This award-winning game uses the popular memory format for a simple and fun way to learn. Reading is not required, and older players can help younger players learn colors, shapes or words. The durable and colorful card deck contains 34 pairs of equivalent time, length, weight and volume measurements. Players can set the level of challenge or speed of play by using as few or as many cards as they wish. “Measure Match can be adjusted to accommodate young minds with short attention spans, without diminishing its ability to impart knowledge and develop learning skills,” Joe Duray of Impresa Publishing told TDmonthly. Launch date: September 2004.