Falling to the temptations of the evil emperor, Mr. Potato Head is adopting a new look and heading over to the dark side of The Force. To build on the excitement of the Star Wars fantasy, Hasbro is launching a new Mr. Potato Head figure, Darth Tater. Kids will be able to have all kinds of mix ´n match, Mr. Potato Head fun with this wacky spud dressed as the infamous Star Wars saga villain, Darth Vader. Darth Tater comes complete with lots of silly parts, including light saber, cape, helmet, shoes, eyes, nose and teeth.

This new game combines the classic characters of the time-honored board game with the interactive nature of DVD technology. The game comes with one pop-and-play DVD, 20 gingerbread tokens and 24 floor mats to recreate the Candy Land game board in the home. Familiar characters lead children through three different games: King Candy´s Adventure Game, a color-matching game where children earn tokens for standing on the correct colors; Mr. Mint Says, a game of following directions, as youngsters only perform actions if Mr. Mint says; and the Grandma Nut Game, a unique version of musical chairs.

The I-DOG Interactive Music Companion is a sleek and stylish, palm-sized pooch that loves to listen to music and will groove along to any song it hears. Easy to use, simply sit I-DOG Interactive Music Companion in front of a speaker or plug it into the headphone jack of any hand-held music system and I-DOG will move and groove to the rhythm of the song.  Rock and punk make I-DOG rebellious, classical and country relax I-DOG, pop and R&B make I-DOG happy and dance music excites him.  In addition to head and ear movement, I-DOG expresses its different personalities through a unique array of colorful LEDs located on its face, and can interact with its "owner" in many different ways. Batteries not included.

Toy giant Hasbro has done a smart thing by purchasing the license for The Incredibles, the 2004 Pixar film. Featuring Mr. Incredible, his son Dash and the villain Syndrome, the figures are ideal for boys´ imaginative play amongst males. - Andrew Robinton

This game is for 2 to 4 players. Each player selects cards with colors or characters to determine where to move around the board. Players move their gingerbread pawn through a variety of confections and treats on their way to the castle. The first player to the castle wins. The simple rules and color-coded movement make this a great first game for young children.

This four-player game, which combines electronic technology with a traditional deck of cards, has remained on the company´s "Hot Product" list since its release in June 2004.

-- This innovative and educational board game for tweens received the "Mom Tested Pick Award" from Parenting Magazine.
-- America Online´s KOL(tm) Holiday Toy Tester Squad ranked it #6 for ages 9-12 on the 2004 hottest toys for the holiday season.
-- Though players search for information in the included J-14 and M magazines, different magazines can be substituted, which allows users to keep the game fresh.