhovsky
Alison Marek
Bob Naimi

Regional Correspondents

Pete Fernbaugh
Chris Lundy
Claudia Newcorn
Marie Raven
Brenda Ruggiero

Other Contributors

Charles W. Allen
Peter Aoun
Anna Bendorf
Mike Boylan
Virginia Davis
Elizabeth Greenspan
Terri Hughes-Lazzell
Susan Ledford
Anna M. Lewis
Lutz Muller
Susan Perng Pan
Margo Tanenbaum
Carlos Velasco
Peter Wachtel
Dr. Tiffany Wright

Bob Naimi, Publisher

Call us at:
424-272-6854


You may contact the publisher/editor with your comments or questions. Please call: 424-272-6854

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Reader Demographics | 2017 Editorial Calendar | Feature Supplements | Submission Policy | Advertising Opportunities | Holiday Gift Guide | Special Features | Contacts | TDmonthly

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