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Most-Viewed Articles (last 3 months)

1.Barbie Toy Sales Surge as New Content is Released on Netflix, The NPD Group Says
The second-season Netflix (NFLX) release of “Barbie Dreamhouse Adventures” in March 2020, and the movie, “Barbie Princess Adventure,” in September 2020, have lifted the number of hours watched of all Barbie releases on Netflix through September. Toy sales have followed suit, as sales of the Barbie property has trended similarly to the rise in time spent watching Barbie titles, according to The NPD Group...

11/1/2020



2.Spin Master Receives Five Toy of the Year Nominations as The Toy Association Unveils 2021 Finalists
Press Release...

11/1/2020



3.Mattel Transforms the Mattel Playroom into a Holiday Hub for Parents and Caregivers
Press release: By Richard Dickson, President and COO, Mattel In March, as families around the world began navigating how to balance working and playing from home, we launched the As we head into the holiday season, and families continue to spend a significant amount of time at home, we...

11/1/2020



4.Hasbro vs Mattel, who has the leading edge in 2020?
Hasbro's market cap value as of 11/22/2020, stands at $12.75 billion, while Mattels’ is only at $5.23 billion. The history of Hasbro To better understand Hasbro and Mattel and to determine which one has the leading edge in 2020, it is necessary to delve into...

12/1/2020



5.Genius Brands International and Penguin Young Readers Launch “Llama Llama” Branded Merchandise Promo
Genius Brands International, Inc. “Genius Brands” (NASDAQ:GNUS) Penguin Young Readers, and KOHL’s launch the annual holiday program for Kohl’s Cares with the debut of a “Llama Llama” branded bundle featuring a plush toy and book, available now at Kohls.com and in Kohl’s stores nationwide.   Based on the characters from...

11/1/2020






Most-Viewed Articles (last 12 months)

1.Barbie Toy Sales Surge as New Content is Released on Netflix, The NPD Group Says
The second-season Netflix (NFLX) release of “Barbie Dreamhouse Adventures” in March 2020, and the movie, “Barbie Princess Adventure,” in September 2020, have lifted the number of hours watched of all Barbie releases on Netflix through September. Toy sales have followed suit, as sales of the Barbie property has trended similarly to the rise in time spent watching Barbie titles, according to The NPD Group...

11/1/2020



2.Moonbug has acquired two successful kids programs
Moonbug Entertainment Ltd. has acquired two of the world's most successful kids programs to become the world's largest digital kids media company. CoComelon, the world's most-viewed YouTube channel with over 3.5 billion average monthly views, is about relatable family experiences that help kids constructively interact with daily routines–making parents' lives easier. Blippi is a...

8/1/2020



3.Hasbro Releases a New Line of G.I. Joe Action Figures
The G.I. Joe brand has been with us for about 56 years, and Hasbro continues to launch more exciting action figures in this line up. With the return of classic characters like Road Block, Duke, Scarlett, and the infamous Cobra Commander, our children will have a lot of playtime on their hands in the coming months...

9/1/2020







Additional Articles (from most recent)

1.Hasbro vs Mattel, who has the leading edge in 2020?
Hasbro's market cap value as of 11/22/2020, stands at $12.75 billion, while Mattels’ is only at $5.23 billion. The history of Hasbro To better understand Hasbro and Mattel and to determine which one has the leading edge in 2020, it is necessary to delve into...

12/1/2020



2.Spin Master Receives Five Toy of the Year Nominations as The Toy Association Unveils 2021 Finalists
Press Release...

11/1/2020



3.Mattel Transforms the Mattel Playroom into a Holiday Hub for Parents and Caregivers
Press release: By Richard Dickson, President and COO, Mattel In March, as families around the world began navigating how to balance working and playing from home, we launched the As we head into the holiday season, and families continue to spend a significant amount of time at home, we...

11/1/2020



4.Genius Brands International and Penguin Young Readers Launch “Llama Llama” Branded Merchandise Promo
Genius Brands International, Inc. “Genius Brands” (NASDAQ:GNUS) Penguin Young Readers, and KOHL’s launch the annual holiday program for Kohl’s Cares with the debut of a “Llama Llama” branded bundle featuring a plush toy and book, available now at Kohls.com and in Kohl’s stores nationwide.   Based on the characters from...

11/1/2020



5.Press Release: Cabin Fever, Ninja Turtles, Nothing from Something Among Virtual Experiences
ree Video Q&A Streamed Live On Twitch, YouTube, Facebook! Purchase Live Video Chats, Recorded Videos, Signed Photos During each session, the celebrities will participate in a FREE live moderated video Q&A, followed by one-on-one video chats, recorded videos and autographs. Sessions are accessible to virtual attendees on their computer and mobile devices...

11/1/2020



6.Barbie Toy Sales Surge as New Content is Released on Netflix, The NPD Group Says
The second-season Netflix (NFLX) release of “Barbie Dreamhouse Adventures” in March 2020, and the movie, “Barbie Princess Adventure,” in September 2020, have lifted the number of hours watched of all Barbie releases on Netflix through September. Toy sales have followed suit, as sales of the Barbie property has trended similarly to the rise in time spent watching Barbie titles, according to The NPD Group...

11/1/2020



7.Kellogg's® Frosted Mini-Wheats'® First-Ever Board Game Reminds You to Tame 'The Growl
Kellogg's Frosted Mini-Wheats' Morning Craze is the first board game designed with cereal-lovers in mind...

10/1/2020



8.Hasbro Reports Third Quarter 2020 Financial Results
Third quarter 2020 revenues were $1.78 billion, down 4% on a pro forma basis. Revenue grew 9% in the U.S. and Canada segment and 7% in the European region; revenue grew 50% in ecomm channels globally. eOne TV and Film revenue decline reflects entertainment delivery delays due to live-action production shutdowns and the ongoing, gradual return to production...

10/1/2020



9.Marvel Lucha Libre Edition Pulls Inspiration from Iconic Super Heroes and Villains
New storytelling content and a collection of clothing, accessories and other consumer products inspired by Mexican wrestling is coming soon! Marvel Lucha Libre Edition Marvel and AAA get together to expand the sporting and cultural experience of Mexican wrestling. As part of the...

10/1/2020



10.Hasbro Releases a New Line of G.I. Joe Action Figures
The G.I. Joe brand has been with us for about 56 years, and Hasbro continues to launch more exciting action figures in this line up. With the return of classic characters like Road Block, Duke, Scarlett, and the infamous Cobra Commander, our children will have a lot of playtime on their hands in the coming months...

9/1/2020



11.Moonbug has acquired two successful kids programs
Moonbug Entertainment Ltd. has acquired two of the world's most successful kids programs to become the world's largest digital kids media company. CoComelon, the world's most-viewed YouTube channel with over 3.5 billion average monthly views, is about relatable family experiences that help kids constructively interact with daily routines–making parents' lives easier. Blippi is a...

8/1/2020



12.Hello Kitty – a cat on life support?
Hello Kitty has been a doll icon for the past forty years but her reign may slowly come to an end unless some fearless knight comes riding to her rescue...

11/1/2015



13.Top-10 Most-Wanted Licensed Toys
From construction sets to sticker puzzles, check out the Top-10 licensed toys according to retailers interviewed by TDmonthly...

6/1/2015



14.The Western Toy Market
This review of 2014 will look at the two largest toy markets – the United States and Europe; for the latter, the focus will be on the four keystone countries France, Germany, Spain and the UK...

2/1/2015



15.Top-10 Most-Wanted Licensed Toys
Almost half of the retailers surveyed by TDmonthly Magazine in May 2014 told us that they carry little to no licensed toys. Those that did, however, reported lots of success with offerings from LEGO...

6/1/2014



16.Are Fashion Dolls Old Hat?
Fashion Dolls have dominated the U.S. doll market since Barbie came onto the scene back in 1959 and they have reigned pretty much without challenge since then...

6/1/2014



17.Disney – is Infinity leading the way?
Disney is the largest media conglomerate in the world and its avowed goal is to be a major player in every sphere of endeavor in which it operates. The company is engaged in four distinct Segments and is dominant in three of them. The question is – what about the fourth?...

1/1/2014



18.Action Figures in the Doldrums
Action Figures represent about 6% of the U.S. toy market and are completely dominated by Hasbro. This is how the picture has developed since 2007...

11/1/2013



19.Relativity Halts Stretch Armstrong Production
Relativity Media has announced that the Stretch Armstrong movie, slated to come out April 11, 2014, is no longer moving forward with production...

10/1/2013



20.Happy Birds: May the Force be With You!
Latest data from The NPD Group, a global information company, reveals Angry Birds Star Wars as the best new toy license in the big five* European toy markets in 2013 so far (year to date July 2013)...

10/1/2013



21.Action Figure Sales are Up - But Not in Specialty
As we reported last month, The NPD Group has found that action figures are one of the only toy categories showing significant growth in 2013...

9/1/2013



22.Diamond Comic Distributors' Top-10 Toys
As we recently reported, action figure sales are up. But what products are top-sellers...

9/1/2013



23.Construction Toys - LEGO vs. Everyone Else
The construction toy category continues on its phenomenal growth path. This is extraordinary because all the other toys – with the exception of the Electronic Learning segment of Preschool – continue to flag...

8/1/2013



24.Summer Blockbusters Give Licensed Toys a Boost
Sales of licensed action figures have increased 20 percent, fueling the 4 percent increase in sales of licensed toys overall...

8/1/2013




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