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Below are a select number of products from SEGA TOYS LTD.



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Everybody's favorite beagle keeps his chick buddy, Woodstock, warm with a striped muffler.
ToyDirectory Product ID#: 23819      (added 5/21/2009)
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MSRP: $49.99
Age Range: 17 and up
Launch Date: May 2009
Gender: Boys And Girls
Category: Video Games



What begins as a political search for terrorists in Washington, D.C. quickly escalates into a search for a threat of a distinctly alien nature. But players are not alone, as they can build a team of up to 16 players in this first-person shooter. Participants choose from a variety of weapons and gadgets that are literally at their fingertips with the use of the Nintendo Wii's Remote. Launch date: May 2009.
ToyDirectory Product ID#: 22627      (added 2/27/2009)
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MSRP: $20.00
Age Range: 5 and up
Gender: Boys And Girls
Category: Novelties



In America, we mostly know Sega for its video games, especially that master-of-disaster Sonic the Hedgehog. But bits and bytes are not the only thing they do — or should we say “do-do”? The Horror Summer Toilet Roll is being released only in Japan at the moment (Ms. Takamora, a representative of Sega in Japan, would not confirm nor deny its export to the U.S. of A.), but how can something this hilarious not make a big ... er, splash here? Making loud noises, explosions and shouts every time the TP is rolled, it’s as surprising as it is annoying. And isn’t that comedy: “something bad happening to someone else”? Release date: July 2007.
ToyDirectory Product ID#: 12125      (added 3/29/2007)
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MSRP: $600.00
Age Range: 5 and up
Gender: Girls
Category: Robotics



The 1.2-meter tall, battery-operated Dream Pony (Yume-Kouma) is outfitted with sensors that enable it to react to its environment. Pet the pony’s neck and back and it shakes its head and moves its ears and tail in appreciation. Dream Pony also responds to audio and visual stimuli with a whole repertoire of reactions — including an anxious-sounding whinny when the room becomes dark and a jerk of the head in response to a sudden loud noise. Dream Pony also comes with a plastic carrot that it attempts to eat when held in front of its face.
ToyDirectory Product ID#: 9744      (added 10/23/2006)
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