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December 2010 | Vol. IX - No. 12

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How and What to Buy at Trade Shows

Retail Expert Gives You Strategies to Maximize Your ROI

By: Alison Marek
12/1/2010

You've spent a lot of time and money to make it onto the show floor: Now find out how to make that investment profitable. In January's TDmonthly Magazine, Bob Phibbs, the Retail Doctor, gives you pointers on how to maximize your time at Toy Fair and any other trade show.
Alison MarekWriter's Bio: ALISON MAREK is an award-winning writer, director and cartoonist whose work has been published by Fairchild Publications and DC Comics (Piranha Press), broadcast on Showtime and other cable networks, and viewed worldwide in film festivals. See her short films and print work on www.alisonmarek.com. Watch her nefarious villains in the web series www.MuggsMovers.com. Get inspired by her cartoons "Daily ARFFirmations to Unleash Your Inner Fido" at www.ARFFirmations.com. Phew! And then ...  Read more articles by this author


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•What You Miss By Missing Toy Fair
•Summary of Online Toy Reviews
•December Staff Picks
•Notable and New Toys by Category — All
•Ostriches Never Win
•Why Gambling Is Good
•Toys in the News: 12-30-10
•How to Make Money Without Really Trying
•Watch Toy Videos of the Day (12/27/10 - 12/31/10)
•How to Have the Hottest Holiday Toys
•Watch Toy Videos of the Day (12/20/10 - 12/24/10)
•VIDEOS: How I Found My Niche
•Top-10 Most-Wanted Hobby Goods
•Watch Toy Videos of the Day (12/6/10 - 12/10/10)
•Top-10 Most-Wanted School Supplies and Learning Toys
•See What's Coming in 2011 — Toy Fair Preview
•How and What to Buy at Trade Shows
•Notable and New Toys by Category — Specialty Only
•Barbie Poses Moral Doll-Emma
•How to Organize Your Workspace
•In This Issue
•The House Jakks Built - Sequel
•Trademarks and Viral Marketing
•Our Best Sellers: 26 Nationwide Retailers
•Hottest High-Tech Holiday Toys
•Top-10 Most-Wanted Flying Toys
•How to Find Your Soul Employees, Part I: Hiring
•Watch Toy Videos of the Day (12/13/10 - 12/17/10)
•How to Find Your Soul Employees, Part II: Training
•Watch Toy Videos of the Day (12/1/10 - 12/3/10)

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