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February 2013 | Vol. XII - No. 2


Preparing For Toy Fair - Tips and Tricks for Manufacturers!

TDmonthly Magazine has been covering New York Toy Fair for almost two decades. Over the years, exhibitors, experts, and media gurus have shared their top tips for Toy Fair success with TDmonthly. Whether you're attending Toy Fair, ASTRA, or another trade show this year, make sure you check out the advice in the articles below to help maximize your success.

American International Toy Fair: The Media Event of the Year - Media guru Lisa Orman shares tips for maximizing media opportunities at Toy Fair...

Exhibitor Tips: Maximize Your Toy Fair ROI - See what these exhibitors had to say about their experiences at Toy Fair — and make sure to learn from their mistakes...

Exhibition Guru Gives Tips for Toy Fair - How to staff a booth and avoid 5 common blunders...

Event Marketing Guru’s Corner: The Seven Deadly Sins of Exhibit Selling - How failed connections and lack of empathy can ruin your sales pitch...

Event Marketing Guru’s Corner: How to Handle Objections - Sweep away deflections to answer prospects’ core concerns...

Event Marketing Guru’s Corner: The Age of Business Theater - Lift your company’s ROI with experiential marketing...

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Justina HuddlestonWriter's Bio: Justina Huddleston graduated Magna Cum Laude from Emerson College with a BA in Writing, Literature, and Publishing in 2009. After graduating she was the on-site director of the Boston Children's Museum gift store for a year, selling educational, developmental, and creative activity toys that tied in with the museum's exhibits. Justina also interned at children's book publisher Candlewick Press before moving from Boston to Los Angeles, where she is now Editorial Director of TDmonthly Magazine. Read more articles by this author

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