This line allows customers to make one-of-a-kind play automobiles by choosing and accessorizing a car or truck style. Options include body style, paint, tires, wheels, lights, sounds, accessories, decals and remote control and more. Special packages, such as a deluxe “Muscle Kit,” are also available. The vehicles are approximately 1:18 scale and measure 10” to 12” long. Retail price for a completed car ranges from $12 to $28.