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September 2014 | Vol. XIII - No. 9
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Top-10 Most-Wanted Die-Cast Toys


With additional reporting by Chris Lundy and Brenda Ruggiero

Toys that roll, zoom and fly are always popular, and these fun die-cast toys are no exception. Specialty retailers interviewed by TDmonthly Magazine in August 2014 reported that Matchbox and Hot Wheels cars, along with classic die-cast school buses, were still driving big sales. You can learn more about their best-selling die-cast toys below.
*No manufacturer paid to be included in the Top-10 list below. All products listed were designated by editorial staff without regard to the company's relationship with TOYDIRECTORY.com/TDmonthly Magazine.






This 1:34 scale car lights up and makes sounds.
— Linda Laramy, owner of Crackerjacks Toys and Children's Books in Easton, Md., told TDmonthly in a Summer 2011 survey that she sells 6 of this item each month.
— In a Summer 2012 survey, four out of 10 retailers told TDmonthly that Schylling was their best selling brand of die-cast toy.
— In an August 2013 survey, two out of nine retailers told TDmonthly that police cars were their best-selling type of die-cast toy.
ToyDirectory Product ID#: 32715      (added 8/22/2011)
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MSRP: $6.99
Age Range: 8 and up
SKU or Item #: 500D
Launch Date: February 2011
Gender: Boys And Girls
Category: Die-Cast
Aircraft
Collectibles



500D Show Flight Bi-planes. This airplane is 5.25" long with a 6.25" wingspan die-cast metal pullback action classic bi planes. Front propeller spins as it travels forward. 12 pcs per display box in assorted colors. 72 pcs per inner box.
— In an August 2013 survey Mary Porter Green, owner of Curiosity Zone in Ashburn, Va., told TDmonthly that planes are their best-selling die-cast toy.
— In a August 2014 survey, two out of 10 retailers told TDmonthly that die-cast planes were one of their best-selling die-cast toys.
ToyDirectory Product ID#: 32059      (added 3/30/2011)
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5107D Kinsmart - School Bus. 5"L x 1.5"W x 1.75"H die-cast metal yellow school bus with openable door & pull back motor action. This yellow school bus is manufactured by Kinsmart. 12 pcs per display box. 
— When asked about best-selling die-cast items in a Summer 2011 TDmonthly survey, Dean Smith, Co-owner of JaZams in Princeton, N.J. said of the Kinsmart School Bus "We sell a lot of them: about 30 to 40 per month. It will pick up in the next 2 months. It's our biggest single die cast item."
— In a Summer 2012 survey about die-cast toys, Dean Smith, owner of JaZams in Princeton, N.J., told TDmonthly that they sell 15 school buses from Toy Wonders each month.
— In an August 2013 survey, two out of nine retailers told TDmonthly that yellow school buses were their best-selling type of die-cast toy.
ToyDirectory Product ID#: 32716      (added 8/22/2011)
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MSRP: $6.99
Age Range: 3 and up
Gender: Boys
Category: Vehicles - Small Toy
Collectibles
Aircraft



A variety of designs are available in this pullback fighter jet collection from Daron.
— Katie Harris, manager of Key West Toy Factory in Key West, Fla., listed these planes as best sellers in May 2010. “Boys love to collect them,” she told TDmonthly. “They are affordable and fun toys that fit in any suitcase.”
— In a August 2014 survey, two out of 10 retailers told TDmonthly that die-cast planes were one of their best-selling die-cast toys.
ToyDirectory Product ID#: 28668      (added 5/27/2010)
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MSRP: $6.99
Age Range: 8 and up
SKU or Item #: 5253D
Launch Date: October 2009
Gender: Boys And Girls
Category: Die-Cast
Cars
Vehicles - Small Toy



5"L x 1.875"W x 2.75"H diecast metal vehicle with pull back action, openable doors and detailed interior. This Ice-Cream truck is manufactured by Kinsmart/Kinsfun Toys. 12 pcs per display in assorted colors. 72 pcs per inner box.
— Tim Holliday, owner of Children's World and Uniform in Sarasota, Fla., told TDmonthly in an August 2013 survey that police cars and ice cream trucks are their best-selling die-cast items.
— In a August 2014 survey, three out of 10 retailers told TDmonthly that Toysmith made their stores' best-selling die-cast toys.
ToyDirectory Product ID#: 25908      (added 10/30/2009)
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MSRP: $50
Age Range: 8 and up
SKU or Item #: 15073
Launch Date: December 2010
Gender: Boys And Girls
Category: Die-Cast



15073 RC2 ERTL John Deere - 4630 Farm Tractor Dealer Edition. 1:16 scale diecast collectible model. This 4630 Farm Tractor is a 10.5"L x 10"W x 7.25"H die-cast tractor. Individually packed in a window box. Box size: 12.75"L x 8"W x 9.25"H. This 4630 Farm Tractor is manufactured by RC2 Brands. Item 15073 is in GREEN color.
— Mary Whitbrod, owner of Imagination Station in Toledo, OH, told TDmonthly in an August 2014 survey that "Anything John Deere" is their store's best-selling die-cast.
ToyDirectory Product ID#: 31296      (added 12/15/2010)
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MSRP: $169.95
Age Range: 8 and up
Specialty: Yes (as of 2012)
SKU or Item #: 5303GN
Gender: Boys And Girls
Category: Die-Cast
Cars
Collectibles



5303 SUN STAR Mini - 1961 Austin Se7en Cooper Hard Top. 1:12 scale diecast collectible model car. This Austin Se7en Cooper is a die-cast metal car with openable doors, hood & trunk. Limited edition 1 of 999 pcs with numbered certificate. Manufactured by SunStar. Item 5303 is in SMOKE GREY-GREEN color with Old English White roof. Individually packed in a box. Box size: 12.5"L x 7.25"W x 6.25"H. Launch date: February 7, 2012.
— In a August 2014 survey, Charles, manager of Miller's Toys in Mamaroneck , N.Y., told TDmonthly that Mini-Coopers are one of their store's best-selling die-cast toys.
ToyDirectory Product ID#: 33874      (added 3/12/2012)
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This Hot Wheels car is red and features blue, white and black designs.
— David Stelzer, owner of Shananigans Toy Shop in Baltimore, Md., told TDmonthly in an August 2014 survey that Hot Wheels is one of his store's best-selling die-cast toys.
ToyDirectory Product ID#: 36906      (added 8/28/2014)
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Age Range: 4 and up
Specialty: Yes (as of 2014)
Gender: Boys And Girls
Category: Die-Cast
Aircraft
Vehicles - Small Toy



Helicopter toy. US Army Blackhawk markings. Pull back action. Die cast. Assorted designs.
— Mary Porter Green, owner of Curiosity Zone in Ashburn, Va. told TDmonthly in an August 2014 survey that Toysmith Helicopters are one of her store's best-selling die-cast toys.
ToyDirectory Product ID#: 36907      (added 8/28/2014)
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Three colorful die-cast Matchbox® vehicles packaged in an open, peggable box. Ages 3 and older.
— David Stelzer, owner of Shananigans Toy Shop in Baltimore, Md., told TDmonthly in an August 2014 survey that Matchbox Cars are one of his store's best-selling die-cast toys.
ToyDirectory Product ID#: 36908      (added 8/28/2014)
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Justina HuddlestonWriter's Bio: Justina Huddleston graduated Magna Cum Laude from Emerson College with a BA in Writing, Literature, and Publishing in 2009. After graduating she was the on-site director of the Boston Children's Museum gift store for a year, selling educational, developmental, and creative activity toys that tied in with the museum's exhibits. Justina also interned at children's book publisher Candlewick Press before moving from Boston to Los Angeles, where she is now Editorial Director of TDmonthly Magazine. Read more articles by this author

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