Clicky collectible keyboard keys, an interactive baby panda, water-activated robot pets and Halloween Pokemon plush are among this weekend's movers on Amazon. On the morning of Oct. 24 (about 10:15 to 10:20 a.m. PT), the Clickeez Series 3 12-pack ranked No. 12 in Amazon's Fidget Toys Best Sellers; in Electronic Pets, Little Live Pets' My Baby Panda ChuChu was No. 14 and ZURU's Robo Alive Robo Turtle No. 15, with Pets Alive Hamstermania at No. 24 and the Robo Axolotl 2-pack at No. 25; and in Stuffed Animals & Plush Toys, Jazwares' 8-inch Pikachu was No. 14 and Eevee with Pumpkin No. 28. Here is what each costs, the ages on the listings and the pros and cons.
1. Clickeez Series 3: Bubble Pops
Clickeez are single collectible keyboard keys that click and clack like a real keyboard. Series 3, called Bubble Pops, has 70 new designs with a new rounded shape and a new "pop" click sound, across four themes: Pink Life, Baked Goodies, Magical Glow and Forest Pals. The 12-pack includes 12 Clickeez, 2 keychains and a collector's guide. The listing gives a manufacturer age of 6 and up, carries a small-parts choking warning and shows 4.1 stars from 103 ratings.
Price: 12-pack, $29.19 on Amazon on Oct. 24, or about $2.43 per key.
Pros: A cheap, pocket-size fidget kids can trade and clip to a bag; 70 designs and four themes give collectors plenty to hunt.
Cons: Blind assortments mean duplicates; small parts make them a poor fit for homes with toddlers; the 4.1-star rating is lower than the other picks here.
2. Little Live Pets My Baby Panda: ChuChu
ChuChu is a 30 cm (about 12-inch) interactive plush panda with more than 50 sounds and reactions. He kicks, reacts to touch, likes to be rocked to sleep and makes chewing sounds when fed his bamboo accessory. Put him on the included potty when he kicks and he does a "potty dance," then lift him off to reveal a surprise. The set includes the potty, the bamboo, an adoption certificate and batteries. The listing gives a manufacturer age range of 4 to 15 years and shows 4.7 stars from 1,525 ratings.
Price: $15.99 on Amazon on Oct. 24.
Pros: Batteries are included; lots of reactions for about $16; highly rated.
Cons: The potty gag won't appeal to every family; the reactions are scripted, so older kids may tire of it.
3. ZURU Robo Alive and Pets Alive: Robo Turtle, Robo Axolotl and Hamstermania
ZURU's Robo Turtle switches on when it's dropped in water, swims in five directions and can also walk on land; there are four colors to collect. The listing gives a manufacturer age range of 36 months to 10 years, carries a small-parts choking warning and shows 4.1 stars from 4,590 ratings. The Pets Alive Robo Axolotl 2-pack (pink and teal) also turns on in water, swims in five directions and drops into a power-save mode after 4 minutes in the water; it is graded 3 and up. For dry-land play, Pets Alive Hamstermania is a furry robotic hamster that runs inside and outside its ball, makes 20 hamster sounds and senses walls and doors; it is graded 36 months to 15 years. Both Pets Alive listings also carry small-parts warnings.
Price: Robo Turtle (orange and blue), $14.99 on Amazon; Robo Axolotl 2-pack, $18.23; Hamstermania (orange), $11.90. Prices on Oct. 24.
Pros: All three are under $20; the water pets make bath time or a tank more fun; Hamstermania gives kids a "pet" with no cage to clean.
Cons: The swimmers need water to do much of anything; small parts mean they're not for babies; the Robo Turtle's 4.1-star rating trails Hamstermania's 4.6 stars from 3,153 ratings.
4. Pokemon Halloween Plush: Pikachu With Spooky Cape and Eevee With Pumpkin (Jazwares)
Jazwares' officially licensed 8-inch Pokemon plush come in seasonal versions this fall: Pikachu wears a spooky cape, and Eevee holds a pumpkin. Both are made of soft plush material, and the listings give a manufacturer age of 3 and up. The everyday 8-inch Pikachu, the same size without an accessory, was the higher-ranked of the three in Stuffed Animals & Plush Toys on Oct. 24.
Price: Pikachu with Spooky Cape, $15.99 on Amazon; Eevee with Pumpkin, $15.99; classic 8-inch Pikachu, $15.99. Prices on Oct. 24.
Pros: Official licensed plush at the same $15.99 price; a Halloween-to-fall gift for Pokemon fans of any age.
Cons: At 8 inches they're small for the price; the seasonal accessories date them once Halloween passes.
5. ZURU Robo Alive Robo Fish (Series 3, 2-Pack)
ZURU's Robo Fish switch on when they're dropped in water, swim in five directions and change color in the water. This Amazon-exclusive Series 3 2-pack has a teal fish and an orange fish, and batteries are included; the listing says there are six colors to collect. On the evening of Oct. 24 (about 8:55 p.m. PT) it ranked No. 6 in Amazon's Electronic Pets Best Sellers, the highest of ZURU's water pets. The listing gives a manufacturer age range of 36 months to 10 years, carries a small-parts choking warning and shows 4.1 stars from 9,307 ratings.
Price: 2-pack, $15.99 on Amazon on Oct. 24, or about $8 per fish.
Pros: Two fish and batteries for about $16; the color change is a small surprise when they hit the water; an easy add-on for kids who already have the Robo Turtle.
Cons: Like the other swimmers, they need water to do much of anything; small parts mean they're not for kids under 3; the 4.1-star rating matches the Robo Turtle's and trails the Little Live Pets picks.
6. Little Live Pets My Really Real Talking Bird and Cage: Rosie
Rosie is an interactive bird with flocked feathers, a moving beak and more than 20 sounds and reactions. Press the top button to record your voice and she repeats it back in a chirpy tone; press the bottom button to whistle and she whistles a tune back; pet her head or back and she chirps. The set includes a colorful cage with a swinging perch and a top hook for carrying, plus 2 AAA batteries. Rosie ranked No. 9 in Electronic Pets on the evening of Oct. 24. The listing gives a manufacturer age range of 5 to 15 years, carries a small-parts choking warning and shows 4.6 stars from 10,106 ratings.
Price: $19.99 on Amazon on Oct. 24.
Pros: Voice-repeat play goes beyond push-button sounds; the cage works as a carry case and a display; batteries are included; 4.6 stars from more than 10,000 ratings.
Cons: At $19.99 it's the priciest of the electronic pets in this roundup; its minimum age of 5 is higher than the other pets here; a toy that repeats your voice may wear on parents' patience.
7. Little Live Pets My Baby Monkey Minis: Luna Lemon
Luna Lemon is a 7.4-inch pink baby monkey with soft fur, touch sensors and more than 20 sounds and reactions. Her grippy hands and feet let her grip, grab, hang and hug onto things, she can suck her own thumbs, and kids can feed and nurture her. She is one of three Baby Monkey Minis to collect, and 2 AAA batteries are included. Luna Lemon ranked No. 19 in Electronic Pets on the evening of Oct. 24. The listing gives a manufacturer age range of 4 to 15 years and shows 4.7 stars from 643 ratings.
Price: $14.99 on Amazon on Oct. 24.
Pros: The lowest price of the Little Live Pets picks; hanging and hugging play sets her apart from a sit-still plush; 4.7 stars, the same as ChuChu.
Cons: At 7.4 inches she is much smaller than ChuChu and has fewer reactions (20+ vs. 50+); collectors may want all three monkeys; far fewer ratings so far than the other Little Live Pets picks.
Also on our radar: last week's picks, including KPop Demon Hunters dolls, Magic Jellykins and Mini Brands Really Works Vinyl, are in Hot Toys This Week.
For the full weekly market brief: The ToyDirectory Intelligence Report
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