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January 2013 | Vol. XII - No. 1


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Fremont Die Consumer Products Partners with NFL For New Game Play Experience


PRESS RELEASE


(WILLIAMSBURG, VA) - Fremont Die Consumer Products, the leading manufacturer of sports novelty items, takes its long-standing partnership with the NFL to a new category in 2013 with the introduction of NFL Game Day, the Ultimate Football Board Game.

After 25 years supplying NFL fans with accessories from banners and flags to bop bags and window films, Fremont Die Consumer Products is going deeper down field to engage their base and the ever-increasing number of new football fans.  Set to debut at the American International Toy Fair, NFL Game Day takes the playing field to a new dimension with board game play that teaches the rules of NFL football  - engaging the novice NFL fan while challenging even the savviest.  This family-friendly game puts players at the coach’s table and tests offensive, defensive and special team play in rivalries of fans’ own imaginations.

"We’re excited to be able to bring football game play to every member of the family," says Jim Hotze, president of Fremont Die Consumer Products.  "With this kind of a traditional board game, players can simulate the on-field action while actually getting a deeper understanding of the strategies and rules that define football."

The game is offered with customizable end zones featuring all 32 NFL teams so fans can create their own match-ups and retailers in any part of the country can carry it.

NFL Game Day, for ages 9 and up, will retail for $29.99 and be available in June at licensed fan shops, bookstores, drug and department stores and e-tailers across the country.

About Fremont Die Consumer Products:
Fremont Die is the leading manufacturer of sports novelty items.  For three decades, Fremont has produced items of high quality at competitive prices.  Our extensive line of specialty sports items can be found at thousands of retail and e-tail locations throughout the country.  For more information about Fremont Die products, consumers can contact us at cs@fremontdie.com.

Officially licensed product of the National Football League
©Fremont Die Consumer Products, Inc. 2012







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