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April 2011 | Vol. X - No. 4




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How to Survive a Hit or a Flop

Great Sellers and Poor Sellers Can Bust You If You Don't Prepare


Most specialty toy-store owners aren't ready for a major toy craze when it hits. Beanie Babies, Webkinz, even rubber band animals can send a retailer off-orbit when demand outstrips supply. Find out from seasoned retailers how they dealt with the hits and flops in their specialty toy business ... next month in TDmonthly Magazine.


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Alison MarekWriter's Bio: ALISON MAREK is an award-winning writer, director and cartoonist whose work has been published by Fairchild Publications and DC Comics (Piranha Press), broadcast on Showtime and other cable networks, and viewed worldwide in film festivals. See her short films and print work on www.alisonmarek.com. Watch her nefarious villains in the web series www.MuggsMovers.com. Get inspired by her cartoons "Daily ARFFirmations to Unleash Your Inner Fido" at www.ARFFirmations.com. Phew! And then ...  Read more articles by this author

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