Make 6 stylish textured outfits! Rubbing onto sticker sheets means you don’t have to color in the lines. Just peel and stick your perfect shapes! Sticker sheets lock onto rubbing plates so it is easy to hold. Includes 10 textures on 5 rubbing plates, 6 fashion scenes, 256 stickers, 8 crayons, and easy picture instructions. Launch date: Spring 2015.

Learn about the United States while soaking in the tub! 74 colorful foam puzzle pieces float and stick to the tile wall when wet. Includes all 50 states, weather and landmark pieces to layer on and a suction cup mesh storage bag. SMALL PARTS. Not for <3 years. Launch date: Spring 2015

Brainy Baby® has been a leader in preschool video development for more than a decade. Created by educators and parents, this award-winning series uses a time-tested, proven teaching method that follows a lesson plan format. Each video reinforces lessons through engaging, real-life objects and fun sing-alongs to which kids can relate. Brainy Baby® helps children discover a world of learning with quality products that children love and parents trust. A complete line of complimentary DVDs, books and flashcards are available to help your child develop a love of learning for a lifetime.®

IELLO's Kobayakawa is a quick and fun betting and bluffing game with a poker-like feel. In feudal Japan, powerful samurai clans battle for dominion over the land. But just being the strongest isn’t enough. The powerful Kobayakawa clan shifts allegiance like the wind, bringing victory to the weak. Do you have what it takes to outsmart them? Kobayakawa is a simple card game for 3-6 players. Using just 15 cards, bluff and bet your way to victory over seven rounds.

IELLO's Eat Me If You Can! is a quick-to-play, easy-to-learn bluffing game with characters from famous fairly tales. The Wolf is back, and he is not happy! But Little Red Riding Hood, the Three Little Pigs, and the Seven Kids may yet have the last laugh! Each turn, take on the role of one of these famous characters. As the Wolf, try to surprise the other players in their sleep by sneaking into their lovely little cottages. But beware, Wolf! Your tender victims may have laid traps for you! A quick game to enjoy with family or friends! Explained in 2 minutes! Be crafty, and don’t hesitate to bluff if it will save your skin!

IELLO's King of New York is a follow up to Richard Garfield's award-winning King of Tokyo - now with buildings and military units to destroy! There’s always something happening in the city that never sleeps. Maybe it’s the lights, maybe it’s the energy, or maybe it’s the giant monsters trying to demolish the place! Get ready for Richard Garfield’s follow up to the best-selling King of Tokyo! Who will be the King of New York? King of New York introduces lots of new ways to play, while still keeping the core ideas of King of Tokyo. There are Buildings to Stomp! Vengeful Military Units to Destroy! Six brand new Monsters! Every roll of the dice might mean that your monster feels the OUCH, as military units open fire. Will you grab the spotlight, and become a celebrity Superstar? Or will you become the defender of the city, and befriend Lady Liberty? Each of New York’s boroughs has its own charms, but to truly rule the Big Apple, you have to control Manhattan. Defeat the other monsters and rule the city...Become the King of New York!

IELLO's The Grasshopper and the Ant - the newest in the Tales & Games series! IELLO's Grasshopper and the Ant requires players to alternate between the Grasshopper or the Ant, as they gather the provisions for winter. The Grasshopper, who played away the summer, was made foolish by this tiny but industrious Ant. But the Grasshopper has hatched a plan: follow the Ant to some remote field, in order to steal her precious yield.  To pass the long, cold winter without without undo hardship, alternate playing as the Grasshopper and the Ant to gather the provisions that will lead you to victory!

Love me wet, Love me dry SPLUSHY™ characters go from beach to bath to bed! No more need to keep soft toys away from water – kids love to get wet and so do their SPLUSHY friends! Each hand sewn friends, made from the softest most colorful plush fabric, comes with a removable hoodie. Machine washable, anti-microbial filling.

Millions of years in the making, Neat-Oh! Dinosaur Stompin' Grounds™ capture the real life world of dinosaurs where dangers lurked in lava lairs and tarry pits. There are four playsets each come with a hand painted dinosaur figure, a playbase, and lava, swamp slime or tar.

Now all volumes of the award winning Baby's First Impressions DVD series are available in Spanish! Same great content as the traditional Brainy Baby, but in Spanish. 10 volumes available.

Now all volumes of the award winning Brainy Baby DVD series are available in Spanish! Same great content as the traditional Brainy Baby, but in Spanish. 12 volumes available.

Augmented Reality (AR) flashcards. See the flashcards come alive with any tablet or phone with a camera. Just download the free app and instantly the images on the flashcards come alive in full 3D and rotation. Fun facts and audio included. 3 styles available, Animals, Letters and Numbers.

Deluxe puppet book includes Story book, coloring pages, removable puppet and free DVD! Great value and extended play time for kids! 5 different volumes / puppets available. Cow, Gorilla, Cat, Dog and Frog. All ages.

Super Hero Henry is part of our new storybook series from our creative team at Small Fry Beginnings. Beautiful illustration and cleaver writing that inspires and captivates children. Life lessons in every story. For ages 2-5. The perfect bedtime story.

Twinkles & Luna is part of our new storybook series from our creative team at Small Fry Beginnings. Beautiful illustration and cleaver writing that inspires and captivates children. Life lessons in every story. For ages 2-5. A great bedtime story.

Sunny Sun Sunshine is part of our new storybook series from our creative team at Small Fry Beginnings. Beautiful illustration and cleaver writing that inspires and captivates children. Life lessons in every story. For ages 2-5. A book children will want to read over and over.

The Bilingual Baby Collection includes a 45 minute DVD that teaches more than 60 words and phrases and also includes a set of flashcards for extended learning. 12 language volumes available. See website for complete titles listings.

Bilingual Baby is a 45 minute DVD that teaches more than 60 words and phrases. 12 language volumes available. See website for complete titles listings.

Bilingual Baby is a 45 minute DVD that teaches more than 60 words and phrases. 12 language volumes available. See website for complete titles listings.

Soothing music for both babies and parents from popular artists. 10 volumes available: Billy Joel, Elton John, John Mayer, Madonna, The Beatles, Garth Brooks, Michael Jackson and more!

Make a Purr-fectly plushable Cat. Use the stylus to punch fabric pieces – match the colors to create 3D Plushy pals.

The kittens of Tentacle Kitty’s species are referred to as “The Little Ones”. As they grow, they increase the number of tentacles they have. These super soft and cuddly Little One plushes sit at 4 inches tall and have 7 tentacles each. With 10 colors to choose from, everyone will find their favorite!

Tentacle Kitty is a kitty from another dimension that just so happens to have tentacles. Now you can cuddle her and all of her ten springy tentacles with this super soft Tentacle Kitty plush! If you love kitties, tentacles, confusing your friends while making them squeal with delight, then this is the plush for you! Sitting at 8 inches tall, this is a perfectly cuddly critter ready for adventure!

Aerodynamically designed to optimize speed, distance and height, the Sky Shredder is the ultimate in performance flying discs. Throw further, faster and with precision using the latest technology from BYA Sports. The lightweight material is ultra-soft and dynamic, but remains stable in flight with strategically placed ventilation ports. Use on its own or add a standard tennis ball in the center to propel your game to the next level. Recommended for ages 8 & up, 1 disc $7.99 MSRP or 3-pack $11.99 MSRP.

Create an adventure vacation experience at home with the Sky Line backyard zipline kit from BYA Sports. Made from high-quality steel, this industrial strength kit is available in multiple lengths and with or without seat to customize your ride. Recommended for ages 8 & up, starting at $99.99 MSRP.