Safer Me TV presents NOT ME!, a by-kids-for-kids proactive abduction prevention DVD targeted towards school-aged children grades 3 to 9. It’s new, it’s different, it’s fun, and it’s a grass-roots effort with the aim of spreading the knowledge of abduction prevention nationally. "It is by kids for kids with professional advice from field experts," affirmed Tim Reca, co-owner of Safer Me TV. This product won 2008 Parents' Choice Approved, 2008 Telly, 2007 Arora Best of Show and 2007 Accolade Honorable Mention awards. Launch date: 2007