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Article Archive: Developers' Resources
Pedal to the Mettle: The Unbelievable True Story of Automoblox
The story of how Automoblox made their product dream a reality - Updated with advice on working with Hong Kong based trading companies and factories from Trendex Group LTD...

2/1/2014



Toy Market 4Q and 2011
The toy space in the fourth quarter 2010 was an interesting place. One upside factor was online toy sales which, to judge what I hear from friends in the industry, were up by some 10%...

1/1/2011



How to Research, Patent and Pitch Your Idea
So you want to invent the next great idea? One thing to keep in mind: “Do what you love, and write what you know,” or so I have been told...

8/1/2010



Careers in Toy Design: Freelance vs. Full Time
Almost everyone in toy and entertainment design asks himself at some point, “Should I work full time for a toy company, or freelance and start my own thing?”...

7/1/2010



Retailer Spotlight: Dancing Bear Toys Ltd.
The Evers family dubs Dancing Bear Toys Ltd. an “upside-down” family business. In 1989, Sarah Evers began working for the store’s previous owner, and four years later the shop went on the market...

7/1/2010



Retailing Tips: Buying for the Holidays
With the economy still a giant question mark, toy retailers head into the Christmas buying season unsure of how much inventory they will need...

7/1/2010



Patents in the Toy and Game Industry: Part 3
Sometimes, rights to exclusivity are simple to enforce. In a straightforward case, an infringer may simply not be aware of the patent...

6/1/2010



Retailing Tips: Strategies for Signage
Advertising strategies that reach out to the community to bring buyers into a store are important, but it doesn't stop there. TDmonthly spoke to 38 specialty retailers...

5/1/2010



21st-Century Toy Store: Make Magic Online
There’s an old adage among magicians: “The audience may not know how to do a magic trick, but they sure know bad magic when they see it.”...

10/1/2007



Retailing Tips: Plan Now for Christmas
Being ready for Christmas shoppers means planning months in advance and ordering when you're still busy with beach-toy sales...

5/1/2007



Why We Love TOYDIRECTORY and TDmonthly
Don't believe the hype? What about a peer? If you want to know how TOYDIRECTORY and TDmonthly Magazine help hundreds of specialty toy manufacturers and retailers build their businesses, just read what dozens have to say in their own words...

5/1/2007



Branding Products, One Culture at a Time
Forget customer loyalty and sales that depend solely on good product design. In an interconnected world of ever-expanding options, “tribal” tendencies are taking the mass out of culture...

5/1/2007



Retailer Spotlight: G. Willikers!
The brother-and-sister team of Bob and Jody Breneman grew up in the toy business; their parents opened G. Willikers in 1978 in Portsmouth, N.H...

4/1/2007



Retailing Tips: When One Store Isn't Enough
How do you know when it’s time to open another location? And what do you do when it is time?...

4/1/2007



How to Publish a Card Game
You may have had a great idea for a card game, secured investment and funding, and even completed the design. But until the cards have been printed and cut, your game isn't fit for the table...

4/1/2007



How to Keep Your Toy Store Thriving
What are the secrets to keeping your customers from crossing over to the mass-market dark side? Everything from owning your toy store’s building to wrapping birthday gifts with lizards...

4/1/2007



Retailing Tips: Ordering for Christmas
While everyone else gets ready for summer, specialty toy-store owners are placing their big Christmas orders. But are you too late?...

4/1/2007



Is Pomona Plummeting?
Despite its designation as the country's largest regional toy and hobby show, the WTHRA show in Pomona, Calif., in March didn't have many exhibitors talking "big" this year...

4/1/2007



Retailer Spotlight: Kaleidoscope Toys
Michelle Deutschmann's jump into the toy industry was the result of meeting a combination of needs...

3/1/2007



Retailing Tips: Making the Most of Trade Shows
Fifteen minutes before the show floor opens at the American International Toy Fair, Manager Matt Hannifin of Science Toy Magic in Santa Fe, N.M., waits in the Javits Center, adequately hydrated and armed with a black suitcase on wheels, a laminated, Sharpie-marked map of the exhibition halls secured to the handle...

3/1/2007



Retailing Tips: How to Find the Right Books
When choosing books for your toy store or bookstore, it is difficult to predict which ones will bring in high volume and low returns...

2/1/2007



It's a Digital World
This generation of kids was born into the Internet and sometimes finds it more real than the "real world."...

1/1/2007



ToyDirectory: Get Online and Change the World
Retailers hunt for outstanding products. Some manufacturers have them...

9/1/2006



The Right Staff
Managing employees is a big challenge that many owners of small toy stores face, particularly those who do not have formal management training. Implementing the following five tips can help owners hire and retain happy, helpful, motivated and productive employees...

11/1/2005



Wrestling with Wal-Mart: Part II, Target Your Market
Many retail experts agree that in order to compete with discounters like Wal-Mart and Target, retailers must aim to reach a specific segment of the population...

6/1/2005



Wrestling with Wal-Mart: How Small Retailers Can Compete Against the Mega Store
TDmonthly Magazine is preparing a report for specialty toy retailers. The TDmonthly report will help the retailers by covering specific ways to turn Wal-Mart´s and other discount mass merchandisers´ weakest points into opportunities...

5/1/2005



Retailing Tips for Spring and Summer
TDmonthly Magazine’s focus is on in-depth analysis and trend reporting to help you gain a critical edge in today’s competitive retail environment...

4/1/2005



Matrix Semiconductor Steps Up Toy Technology
In order to remain competitive, toy manufacturers in search of the next Barbie, Tickle Me Elmo or Tamagotchi must ensure that a sufficient amount of interactivity can be incorporated at the lowest possible cost...

3/1/2005



Marketing to Mom
Stephanie Azzarone, founder and president of Child´s Play Communications, a public relations firm for toy companies, knows moms. She understands their changing image and how retailers can identify moms in local communities, find their key needs, and create services to draw them into stores...

2/1/2005



TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...

1/1/2005



Tips on How to Compete With Wal-Mart
Holiday shopping seasons have seen the growing trend of consumers turning to stores like Wal-Mart and Target to make toy purchases, due in large part to lower prices. But that doesn’t mean toy stores can’t bounce back. After all, selling toys is their business...

1/1/2005



Make the Most at Toy Fair 2005
The American International Toy Fair 2005 will be held in New York on February 20-23. Sponsored by the Toy Industry Association, Inc., the show will take place at the Jacob K. Javits Convention Center and special showrooms in the Toy District. This year, be sure to make the most of...

1/1/2005



Anti-Design and Changing Consumer Culture
Tom Moseman, senior vice president of Envirosell, Inc., knows how to turn casual store browsers into customers. His company does not compile research by handing out surveys but instead by shadow shopping – tracking and video taping shoppers to see what they buy and avoid. These techniques have allowed Envirosell...

1/1/2005



TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...

12/1/2004



Safe Budgeting: The Dangers of High Overhead
Tamara Carlisle, president of Big Kids Productions in Austin, defines "overhead" as their staff and their inventory...

11/1/2004



Wooing the Parents of Tweens
My son now falls into that demographic Limbo known as "tween"--a new market segment crammed into the space between "kid" and "teen."...

11/1/2004



TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...

11/1/2004



Time to Expand: Consulting & Business Planning Advice for Small Businesses
HJ Ventures International is a consulting firm that specializes in toy store startups. Howard Schwartz, the company´s managing director, has useful advice for entrepreneurs ready to take the risk of expansion...

10/1/2004



Making A List and Checking It Twice: Maximizing Your 2004 Holiday Season
From the rise, fall and rise again of department stores to the building of malls, the growth of Wal-Mart, the internet, and shopping clubs, the face of retail has changed dramatically. Through all this change one thing has remained constant: the holiday season can make or break a retailer’s entire year...

10/1/2004



Toys to Talk About
"Toys to Talk About" features dozens of exciting companies and products! So, make sure you´re clued in and see what everyone´s talking about...

10/1/2004



TDmonthly´s Top 10 Most Wanted Lists: Exclusive Rankings for October 2004
The rankings start here. At TDmonthly Magazine, our goal is to enhance your business. With that in mind, we prepared categorical retailer buying lists for the holiday season...

10/1/2004



TDmonthly´s Top 10 Most Wanted Lists: A Buying Manual for the Holiday Season
TDmonthly Magazine reaches 142,500 readers on the Internet and has 24,500 retailer subscribers. You are our audience and our goal is to enhance your business, so we decided to prepare categorical retailer buying guides for the holiday season. We’ve compiled this information into several TDmonthly Top 10 Most Wanted Lists based on items consumers will want most for the holiday season...

9/1/2004



The People Advantage: Staffing for Success
For most retailers, the quality of the staff is a key sustainable competitive advantage and point of differentiation from their competitors. While each store may have a different product mix, it’s the employees and their level of customer service that makes the difference between success and failure...

9/1/2004



Creating a Fun and Profitable Store
“If it’s not fun, why do it?” Great advice for us all, not only in our personal lives but in our business lives as well...

8/1/2004



Toys R Us
Toys R Us Inc. may sell its toy business and put its retailing efforts toward its thriving baby product specialty store Babies "R" Us, the company said Wednesday, August 11. Plans to restructure the businesses to become two separate entities under the existing corporate structure are directed at reducing operating costs, boosting shareholder value, and developing growth of the core baby product market...

8/1/2004



2004 Hong Kong Summer Sourcing Show: The Beginning of a Great Resource
TDmonthly Magazine recently had the opportunity to attend the Summer Sourcing Show for Gifts, Houseware and Toys. The show ran from July 6-9 in Hong Kong...

8/1/2004



How to Design and Market Your Store: The Philosophy of Design
Drawing from 13 years in the retail and wholesale industries, he stressed three areas: finding your niche; marketing your niche; merchandising your niche...

7/1/2004



Moms Reveal Why They Shop at Big Box Retailers over Neighborhood Stores
A panel of mothers state why they´ll shop at big box retailers instead of neighborhood stores and what is lacking about both shopping experiences...

7/1/2004



2004 International JPMA Show
Dallas, Texas was the host city for this year’s International Juvenile Products Manufacturers Association (JPMA) Trade Show, May 3-5...

6/1/2004



ASTRA Provides Strategies for the Specialty Toy Industry
Among the show’s highlights was the opening panel which addressed the state of the industry and provided several strategies for smooth sailing despite an ocean full of mass market toy retailers...

6/1/2004



TOYSRUS.COM WAGES LAWSUIT AGAINST AMAZON.COM
Toysrus.com, a component of Toys “R” Us, has filed a lawsuit against Amazon.com, alleging that Amazon violated its contract with Toysrus.com...

5/1/2004



Tips for Summer Retailing
Summer has two major advantages: the weather is great and kids are out of school. In fact, the majority of retailers experience a slight to moderate increase in business...

4/1/2004




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