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Products from HASBRO INC.
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MSRP: $22.99
Age Range: Adult
Launch Date: September 2008
Gender: Boys And Girls
Category: Board Games



RISK gets a new look and feel in 2008 with an updated map, new rules and faster action. Planning and executing strategic military campaigns has never been more intense as modernized rules streamline playing time to a fast and furious 90-minute average. New universal-themed playing pieces eliminate the Napoleonic-era timestamp of RISK, permitting players to engage in campaigns of conquest limited only by their imagination. In addition, rule updates increase the rewards of taking risks during each turn. “Relevant figures help update the game to today’s audience while objectives help add strategy and cut down playing time,” Rebecca Woelfel of Hunter PR told TDmonthly. Launch date: Fall 2008.
ToyDirectory Product ID#: 18338      (added 4/11/2008)
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MSRP: $19.99
Age Range: 4 and up
Launch Date: September 2008
Gender: Boys And Girls
Category: General Games
Educational



Part of Playskool’s Noodleboro line and packaged with an audio CD and 24-page storybook, this game for two to four players helps children practice saying “please” and “thank you” as they gather goods for a picnic. Lack of manners could result in a swarm of ants ruining the picnic. Launch date: Fall 2008.
ToyDirectory Product ID#: 18142      (added 3/26/2008)
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MSRP: $9.99
Age Range: 3 and up
SKU or Item #: 78388
Gender: Boys And Girls
Category: Action Figures
Play Sets
General Toys



The four-figure set includes Spider-Man, Punisher, Ghost Rider and Elektra. Each collectible super hero is specially stylized.
ToyDirectory Product ID#: 18035      (added 3/19/2008)
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MSRP: $22.99
Age Range: 12 and up
SKU or Item #: 45085
Gender: Boys And Girls
Category: Board Games
General Games
Licensed Products



The game is based on the television show by the same name, where contestants attempt to fill in the missing lyrics in hundreds of popular songs. The game includes 400 lyric cards, card reader sleeve, a game board, four money marker pawns, nine category markers, one “backup singer” pawn, one “two words” pawn, one “three lines” pawn, twelve $10,000 tokens, a pad, pencils and a card tray.
ToyDirectory Product ID#: 18034      (added 3/19/2008)
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MSRP: $12.99
Age Range: 3 and up
SKU or Item #: 16519
Gender: Boys And Girls
Category: Board Games
General Games
Educational



The game will have children counting, matching, imagining and cooperating both in and out of the kitchen. The game includes a game board, 20 ingredient tokens, four chef movers, a recipe book and die.
ToyDirectory Product ID#: 18033      (added 3/19/2008)
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MSRP: $9.99
Age Range: 3 and up
SKU or Item #: 63600
Gender: Girls
Category: Pretend Play
General Toys
Fashion & Accessories



Kids can talk to the ponies Rainbow Dash, Pinkie Pie and Sweetie-Belle with this play cell phone. Direct dial any of the ponies using the keypad, and then press the heart-shaped button for a conference call with all three ponies. The ponies repeat phrases such as “I’ve been wanting to talk to you!” and “Do you want to hear a joke?” Close the cell phone and the ponies will call back. The phone comes with keys, play credit cards, instructions and batteries.
ToyDirectory Product ID#: 18032      (added 3/19/2008)
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MSRP: $24.99
Age Range: 7 and up
SKU or Item #: 40485
Gender: Boys And Girls
Category: General Games
Gifts
Electronics



The four-game electronic unit features talking, automatic scoring and ballgame sounds. A convenient snap-in storage tray houses ten metal balls. Three AA batteries are required.
ToyDirectory Product ID#: 18031      (added 3/19/2008)
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MSRP: $9.99
SKU or Item #: 77670
Gender: Boys And Girls
Category: Licensed Products
Gifts



The musical toothbrush features sound technology that sends sound vibrations from the bristles through one’s teeth, so that the music is audible and clear. Simply press the button, wait for the beep and then brush away. To increase the volume, simply increase brushing pressure. The soft-bristled brush plays two full minutes of the song “All For One” sung by the cast of the movie, “High School Musical 2.” Another “High School Musical 2” toothbrush with the song “What Time Is It” is also available, as are Hannah Montana and Cheetah Girls versions. Batteries are built in.
ToyDirectory Product ID#: 18029      (added 3/18/2008)
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MSRP: $6.99
Age Range: 5 and up
SKU or Item #: 44088
Gender: Girls
Category: Puzzles & Skill
Licensed Products
Gifts



Each of the two puzzles in the set depicts a different image of “Hannah Montana” star Miley Cyrus. Each puzzle contains 100 pieces and measures 10” x 13” when assembled.
ToyDirectory Product ID#: 18028      (added 3/18/2008)
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MSRP: $14.99
Age Range: 4 and up
SKU or Item #: 41992
Gender: Girls
Category: Board Games
General Games
Licensed Products



Players can either play the part of Snow White, Sleeping Beauty, Cinderella or Belle in this Disney Princess game. The object of the game is for players to make their wishes come true and find the gift her prince has left for her. The game is intended for two to four players.
ToyDirectory Product ID#: 18027      (added 3/18/2008)
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MSRP: $300
Age Range: 3 and up
Launch Date: September 2008
Gender: Boys And Girls
Category: General Toys



Standing 4' tall, this animatronic, prehistoric character is more than 40" long, has sensors on 11 parts of its body, and can move its head, tail and horns. It is equipped to roar when spoken to, respond to its owner's actions, and even chew leaves. While riding in a spring-loaded seat on Kota's back, children will hear jungle sounds and can simply activate a handle switch to play adventure songs. The toy requires six D batteries (not included). Launch date: Fall 2008.
ToyDirectory Product ID#: 17785      (added 2/27/2008)
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MSRP: $5.99
SKU or Item #: 40205
Gender: Boys And Girls
Category: Board Games
General Games
Adult Games



The trial-sized, quick-draw game of sketch and score comes with a game board, 50 cards, two pawns, two pencils, one die, a one-minute timer, a pad and instructions. A $3.00 coupon towards the purchase of a full-sized Pictionary game is also included.
ToyDirectory Product ID#: 17028      (added 1/11/2008)
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MSRP: $19.99
Age Range: 5 and up
Gender: Boys And Girls
Category: Action Figures
Licensed Products



Robots transform from robot to vehicle and back to robot with this Ultimate Battle duo pack. Optimus Prime is equipped with power-punch capability, while Megatron comes equipped with a spinning battle blade. The set comes with an exclusive DVD that details the origins of the Transformers.
ToyDirectory Product ID#: 17027      (added 1/11/2008)
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MSRP: $15.00
Age Range: 3 and up
SKU or Item #: K9878
Gender: Boys And Girls
Category: Educational



Mattel’s Fisher-Price division has updated the classic Viewmaster with new designs for Viewermaster projectors. A particularly innovative approach is the Binoculars and 3D Viewer Set, which builds the Viewmaster projector into an actual 4X magnitude set of Binoculars. The three included Look & Learn slide reels have fact-based captions created by the National Wildlife Federation. The projector, slide, binoculars combination encourages children to combine learning from Viewmaster slide reels and nature-based learning experiences, using the binoculars, from their own backyards.
ToyDirectory Product ID#: 16427      (added 12/5/2007)
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MSRP: $79.99
Age Range: 3 and up
Gender: Girls
Category: Creative Activities
Pretend Play



The Dream Town Rose Petal Cottage is a fabric-covered Play House, just over 4 feet tall. With Design touches drawn from adult-world cottages, the play house enhances a young girl’s “playing house” or “playing Mommy” pretend play. Original cottage includes fiberboard stove with oven that opens and knobs that turn. Available separately for use with the Rose Petal Cottage are several other pieces, including washer, sink, dinette set, and nursery. Some adult assembly required both on cottage and on stove.
ToyDirectory Product ID#: 16425      (added 12/5/2007)
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MSRP: $2.49
Age Range: 4 and up
SKU or Item #: 15320
Gender: Boys And Girls
Category: Developmental Toys



Many parents remember creative play using paint-with-water coloring books. These books encourage imaginative play with less mess than standard water color painting; making a good introduction into the “painting” activity for pre-schoolers and early grade school children. Hasbro’s TONKA division, in conjunction with Modern Publishing, has added a different twist to the paint-with-water coloring books. The TONKA paint-with-water series features TONKA-brand trucks functioning in action scenes, encouraging young children to combine imaginative “pretend play” with the paint-with-water coloring activity.
ToyDirectory Product ID#: 16424      (added 12/5/2007)
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MSRP: $24.99
Age Range: 6 and up
Gender: Boys And Girls
Category: Stationery
Personalized
Electronics



The journal features a unique voice-recognition capability, keeping the contents of the journal safe from unwanted readers.
ToyDirectory Product ID#: 16237      (added 11/21/2007)
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MSRP: $39.99
Age Range: 5 and up
Category: Robotics
Licensed Products



Electronic robot-to-vehicle figure features lights and sounds, and partially automated Advanced Automorph Technology. This technology is designed to enhance vehicle-to-robot conversion with partially animated mechanical triggers that activate the final shift to battle mode. Includes 2 “AA” batteries.
ToyDirectory Product ID#: 16085      (added 11/12/2007)
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MSRP: $30.19
Age Range: 1 and up
Gender: Boys And Girls
Category: Dolls - Talking
Plush
Musical Toys



The creators of ‘In the Night Garden’ on the CBeebies channel have turned to the toy-makers Hasbro to come up with all the merchandise. The pick of the bunch is looking like it will be the interactive all singing and dancing Igglepiggle toy, though Igglepiggle’s red soft fleece blanket with a miniature Igglepiggle tucked inside [at MSRP: $71.17] is also tipped to be a sellout.
ToyDirectory Product ID#: 16082      (added 11/12/2007)
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MSRP: $19.99
Age Range: 6 and up
Gender: Boys And Girls
Category: General Games
General Toys



Players wear the “brain” and answer “yes” and “no” questions by nodding in this fast-paced game that tells each person whether he or she is right or wrong.
ToyDirectory Product ID#: 15938      (added 10/31/2007)
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MSRP: $14.99
Age Range: 8 and up
Launch Date: October 2007
Gender: Boys And Girls
Category: Board Games
Licensed Products



In this 20-minute version of Scrabble, two to four players roll the dice and use letters to construct a word. Opponents use the remaining dice to build off the previous word played, and the first person to score 200 points is the winner. Launch date: October 2007.
— Of 40 retailers who spoke with TDmonthly in March 2008, four singled out Milton Bradley products as their best-selling travel games.
— Barbara Fineblum, owner of Barston’s Child’s Play in Baltimore, Md., told TDmonthly in March of 2008 that “travel games by Milton Bradley” are the best-selling travel games in her store.
— “Milton Bradley travel toys always are good sellers,” added Gary Larson, owner of Larson’s Toys and Games in Columbus, Ohio.
ToyDirectory Product ID#: 15759      (added 10/17/2007)
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MSRP: $12.99
Age Range: 5 to 8
Launch Date: September 2007
Gender: Boys And Girls
Category: Board Games
Licensed Products



This game features popular Disney Channel characters from such shows as “That’s So Raven,” “Hannah Montana” and “High School Musical 2.” Launch date: September 2007.
ToyDirectory Product ID#: 15758      (added 10/17/2007)
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MSRP: $21.99
Age Range: 8 and up
Launch Date: September 2007
Gender: Boys And Girls
Category: Board Games
Licensed Products



In this variation of the classic Monopoly game, two to six players can collect the following Disney-Pixar-themed tokens: Buzz Lightyear, Sulley and Boo, Nemo, Mr. Incredible, Lightning McQueen and Remy. Launch date: September 2007.
ToyDirectory Product ID#: 15757      (added 10/17/2007)
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MSRP: $24.99
Age Range: 6 and up
Launch Date: September 2007
Gender: Boys And Girls
Category: General Games



This product for one or more players features an oxygen pump, 15 “funatomy” parts and three all-new games. It comes in a convenient carrying case. Launch date: September 2007.
ToyDirectory Product ID#: 15756      (added 10/17/2007)
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MSRP: $19.99
Age Range: 12 and up
Launch Date: September 2007
Gender: Boys And Girls
Category: General Games
Electronics
Musical Toys



This fast-find song game sets one play list against another as two to four players scramble to display knowledge about their own music collections. The console can also be used to play favorite tunes, and is compatible with all current iPods with display screens. Launch date: September 2007.
ToyDirectory Product ID#: 15755      (added 10/17/2007)
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