The O3 kids backpacks boast a blend of creativity, functionality and style. All kids backpacks feature a main compartment that is large enough to fit school supplies, including a standard size school folder. Kids can also stay organized with the inner organizer pockets. And because kids already have enough to carry to school, the front pocket is a lunch cooler so they don't have to carry an extra lunch tote. Because we know how important a comfortable backpack is, the straps and back feature padded mesh support for a much more comfortable experience. Launch date: July 2011.

This fairy dress comes complete with glittery wings which are attached. The top is made with blue velour spandex and it has an insert of pink glitter netting adorned with organza ruffle. The skirt showcases petals made with blue and pink glitter netting. The underlayer is made with blue and magenta tulle, and stiff fuchsia organza for volume. The underskirt is made with pink lining to prevent scratching. Launch date: May 2012.

This is a charming fairy dress with glitter wings attached. The top is made with green velour spandex and two-tone green shimmery taffetta, and it's adorned with three burgundy silk flowers. Elasticized straps are embelished with organza capped sleeves.  The wings are made with two-tone green organza. The skirt has a rose lining and layers of magenta and lime green stiff tulle for volume. The petals on the skirt are made with magenta and two-tone green organza. Launch date: May 2012.

Gorgeous fairy dress with a full size stretchy velvet bodysuit. The skirt is made with layers of fuchsia and turquoise tulle, and it's trimmed with hot pink sequins. The top has elasticized straps embellished with sequins, and it's adorned with three silky magenta flowers. Launch date: June 2011.

Hold-On Handles is the new, fun and stylish tool to help moms teach young children to stay within arm’s reach in the mall, at the amusement park, or while running errands around town.  Moms share many things, including the stress of their children wandering off. And with all the juggling that mothers have to do, especially if they have multiple children close in age, ensuring that the kids are always safely within arm’s reach and out of danger when out and about is a priority. That’s why we created Hold-On Handles the first stroller accessory and walking rope designed for up to three children ages 18 months and older.  With a quick click of the unique, oversized carabiner, it can transform from stroller accessory to a reinvented walking rope that can be worn comfortably on a parent’s wrist, bag, or through a belt loop. Children befriend the whimsical, colorful handles, freeing up mom or dad’s hands to push the stroller, hold the bags, or open doors. Unlike with restraining and embarrassing harnesses or “leashes,” parents can teach their children to stay “in line” and “hold on” while allowing them their physical liberty.  With Hold-On Handles, moms will feel more confident, and their children can be safer, more active, and happily independent – a far better option, we believe, than a leash or harness. Launch date: September 2010.
Awards: 2011 Top Choice of the Year Award, Creative Child 2011 Four-Star Certified, WTS Toy Review 2011 Cribsie Award Finalist

My Little Puppy just loves play time. He flaps his ears and claps along to "If You're Happy and You Know it, Clap your Hands". This childhood song favorite will get any child up and ready for play time. Launch date: July 2011.

This dress has a top made with fuchsia velour spandex which is adorned with a golden Fleur De Lis. The straps are elasticized for comfort, and the top is trimmed with a fancy golden metallic bias. The skirt has a rose lining to prevent scratching, layers of paris pink tulle for volume, and a top layer made with sparkly netting. Launch date: May 2012.

This beautiful Princess Glitter Dress is a perfect fit for all princesses in training. The top is made with light pink velour, it's adorned with a silver crown, and it's trimmed with a silver metallic bias. The skirt has a pink lining to prevent scratching, a layer of rosette stiff tulle for volume, and it's topped with peony glitter netting. "This dress is our own unique design and it's hand made in Canada," Veesha Knight, Pink Poppy Brand Manager for Creative Education of Canada, told TDmonthly. Launch date: May 2012.

The mid-sized police station and airport hangar clamp onto a table, door or other surface to create the ultimate adventure, featuring multiple levels, working elevators and clamps. Not for use with some Matchbox vehicles. Each set sold separately.

With a boost, crashing and fast-paced action come to Wall Tracks sets. The booster launches cars up the ramp for anti-gravity thrills. The track works with multiple cars for mid-air madness. And the poster adds a background for the adventure and action. The set and poster can be hung with the included safe-for-walls Command strips from 3M. This set gives new meaning to climbing the walls. Includes 1 car. Not for use with some Hot Wheels vehicles.
— As of 5/10/2012 this product had 2.9 out of 5 stars from 16 reviews on Amazon.com. Cons: Difficult to put together; safety button makes it confusing to turn on; the car that comes with the set has difficulty going through the tracks without flipping.

Bizzy Bear is helping out at the building site, so he puts on his hard hat and gets to work. Help him drive a digger, a bulldozer, and a truck. With chunky sliders to push and pull, this robust little board book is perfect for active toddlers. Launch date: February 2012.

Chick and Chickie love to play in their very own way, whether scaring each other silly or tickling the letter A. As young readers eagerly turn the pages of the story, they'll look forward to spotting all the witty side jokes and hilarious details. The fast-paced and zany narrative by Claude Ponti, one of the world's most beloved children's book authors, will instantly delight early readers and will just as surely turn reading into play. Launch date: February 2012.

Maisy has put her sun hat, pajamas, toothbrush, and camera into a bag, and she's off to the train station with Panda and Cyril. They're headed for the seashore, but getting there is only half the fun. Coloring and snacks help pass the time on the ride to the beach, where Maisy can't wait to swim, collect seashells, build sand castles, and lots more. At nighttime it feels special to go to bed in a hotel knowing that tomorrow another vacation day awaits. Launch date: April 2012.

Help Maisy and company collect shells, build a sand castle, and feast on tasty treats as they spend a day by the seaside. Launch date: April 2012.

Tuck this in an Easter basket. Maisy is making and hiding treats for a backyard hunt- and needs kids to lend a hand. Maisy's beloved sticker books - now with fresh new cover designs - are sure to keep fans busy through the holidays and highlights of the seasons. Launch date: February 2012.

Old twins, new twins, famous twins, not-at-all-alike twins, side-byside twins, let's play twins, not-yet twins, mirror twins - all kinds of twins! - come together in a collection of original poems by two of our most celebrated authors for young people: J. Patrick Lewis and Jane Yolen. From a wave and a wink to a twin switcheroo, from a rocket to the moon to the old woman who lived in a shoe, these poems and mini facts, whimsically illustrated by Sophie Blackall, will leave even singletons with a twinkle in their eyes. J. Patrick Lewis is the current Children's Poet Laureate. A twin himself, he has written more than seventy children's books. Jane Yolen, not a twin herself - but with multiple sets in her family - has written or edited more than three hundred books.

Little Suhaila wishes she could have known her grandma, who would wrap her arms around the whole world if she could, Mama says. And one night, Suhaila gets her wish when a golden ladder appears at her window, and Grandma Annie invites the girl to come along with her on a magical journey. In a rich and deeply personal narrative, Maya Soetoro-Ng draws inspiration from her mother's love for family, her empathy for others, and her ethic of service to imagine this remarkable meeting. Evoking fantasy and folklore, the story touches on events that have affected people across the world in our time and reaffirms our common humanity. Yuyi Morales's breathtaking artwork illuminates the dreamlike tale, reminding us that loved ones lost are always with us, and that sometimes we need only look at the moon and remember. Launch date: March 2012.

Bold, child-friendly illustrations and die-cut pages will draw even the youngest listeners to this gentle reminder of the easy, everyday ways we can be kinder to the earth. Launch date: March 2012.

Randy Riley loves two things: science and baseball. When it comes to the solar system, the constellations, and all things robot, Randy is a genius. But on the baseball diamond? Not so much. He tries...but whiffs every time. Then, one night, Randy sees something shocking through his Space Boy telescope: it's a fireball, and it's headed right for his town! Randy does the math, summons all of his science smarts, and devises a plan that will save the day in a spectacular way. Launch date: February 2012.

In Isabella's garden, amazing things come from the tiniest of seeds as they bloom and flourish and make way for a whole new season of growth. Told with great warmth and echoing favorite nursery rhymes such as "The Green Grass Grows All Around" or "The House that Jack Built," Glenda Millard's award-winning story bursts with life. Beautifully complemented by Rebecca Cool's bright, peaceful illustrations, here is a tale that is sure to win the hearts of readers of all ages. Launch date: March 2012.

Bizzy Bear's going on vacation, but he has to take a taxi, then a train, then a plane before he arrives at the beach and can set sail on his boat. With chunky sliders to push and pull, this robust little board book is perfect for active toddlers. Illustrated by Benji Davies.

It's summer, and the meadow is in full bloom. As some bunnies hop along, they see blue sky, white clouds, and yummy green grass. How many more colors can be found? Look for an explanation of tonal marks at the end of the story, along with pinyin translation of the Chinese characters. Launch date: April 2012.

A day at the park. A ride on Daddy's back. Run, Daddy! Faster! Faster! How fast can Daddy go? Faster than a dog? A horse? How about a cheetah? Must his feet even touch the ground? Leslie Patricelli reprises the duo from Higher! Higher! in another humorous riff on a favorite pastime - a laugh-out-loud-funny tale of few words about doting dads and high-energy kids whose imaginations know no bounds.

With touch and feels for little paws. Noodle loves to eat all sorts of things. With bumpy peas and shiny cheese, this is sure to encourage even the fussiest of eaters. 10 pages. Illustated by Marion Billet.

A small papery bundle hangs under a leaf by a silken thread. Can you guess what it will be one day? Butterflies, polar bears, turtles, frogs, birds - they all have a fascinating life journey to follow. Peek under each large flap and look at colorful spreads to find out how each animal develops. A final spread invites readers to match each full grown creature with its beginning stage. Illustrated by Marc Boutavant. 24 pages.