This watch features a 110 decibel emergency alarm, a high-intensity SOS light signal, a Safe & Secure watch band, parental alarm controls and a child ID label on the back. It comes with three interchangeable faceplates (metallic silver, pink flowers and hearts in lime), a lightweight safety flashlight that snaps onto the watch band, an educational safety DVD and a video that helps parents set up the watch. Styles for boys ages 5 to 8 and for boys and girls ages 9 and up are also available. This product received a 2007 iParenting Media Award and was named to Dr. Toy’s Best Products List for summer 2007.