The virtual spelling bee tutor is designed to improve spelling for both serious spelling bee participants and third to eighth grade students. The product features a 7,000 word spelling bee list and three play modes (Competition, Practice and Game Show), multi-level difficulty (Beginner, Advanced and Master) and score keeping with top 5 scores saved on the device.  The product includes a 2" vivid color LCD screen, sliding QWERTY keyboard, TV Out and an interactive male or female "moderator" with recorded speech. "This product serves a niche market for youth that are trying to perfect their spelling," Colleen DeVine, a representative for Franklin Electronic Publishers, told TDmonthly. Launch date: January 2008.

The sound system features signature Barbie pink styling with sculpted designs and unique play features. The iPod-compatible system includes a gemstone “fun” button that reveals a special surprise feature. Launch date: 2007.

The high quality 8 x 20 binocular is Integrated with an AM/FM radio with TV channel audio reception. The binocular and radio duo also features top-control buttons, an LCD screen display, LCD backlighting, adjustable eyepiece separation, a stopwatch, a digital clock, Fahrenheit and Celsius temperature display, a neck strap and a rigid carrying case with a foam insert for earphones and batteries. A one-year limited warranty is included. Launch date: December 2007.

The hand-held analyzers quickly identify and quantify lead and other toxic metals in children’s toys and jewelry. Launch date: June 3, 2007.

The television screen features an on-screen adjustment menu, sound balance, high brightness and contrast, component video inputs, A/V composite video outputs, 4:3 standard aspect ratio, 1024 x 768 resolution, two stereo speakers, a sleep timer, a headphone jack, a remote control and more. The screen measures 7.67” x 21.65” x 14.96” and comes with a VGA input that allows the television to be used as a PC monitor. A Hannah Montana version is also available.

The journal features a unique voice-recognition capability, keeping the contents of the journal safe from unwanted readers.

The dual-color alarm clock and nightlight timer lets parents appoint a time for the nightlight to change from yellow to green – teaching young children when it’s okay to get out of bed. The built-in interactive talking time-teaching game is a fun activity designed to foster an educational dialog between parent and child before bed. The product’s functional alarm, kid-friendly shape and interchangeable colored bezels make clock and nightlight duo a good fit in any room at any age. "Teach Me Time! is a unique educational time-teaching tool that grows with the child, beginning from the day he or she is first out of the crib," Rachel Zinser, of American Innovative LLC's strategic sales and marketing department, told TDmonthly. Launch date: February 17, 2008.
— As of 8.24.10, this product had 4.5 out of 5 stars from 2 reviews on Target.com and was listed in the top 30 best-selling toys and games. PROS: Educational, entertaining and not too loud.

The portable jar comes in a two play modes: one mode allows kids to count with the cookie jar as cookies are placed inside the jar, while the other mode tests math knowledge by asking kids to place a specific number of cookies inside the jar. Kids can also count the number of colorful chips on each cookie, and then flip the cookie over to see if they are correct. This product is a 2005 Creative Child Magazine Preferred Choice Award winner. Launch date: February 2007.

This two-player game lets opponents slide, shoot and score on a table-top air hockey arena that features electronic action pucks gliding along on a cushion of air. It includes a manual scorekeeper, three pucks and two paddles.
— This is a best-selling item at Juggles in Wakefield, R.I., Storeowner Idanna Smith told TDmonthly.
— In a July 2014 survey, one out of 14 retailers told TDmonthly that Tabletop Air Hockey from International Plaything was their store's best-selling electronic / battery operated toy.

This fully assembled and equipped monster truck excels at racing and off-road action. New features include a race-legal fuel tank, an improved slipper and racing clutch, and a hand-held electric starter for extra-easy starts. The customized, multi-color body is made of rugged polycarbonate with a choice of six trim schemes. It comes with decals and requires 12 AA alkaline batteries, a glow starter, glow fuel (O'Donnell® 20% racing fuel recommended), six-cell NiCd or NiMH pack and charger.

This fully assembled helicopter can be test-flown indoors or out. It features symmetrical, covered wooden blades, a 120-degree eCCPM Swash Plate, full bearings and a beefy unibody airframe that offers more strength and protection. It also includes training gear, a start-up DVD, clip-on heat sinks, a trainer system on the true, five-channel radio, a Deans® Micro™ Plug on the battery, purple-anodized aluminum parts and a choice of six canopy colors with crack-resistant strength.

This miniature keychain edition of the Rubik’s Revolution is easy to take anywhere. The cube features a built-in ranking system, interactive lights and sounds and a detachable keychain. Launch date: Fall 2007.

The portable, handheld game fully illuminates, making it perfect for play anytime, anywhere. Launch date: Fall 2007.

The elephant stands on his hind legs with his trunk raised toward the sky. The 5” x 11” elephant balances on a decorative resin base. A version with a seal balancing a ball on its nose is also available. Launch date: June 2006.

This fast-find song game sets one play list against another as two to four players scramble to display knowledge about their own music collections. The console can also be used to play favorite tunes, and is compatible with all current iPods with display screens. Launch date: September 2007.

This version of Electronic Catch Phrase® features 10,000 tunes in the categories of Pop Mix, 70s, 80s, 90s, 2000s, Classic Rock, Hip-Hop/R&B, Country and Oldies. It challenges four players or teams to do things such as moonwalk or strike a pose as they try to achieve the fastest time. Launch date: September 2007.

The launch pad provides a secure way for toddlers to find their favorite characters on the Internet. Once connected to a computer via USB cord, kids can safely browse the preschool appropriate websites with their favorite character smart keys. This system includes three smart keys such as Elmo, Dragon Tales and Fisher-Price.

This MP3 player allows parents to soothe their child anytime with customizable tunes to fit each baby’s developmental and personality needs. The player comes outfitted as either a bunny, dog or bear. It lets parents create personalized playlists from a pre-recorded library, CDs, Internet or even their own recordings. The MP3 unit can by removed and used in other Made For Me toys.

This indoor/outdoor electronic board challenges users to balance during Memory Match, Speed Play and Freestyle multi-level games. It is designed to enhance fitness, coordination, color and sound recognition, and reflexes.

Kids can jam along to their favorite High School Musical hits as sung by the original cast. The High School Musical Rockerz line also includes the Rockin’ Keyboard and the Jammin’ Guitar. Kids can add their own sound effects and riffs to the music. Launch date: July 15, 2007.

Following on the heels of the award-winning SmartGlobe™ 2.0, the SmartGlobe Junior™ brings a world of discovery right to any child's room. Go on a fun-filled voyage of discovery with the interactive SmartGlobe Junior™. Cool animations and sounds indulge children's curiosity and encourage independent exploratory play through a simple touch pad. The SmartGlobe Junior™ introduces children to animals, famous sites, language, music, food and clothing from around the world.

Put the pedal to the metal and join in the fun with the Hot Wheels™ Fast Track Laptop! This car-inspired laptop not only looks cool but also helps young Hot Wheels™ fans learn essential 1st and 2nd grade skills. The learning laptop is packed with exciting activities and fun games to test your skills at languages, mathematics, memory, logic and lots more! Hot Wheels™ racetracks can be mounted directly to the laptop where kids can test the speed of their cars.

The Barbie B-Bright™ Learning Laptop features 12 learning activities which teach letters, numbers, math, shapes and colors, all in a Barbie™ ballerina theme. It also includes a musical keyboard for melody and music fun and a mini laptop for your favorite fashion doll.

Join Barbie® on a learning journey around the world. Music, cool sound effects, animation and the voice of Barbie® bring to life world facts in a simple and entertaining way. This interactive touch globe introduces preschool and kindergarten children to animals, famous sites, food and customs from around the world. With just a touch, Barbie® cheerfully takes children on this fun-filled path of discovery.

The interactive and portable device is an MP3 and karaoke player in one. Enabled through PDSR (Play-Display-Sing-Record) Fusion Technology, users can sing, listen and record their own voices simultaneously. Other special features include the ability to download song lyrics, create personal song lyrics, eliminate or reduce an artist’s voice on a track for karaoke fun and much more. The i-Sing eliminates the need to wait for the release of karaoke tracks; it also gives users the option of sharing and uploading the songs they have sung and recorded. Launch date: August 2007.