Products from Mattel, Inc. THIS BANNER IS AN AD:
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Below are a select number of products from Mattel, Inc.
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Barbie Fantasy Hair doll comes with 2 fantasy looks -unicorn and mermaid -for an instant and easy fashion transformation!
Dress Barbie doll in the blue mermaid graphic t-shirt and add the crown decorated with starfish, seashells and 2 long teal hair extensions to dive into the mermaid look…
…or leap into the unicorn look and dress her in the rainbow t-shirt with unicorn graphic and the crown with a horn, ears and 3 colorful hair extensions in pink, yellow and purple.
Use the included hairbands and 2 hair clips to style Barbie doll's long, colorful and glitter-streaked blonde hair for an even more fantastical look!
Her shimmery iridescent party dress is ready to be transformed; accessorize with silvery shoes or sneakers and finish the look with a pair of purple drop earrings.
Transform her again and again to explore storytelling and styling fun -makes a great gift for kids 3 to 7 years old, especially those who love fantasy, dress up and hairstyling! ToyDirectory Product ID#: 54954 (added 8/11/2025) .
COLLECTOR'S EDITION: Special retirement-themed WWE Elite Collection Series 118 action figure with premium details and exclusive accessories
AUTHENTIC OUTFIT: Features iconic black coat and hat ensemble, perfect for display or recreation of memorable moments
DELUXE ARTICULATION: Highly detailed figure with multiple points of articulation for dynamic posing and play action
INCLUDED ACCESSORIES: Comes with removable entrance gear, interchangeable hands, and signature attire pieces
DISPLAY READY: Premium packaging with collector-focused artwork makes this figure perfect for both play and display ToyDirectory Product ID#: 54952 (added 8/11/2025) .
COLLECTOR'S EDITION: Part of the WWE Elite Collection Series 118, this exclusive retirement edition action figure features premium detailing and craftsmanship
AUTHENTIC ACCESSORIES: Includes a detailed black long coat, signature black hat, and interchangeable hand accessories for dynamic posing
PREMIUM ARTICULATION: Highly poseable figure with multiple points of articulation for recreating signature wrestling moves and poses
DISPLAY QUALITY: Features true-to-life sculpting and detailed ring attire, perfect for collectors and WWE enthusiasts
PACKAGING: Comes in special Elite Collection packaging with unique artwork and collector-focused presentation ToyDirectory Product ID#: 54951 (added 8/11/2025) .
HIGHLY ARTICULATED: Premium WWE action figure with multiple points of articulation for authentic wrestling moves and poses
AUTHENTIC DESIGN: Features detailed ring gear including white 'YEET' tank top, black pants, and iconic tribal tattoo sleeve design
COLLECTIBLE SERIES: Part of the WWE Main Event Top Picks series, perfect for WWE wrestling fans and collectors
DURABLE CONSTRUCTION: Made with high-quality materials for long-lasting play and display value
SIZE AND AGE: 6-inch scale action figure, recommended for ages 6 years and up ToyDirectory Product ID#: 54949 (added 8/11/2025) .
AUTHENTIC DESIGN: Highly detailed WWE action figure featuring iconic ring gear with blue jean shorts and signature wristbands
POSEABLE FIGURE: Multiple points of articulation allow for dynamic wrestling moves and action poses
COLLECTIBLE SERIES: Part of the WWE Main Event Top Picks series, perfect for wrestling fans and collectors
QUALITY CONSTRUCTION: Durable plastic construction with detailed muscle definition and authentic facial features
SIZE AND AGE: 6-inch scale action figure, recommended for ages 6 years and up ToyDirectory Product ID#: 54948 (added 8/11/2025) .
Take home the epic adventures of A Minecraft Movie with these authentically detailed action figure and accessories sets!
At 4-inch scale, the figures are great for recreating favorite movie scenes or inventing new ones on the go.
Each character comes with accessories unique to their journey, such as a bow and arrow, a chicken leg or dog collar.
Collectors and fans can look for Minecraft video game characters like Steve and Creeper, as well as movie friends and foes, to create a unique Overworld adventure!
Minecraft fans of all ages will love to add their collections for play and display! ToyDirectory Product ID#: 54906 (added 8/11/2025) .
Relive the excitement of space exploration, conflict and teamwork of Disney Pixar's Lightyear, with this authentically detailed figure representing ZAP Commander Marquam from the Buzz Lightyear origin story
Recreate scenes from the thrilling animated adventure or imagine new ones. At more than 5 inches tall, this figure of the vine-swiping, bug-zapping leader of the sector protectors has 12 movable joints for dynamic posing!
Face the harsh environment of the T'Kani Prime planet with this ZAP Commander Marquam figure designed with true-to-movie detail and a tall laser spear accessory that clips into its hand
Fans will want to collect the whole Lightyear team for a spectacular display. Vehicles are also available. Each item sold separately, subject to availability
Makes an exciting movie-themed gift for action figure enthusiasts and Lightyear fans ages 4 years old and up ToyDirectory Product ID#: 54896 (added 8/11/2025) .
This action figure captures the likeness of actor Anthony De Longis as the Evil Master of Swords, standing at 7 inches tall with 30 points of articulation for dynamic posing. The character comes dressed in detailed chainmail armor and wears his signature eyepatch, just as he appears in the source material. The figure includes two swords and a laser whip as weapons, plus an extra set of hands for swapping out different action poses. Every element stays true to the character's on-screen appearance. ToyDirectory Product ID#: 54862 (added 7/19/2025) .
This 7-inch Masterverse deluxe action figure captures King Keldor in authentic detail from Masters of the Universe: Revolution. With 30 points of articulation, the figure moves smoothly for dynamic poses whether you're displaying him as King Keldor or his more famous alter ego. The figure comes with a removable soft goods cape featuring a distinctive feathered collar, along with an alternate smirking head that hints at his secret identity. You also get interchangeable hands and a crown that fits either head.
Part of the Masterverse collection, this figure honors MOTU designs across different eras, from Revelation to New Eternia and Revolution. It’s a solid choice for collectors and fans ages 6 and up who enjoy the blend of classic MOTU style with updated articulation and detailing. ToyDirectory Product ID#: 54555 (added 7/19/2025) .
The Hot Wheels Ultimate Dual Dragon Transporter features two interactive dragons designed for racing, launching, and storing Hot Wheels cars. The larger dragon includes a fire-like effect that clears obstructing vehicles from its path. When the second dragon is unlocked, the larger one transforms into a dual-lane raceway. The smaller dragon has a wing-flapping mechanism activated by a button, allowing it to swoop down and collect cars. Both dragons work together—after retrieving vehicles, users can load two cars into the launcher and race them simultaneously on parallel tracks. The set combines play features for feeding, launching, and competitive racing. ToyDirectory Product ID#: 54007 (added 7/8/2025) .
The My Garden Baby Pink Flamingo stands approximately 30 cm tall and features interactive play functions. It can drink water from a bottle and has a reusable cloth diaper for changing. The plush toy has soft, detachable wings that double as a small blanket. A subtle jasmine scent is infused into the material. The set includes an attached pacifier for added play value. The design encourages nurturing activities while maintaining a simple, functional structure. ToyDirectory Product ID#: 53720 (added 7/8/2025) .
The My Garden Baby Pink Flamingo stands approximately 30 cm tall and features an interactive drinking and wetting function. Fill the included bottle with water to simulate feeding, then change the reusable cloth diaper for added realism. The plush toy has soft, detachable wings that double as a cozy blanket. A subtle jasmine scent adds a sensory element, while the included pacifier provides soothing play. The design encourages nurturing play with its lifelike functions and huggable form. ToyDirectory Product ID#: 53719 (added 7/8/2025) .
This Magic 8 Ball features the classic interactive experience—users ask a question and turn it over to reveal an answer. The responses include "positive," "negative," and "neutral" options inspired by DreamWorks' *Trolls Band Together*. The ball itself has a colorful, glittery design. If the answer reads "maybe," players can ask again for a different response. Suitable for ages 6 and up, it works well for kids and family game nights. ToyDirectory Product ID#: 53705 (added 7/8/2025) .
The Magic 8 Ball Stranger Things Limited Edition offers a themed twist on the classic question-and-answer toy. Users can pose a question, count to eleven, then turn the ball upside down to reveal one of 20 possible responses floating in a red, blood-like liquid. Answers include positive, negative, and ambiguous options such as "better not tell you now." Designed for fans of the series, this edition features Stranger Things branding and functions as a standard Magic 8 Ball for answering questions, whether supernatural or everyday. The product serves as a collectible item for enthusiasts. ToyDirectory Product ID#: 53650 (added 7/8/2025) .
This 12-inch Jessie action figure from Disney and Pixar's Toy Story features movie-accurate detailing for authentic play. The figure stands at 11.81 inches tall with 13 movable joints, allowing for dynamic posing and scene recreation. Designed for children ages 3 and up, the larger size and articulated limbs make it easy to handle. The product measures 3.94 x 2.36 x 11.81 inches and is part of a series of large-scale figures, each sold separately with varying features and accessories. This figure offers an option for Toy Story-themed play and collecting. ToyDirectory Product ID#: 53635 (added 7/8/2025) .
Teams compete for their chosen Hogwarts house in Pictionary Air Harry Potter, a digital twist on the classic drawing game. Players use a magic wand controller to sketch Harry Potter-themed terms in midair while teammates guess the illustrated concepts. The free Pictionary Air app displays both the artist and their real-time drawings on a mobile screen. For larger group play, the game can be cast to TVs using Apple TV, Chromecast, or other compatible streaming devices (device requirements and setup details are available on the Pictionary Air support page). The gameplay maintains the standard Pictionary turn structure with an added magical interface. ToyDirectory Product ID#: 53627 (added 7/8/2025) .
The Barbie DreamHouse stands 43 inches tall and 41 inches wide, featuring 10 indoor and outdoor play spaces, over 75 storytelling accessories, and customizable layouts. The house includes a functional elevator, a party room with a DJ booth, a second-story slide leading to a pool, a balcony with an adjustable hammock swing, and a puppy play zone with its own slide and pool. Dolls are sold separately.
Children can personalize the layout by repositioning the grass area and pool on the first or third floor, while the slide can be placed in four different spots. Interactive elements include realistic sound effects, two ambient soundscapes, three songs, eight light colors, and four lighting modes (day, night, party, and mood). The rooftop deck and third-floor balcony encourage outdoor play, and the elevator can transport up to four dolls, including a Barbie in a wheelchair.
Transformable features add surprise elements, such as a fold-down bunk bed, a reversible BBQ grill that becomes a dessert station, and an entertainment center that converts into a pet area. Over 75 detailed accessories enhance storytelling, including plush blankets, modern décor, and soft-textured grass. Designed for ages 3 and up, the DreamHouse offers endless play possibilities across its multiple levels. Amazon packaging is available for discreet gifting. ToyDirectory Product ID#: 53585 (added 7/8/2025) .
The Mattel 30188 Magic 8 Ball is a classic fortune-telling toy that provides playful responses to yes-or-no questions. The black spherical ball measures 5.08 inches in length, 4.06 inches in width, and 3.98 inches in height, with a total package weight of 10.2 ounces. When shaken, the floating die inside displays one of 20 possible answers through a clear window on the ball's surface. The product retains its original design and functionality, packaged new for retail sale. ToyDirectory Product ID#: 53383 (added 7/8/2025) .
The Willa fashion doll is based on the character from Disney’s *Zombies 4: Dawn of the Vampires*. The doll features lush, bouncy curls and a detailed outfit matching her on-screen look, including a long vest with a fuzzy hood, a top, pants, and lace-up boots. With 11 points of articulation, the doll can be posed for dynamic play. Designed for children ages 6 and up, this doll allows fans to recreate scenes from the movie. Additional *Zombies* dolls are sold separately, subject to availability. ToyDirectory Product ID#: 53149 (added 7/7/2025) .
The Nova fashion doll is based on the character from Disney’s *Zombies 4: Dawn of the Vampires*. She features long blonde hair and an outfit that matches her on-screen appearance, including a cropped hoodie, top, pants, and red sneakers. The doll has 11 points of articulation for posing and dynamic play. Designed for children ages 6 and up, she can be collected alongside other *Zombies* dolls (sold separately, subject to availability). ToyDirectory Product ID#: 53148 (added 7/7/2025) .
The Addison fashion doll is based on her celestial character from Disney’s *Zombies 4: Dawn of the Vampires*. She features shiny silver hair and movie-accurate details, including a sporty shirt, vest, pants, and iridescent blue shoes. The doll has 11 bendable joints for posing, dancing, and cheerleading movements. Designed for ages 6 and up, she can be paired with other *Zombies* dolls (sold separately, subject to availability) to recreate scenes from the film. ToyDirectory Product ID#: 53147 (added 7/7/2025) .
The Mini BarbieLand Bakery playset includes a 1.5-inch mini doll for interactive play or display. The set features a coffee maker, pastry display, and seating area. The doll bends at the waist for sitting and comes with an attached heart-shaped base that is compatible with other Barbie playsets, houses, and vehicles. Play areas include a sliding coffee cup and spinning display case for repeated storytelling. Additional Mini BarbieLand dolls and playsets can be combined to create custom mini worlds (sold separately, subject to availability). ToyDirectory Product ID#: 53109 (added 7/7/2025) .
Step into Mini BarbieLand with this compact Hair Salon playset, designed for both play and display. The set includes a 1.5-inch mini doll and features multiple interactive play areas such as a style station with a mirror, a shampoo area, and a reception desk. The salon chairs tilt back, and the product display flips for varied storytelling options. The doll bends at the waist for seated poses and has an attached heart-shaped base that connects with other Barbie playsets, houses, and vehicles. Collect additional Mini BarbieLand sets (sold separately) to expand the play experience. ToyDirectory Product ID#: 53108 (added 7/7/2025) .
The Masterverse deluxe Leech action figure stands at 7 inches tall, accurately capturing his appearance from *Princess of Power*. Featuring 30 points of articulation, the figure includes suction cup hands for gripping surfaces, along with sharp teeth and two weapons—a whip and a crossbow—that attach to his forearm. The design allows for customization with removable head, hands, and armor pieces, offering multiple display and play options. This release is part of the Masterverse line, which showcases characters from *Masters of the Universe: Revelation*, *New Eternia*, *Princess of Power*, and *Masters of the Universe: Revolution*. The figure is intended for collectors and fans aged 6 and up, blending classic MOTU styling with updated design elements. ToyDirectory Product ID#: 53084 (added 7/7/2025) .
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