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December 2010 New Specialty Toys — All





Wholesale Price: (Log in to view)
Age Range: All Ages
Launch Date: October 2010
Gender: Boys And Girls
Category: Gifts



Here is a 5-dish set engraved with a classic elephants New Yorker cartoon.  Each set comes in the New Yorker baby collection window gift box that can sit on a shelf or hang on the wall.  Packaging includes care instructions in English and French.
ToyDirectory Product ID#: 31005      (added 10/28/2010)
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Wholesale Price: (Log in to view)
Age Range: All Ages
Launch Date: October 2010
Gender: Boys And Girls
Category: Gifts



Here is a 5-dish set engraved with a classic "She's Got Food Issues" New Yorker cartoon.  Each set comes in the New Yorker baby collection window gift box that can sit on a shelf or hang on the wall.  Packaging includes care instructions in English and French.
ToyDirectory Product ID#: 31004      (added 10/28/2010)
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Age Range: All Ages
Launch Date: October 2010
Gender: Boys And Girls
Category: Plush
Gifts



Six white and black bean filled hamsters (4.5") make up the assortment. Each hamster holds an oversized red heart embroidered with either "XO," "Love," "Hugs," "Kiss Me," "I (heart) U" or "Love Me."
ToyDirectory Product ID#: 31003      (added 10/28/2010)
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The OrganWise Guys provide a comprehensive program to teach kids about nutrition and promote a healthy lifestyle. By making friends with the OrganWise Guys, kids learn all about healthy habits for life. The Back to School Kit includes: School Days Here We Come Book, Keeping the Beat Music CD, Monthly Healthy Behavior Tracking Calendar, Breakfast Skippin' Blues DVD and Sir Rebrum Plush Toy.
— Katleen from Life With 4 Boys reports that the kit “has gone a long way towards helping all four of my boys the different things they need to do each day to stay healthy and grow up strong.” Katleen added: “My youngest is in love with the music CD and his favorite is the ‘That's How You Exercise’ song. I still catch my oldest reading the book to the younger ones every so often.”
— “My girls really rocked along with the CD included in this kit and as a parent I liked the healthy behavior tracking calendar,” explained Chris, Dad of Divas. Overall, he liked that “The kit was a great combination of many forms of reinforcement to consider living healthy as well as making good choices.”
ToyDirectory Product ID#: 31002      (added 10/28/2010)
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Age Range: 3 to 7
Gender: Boys And Girls
Category: Books
Audio & CD



Bobbie Hinman continues her fairy series with this tale explaining what happens to missing socks. With illustrations by Kristi Bridgeman, The Sock Fairy book and accompanying CD tell how the Sock Fairy spirits away lost or mismatched socks.
A Whole New Me’s Marta called the book “a delight from beginning to end. The rhyming sing-song story and the magical illustrations make this fun for parent and child alike.”
— Bianca Schulze from The Children’s Book Review applauded the rhythm of the book and CD for being “easy and flowing for young listeners and beginner readers alike.” She concluded that “This is a suitable book for both boys and girls and for anyone who appreciates rhyme or just likes to have a giggle.”
ToyDirectory Product ID#: 31001      (added 10/28/2010)
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Gender: Boys And Girls
Category: Novelties



Standing tall at 16.3”, this cool piece of retro decor emits colored mood lighting that shifts with the mesmerizing motion of the 'lava' inside. The heat of the bulb in the base of the lamp warms the secret goo formula, causing it to convect in unpredictable globs and bubbles.
— “Lava Lamps are the most popular, I have some from Schylling,” said Fred Rosenberg, owner of On The Park in Kingwood, Texas, of his best-selling tween items. “I sell as many as I can get.”
ToyDirectory Product ID#: 31000      (added 10/28/2010)
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A winning design from High Intencity's Design-A-Charm contest, the Peace Love and Happiness charm was designed by Emily R. from Pleasantville, NY and rendered in vibrant detail in an enamel charm measuring approximately one inch.10 % of the proceeds from the sale of this charm will go to the World Wildlife Fund on behalf of its designer.
— “Charm It! works really well in this area,” said Blanche Snipes, owner of Tree Top Toys in Redmond, Wash., when asked about her top-selling items for tweens.
— Two of 44 retailers listed Charm It! as a best-selling item for tweens during a September 2010 survey.
— Katie Rook, manager of Be Beep A Toy Shop in Columbia, S.C., told TDmonthly in an October 2011 survey that High Intencity charm bracelets are their best selling tween item.
— Dean Smith, owner of JaZams in Princeton, N.J., told TDmonthly in a Summer 2012 survey that they sell between 40 and 50 Charm It! charms each month.
ToyDirectory Product ID#: 30999      (added 10/28/2010)
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Age Range: 5 and up
Gender: Boys And Girls
Category: Novelties



Containing the shapes of a dolphin, sea turtle, crawfish, and other creatures native to the habitat affected by the 2010 Gulf of Mexico oil spill, this special pack of Silly Bandz is designed to raise awareness for creatures threatened in this environment. A portion of the sales from every pack will go to helping rescue affected wildlife. In addition, this pack features “thermo activated” technology, causing a change in temperature to change the Silly Bandz's color.
— Two of 44 retailers listed Silly Bandz as a best-seller for tweens, reporting sales of approximately 100 per month during a September 2010 survey.
— "We've sold 2,300 this year at all three stores,” Marc Holcomb, owner of of Toys & Co. in Greensboro, S.C., said in autumn 2010. ''Silly Bandz is trending down, and they are selling their excess to stores in California, Washington and Texas,'' he added.
--Christine Osborne, co-owner of Wonder Works in Charleston, S.C., sells about 3,000 to 4,000 per month.
ToyDirectory Product ID#: 30998      (added 10/28/2010)
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Soaring in front of a beautiful fantasy castle, the majestic Pegasus takes flight as if it might launch right off the surface of this 1500 piece puzzle from Ravensburger. The finished puzzle measures 33” x 23.5”, and a full picture of its detailed image is on the front of the box. The many details in the high-quality graphic will keep puzzlers interested from start to finish.
— In an August 2011 survey, 5 out of 12 retailers told TDmonthly that Ravensburger jigsaw puzzles were their top-selling puzzles.
— As of 7/12/2011 this product had 4 out of 5 stars from 2 reviews on Amazon.com. Pros: Challenging but not frustrating; "gorgeous." Cons: One reviewer said the puzzle was too large when completed.
— Three of 44 retailers told TDmonthly that puzzles are a top-selling item in their stores in September 2010.
ToyDirectory Product ID#: 30997      (added 10/28/2010)
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In this innovative kit from Toysmith, kids harness the natural, clean, free energy of the sun to accomplish practical tasks. Complete supplies and instructions are provided to cook an egg and purify water. Through these products, children can learn about the powerful energy all around them and become more conscious of the environmental concerns in their world.
— “They're low price points, and they're doing really well,” said Martha Burrows, owner of Timeless Toys  in Chicago, Ill., of Toysmith's Solar Science kits during a September 2010 survey of 44 retailers. Burrows listed Solar Science as a top seller for tweens.
— In a November 2013 survey, Yamil Castillo from The Red Balloon Toy Store in Salt Lake City, Utah, told TDmonthly that Toysmith science and experimenting kits are best-selling educational toys in the store.
ToyDirectory Product ID#: 30996      (added 10/28/2010)
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Age Range: 7 and up
Gender: Boys And Girls
Category: Arts & Crafts



Friend 2 Friend contains all the material needed to make two different styles of friendship bracelets in an infinite combination of colors and patterns. Bright embroidery floss in ten colors, glass seed beads and a beading needle are supplied, as well as instructions for how to make two different styles of bracelet: a flat band, and a round band. Kids can pick their colors, add beads, and create one of a kind accessories for all their friends.
— Four out of 44 retailers surveyed in September 2010 said friendship bracelets were a top-selling item for tweens.
ToyDirectory Product ID#: 30995      (added 10/28/2010)
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Age Range: 8 and up
Gender: Girls
Category: Books



Written by Karen Phillips as a fun, inspiring journal to celebrate the lives of tween-aged girls, My [Not So] Perfect Life invites a young lady to overcome the blank page. It is filled with fun, often humorous writing prompts in a 'fill in the blank' style. The journal contains prompts about parents, friends, school, love, destiny, and many other subjects, and is written in a smart, funny voice sure to make any girl feel great about herself. The book comes with a sparkly pencil that fits in the elastic holster right beside the pages to keep it always handy.
— “A lot of Klutz sells really well for the with the tweens,” said Kristie Lash, manager of Leapin' Lizards Toy Company in Bend, Ore., in September 2010.
— “Anything in the Klutz line … is a good standard  seller,” said Terri Soelter, owner of Teri's Toy Box in Edmonds, Wash., of her best sellers for tweens during a September 2010 survey of 44 retailers.
— “I find them a boost for self image and promote them that way,” remarked Joe Berardoni, owner of Pun's Toy Shop in Bryn Mawr, Pa., of what makes Klutz books a best seller for tweens in his store.
ToyDirectory Product ID#: 30994      (added 10/28/2010)
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Gender: Boys And Girls
Category: Personalized



Styled like a miniature treasure chest hauled up from a sunken ship or unearthed on a dangerous deserted island, this Pirate Lunch Box is made of durable plastic and snaps shut for easy transport of a healthy meal, or gold doubloons. The gloss finished box is available in white, red, blue, hot pink, purple, silver and clear. It is ready to be personalized for – or by! - a child.
— Lori Hershman, owner of Evan's Toy Shop in Hamden, Conn., said she personalizes and sells approximately 18 Romanoff lunch boxes per week during a September 2010 interview.
ToyDirectory Product ID#: 30993      (added 10/28/2010)
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Gender: Girls
Category: Gifts



Painted on all sides with colorful butterflies, the Monarch Treasure Box from Enchantmints contains a multitude of places for tiny keepsakes. Jewelry, craft supplies, or any ephemera that has captured a girl's imagination can be tucked into its various drawers and compartments. Closed, the box measures 6” x 4” x 6”. The underside of the lid is mirrored, and when open a delicate Monarch butterfly slowly rotates while music plays.
Two out of 44 retailers interviewed in September 2010 said jewelry and treasure boxes from Enchantmints are a best-selling keepsake in their stores.
— In an October 2011 survey, Powell Phillips, owner of Phillip's Toy Mart in Nashville, Tenn., told TDmonthly that jewelry boxes from Enchantmints were his best selling keepsake item.
ToyDirectory Product ID#: 30992      (added 10/28/2010)
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Age Range: 3 to 7
Gender: Boys And Girls
Category: Books
Audio & CD



Writer Susan Reed and illustrator Rachel Oldfield bring to life three kids’ aerial adventure via hot air balloon in Up, Up, Up! from Barefoot Books. This hardcover edition of the book includes a sing-along CD with Up, Up, Up! sung by Susan Reed.
— “Everything is so cheery and happy and the color scheme is wonderful,” raved Jody from Simply Stacie.  She found the sing-along CD to be a nice change from just reading a book since “you can’t help but tap your toes and clap your hands” along with Susan Reed’s “very catchy tune.”
— Up, Up, Up! was a big hit with Melissa and her daughter at Mommy Living the Life of Riley:  “As with all Barefoot Books, the illustrations are hard to look away from.  The pictures are so lively, colorful and interesting that you just want to delve further and further into the book to see what happens next.”
ToyDirectory Product ID#: 30991      (added 10/28/2010)
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Age Range: 4 to 8
Gender: Boys And Girls
Category: Books
Audio & CD



Snoozles, Zeez and Dozie take kids on an adventure to The House of Snooze in Shushybye: Sleepover Surprise from author Steve Syatt and illustrator Frank Caruso. The book comes with an audio CD containing the full story and three original Shushybye songs.
— Larry H. from CakeBlast  struggled at bedtime with his son, River, “but Shushybye is making a difference. River looks forward to Shushybye Sleepover Surprise at night” because “The story is imaginative, the characters are memorable, and the songs are exemplary.”
— According to Kathryn of Mommy Kat and Kids,  “Sleepover Surprise shows an incredible attention to child-friendly details. The lyrics to the brand-new song, Shushybye Blues, are included on the final page of the book so that children can sing along and the colorful cover of the book glows in the dark.” Kathryn said that after reading the book, “The music was the perfect way to settle down at the end of the day, and, sure enough, both boys were asleep about fifteen minutes after laying down.”
ToyDirectory Product ID#: 30990      (added 10/28/2010)
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Chatimals are the latest in hamster entertainment. Just speak to Chatimals for up to 60 seconds and they will repeat what you say back to you. Available in hamster and meerkat varieties.
— Jenny of Mummy Reviews brought Oscar the Chatimal home and shared that her son “just giggles at it over and over again and it giggles back.” She reported great success using Oscar “to repeat instructions for our Little Garden Helpers when I need them to do something for me.”
— In her video review of Chatimals Oscar, Bubbles from Sweet Craftiness told of her son playing with Oscar and his grandfather; the hamster’s mimicry “had everybody in stitches,” young and old alike.
ToyDirectory Product ID#: 30989      (added 10/28/2010)
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Age Range: 6 and up
Gender: Boys And Girls
Category: Family Games
General Games



Families are rolling in fun with Ligretto Dice from Playroom Entertainment. Players roll and reroll their dice early and often to play their dice in numerical order. The player who gets rid of all their dice first wins!
— As an enthusiastic gamer, Dice Tower’s Tom Vasel enjoyed Ligretto Dice but found the game too simple. His daughter, however, “loves it,” leading Tom to conclude that “It’s a very good family game and it’s one we’re all equal at.”
— “It's so pure in concept and execution, I can only give it the highest recommendation,” proclaimed Mark Schildberg of Examiner.com.  Mark added, “Ligretto Dice is habit-forming fun for two to four players, and most rounds finish in two minutes or less, so the game progresses quickly.”
ToyDirectory Product ID#: 30988      (added 10/28/2010)
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Age Range: 3 and up
Gender: Girls
Category: Dolls
Play Sets



This playset comes with Lauren (dressed in her embroidered ladybug costume), flower pots, a watering pail, a wheelbarrow, a garden fence, a fold-out play scene and much more.
— Paula of Frosted Fingers described Lauren as one of the “cutest little positionable figurines.” She found herself playing with the “adorable” playset even without her daughter.
— At Shop with Me Mama, Kim “really liked” the “tough and strong feeling” durable plastic used for the doll and her accessories. With so many pieces, the “cute and fun” set was “reasonably priced” in Kim’s opinion.
ToyDirectory Product ID#: 30987      (added 10/28/2010)
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Launch Date: November 2010
Gender: Boys And Girls
Category: Music
Audio & CD



“Ambassador of Zydeco” Buckwheat Zydeco combines organ, accordion, guitar and more to craft this tribute to Creole music. Guest stars aplenty and hip updates (like “Zydeco In Space”) add to the spicy musical stew.
— “If you can name a single zydeco artist -- a big "if" for most people -- I would bet money that it's Buckwheat Zydeco,” wagered Christopher Healy of ParentDish.  Christopher described Bayou Boogie as a “definitely different” “raucous party CD” where the “Cajun sound is layered over classic kid tunes ("Hokey Pokey"), '60s hits ("Twist and Shout") and original songs.”
Midwest Book Review admired Bayou Boogie for being “an enthusiastic, joyful cacophony” that “introduces young listeners to the musical traditions of the bayou.” Midwest Book Review recommended this “delightful children's album” as “an excellent choice as a gift CD.”
ToyDirectory Product ID#: 30986      (added 10/27/2010)
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Actor David Ogden Stiers narrates this CD featuring The Story of Ferdinand the Bull, The Carnival of the Animals, and Mother Goose Suite. Over 72 minutes long, the cello and piano arrangements make Ferdinand the Bull and Friends a perfect record for bedtime.
— 29 reviewers on Amazon gave Ferdinand the Bull and Friends five out of five stars. Raved Amazon user Ken N., “Mark Fish has created a modern classic that doesn't sound out of place alongside the works of Saint-Saens, Ravel and Bach. David Ogden Stiers breathes life into these wonderful stories and poems, and Nina Flyer and Chie Nagatani display strong, thoughtful musicianship throughout.” Alex B. Houston “really enjoyed the arrangements in the funny Ogden Nash section, which had individual drawings/poems for us to follow along with.” Allan C. “curled up and listened to it all, like spending the evening getting into a great book. Fish's arrangements are glowing and gracious, and the players do a wonderful job bringing them to life, playing with wide-ranging orchestral color.”
ToyDirectory Product ID#: 30985      (added 10/27/2010)
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Launch Date: November 2010
Gender: Boys And Girls
Category: Audio & CD
Music



Mind of My Own is the third album from kindie artist Frances England. With a little help from the Mates of State and songs like “Jacques Cousteau” and “Cookies & Milk,” Frances England appeals to kids and parents alike.
— “Frances England’s song writing truly reflects the life of a family and all of the fun moments both children and parents share!” explained Kristin of Take It From Me. Kristin added that she “loved the song "To Be," which reminded me off my daughter’s aspiring and hopeful spirit!”
— Amber Bobnar from Hilltown Families queried: “You know when you hear an artist for the first time and they just grab you? That’s what happened for me when I heard Frances England’s new CD Mind of My Own.” Amber praised the CD for its “a frenetic energy that is exciting and contagious.”
ToyDirectory Product ID#: 30984      (added 10/27/2010)
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Maria Muldaur’s Barnyard Dance: Jug Band Music for Kids strives to create a musical party with upbeat and carefree jug band style. The twelve homegrown tracks include “I Love To Ride My Camel” and “Under The Chicken Tree.”
— “If there's a more passionate purveyor of American musical tradition than Muldaur please do me a favor and send me their names,” requested Mike Jurkovic of the Folk & Acoustic Music Exchange.  According to Mike, “Muldaur's beautiful gift of bringing the past alive” ensures that anyone “within hearing radius will be hummin', strummin', kazooin', and kickin' up their heels when they hear this swinging, breathing collection.”
ToyDirectory Product ID#: 30983      (added 10/27/2010)
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Age Range: 0 to 2
Gender: Boys And Girls
Category: Apparel
Infant & Toddler



These stylish slippers allow babies and toddlers to move freely yet safely. The secret is the non-skid soles made of soft, machine-washable leather.  Slippers really do stay put thanks to the added elastic cuff. The 100% leather sole is coordinated with a fashionable sock made from 80% cotton, 15% spandex and 5% elastane. Choose from blue Cowboy, pink Cowgirl, Gothic Cross Slip Ons or Love Rocks Sneaker.
ToyDirectory Product ID#: 30982      (added 10/27/2010)
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Age Range: 0 to 1
Gender: Boys And Girls
Category: Apparel
Infant & Toddler



This packaged set features a one-size-fits-all for an adult and a size 0-12 months pair for baby. Now Mommy and Baby Girl can share the same style and soft comfort down to their toes. Made from fluffy feather yarn, these look-a-like MaryJanes make cuddle time with baby a little cozier. Both feature JazzyToes’ non-skid soles. Each pair has 3% spandex for a snug yet perfect fit.
ToyDirectory Product ID#: 30981      (added 10/27/2010)
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