Designed by Cas Holman
(born 1974), Geemo is a grabby, stretchy, quirky companion designed to occupy a child's mind as much as his hands. This playful building block for the imagination was sold in Geemanisms (sets) of five. Geemo's flexible, magnetic limbs grab and repel each other in unpredictable ways. As Geemo comes to life in one's hands, she can build, discover, create and imagine with freedom. Awards: Conduit Brave New Design 2005. Launch date: October 2006. Geemo was invented while Holman was pursuing her MFA at Cranbrook, and launched at the NY MoMA Design Store in 2007. It has since won numerous awards and shown in design and toy fairs in Moscow, Tokyo,Seoul, New York, Hamburg and Riyadh, Saudi Arabia. She is a professor of industrial design at Rhode Island School of Design. Previously she was a professor at Syracuse University. Holman also invented Rigamajig, a 263-piece building kit for classrooms. (Amazon
) Holman was the subject of an episode of the Netflix series Abstract: The Art of Design titled "Cas Holman: Design for Play," focusing on her design philosophies.