FURBY is back and it has A MIND OF ITS OWN. Feed it, speak to it, tickle it, play music for it and shake, tilt or turn the FURBY upside down. It even interacts with other FURBYs (sold separately). But be warned - how the FURBY is treated will shape its personality. Who the FURBY becomes may surprise it's owner. For additional interactive fun, kids can download an optional free FURBY app that works with iPad, iPod touch and iPhone with iOS 4.2 or later for virtual feeding, accessing the FURBISH-English dictionary and the FURBISH translator. (Not all functions of the app work with older devices).
— As of 11/9/2012 this product had 4.3 out of 5 stars from 42 reviews on Amazon.com. Pros: Very interactive; tone of voice and eye shape change depend on how it's being treated. Cons: A few customers reported short battery life; some children were frightened by the digital eyes.