The fun of Toysmith's Magic Mic is now available in translucent colors. Kids can speak or sing into this 9.5" echo microphone to hear the sound of their own voice magnified. No batteries are required. An order includes one translucent Magic Mic available in various colors.
— "For a long time we have been selling a lot of the echoing Magic Mic by Toysmith. It's a hollow microphone that gives off an echo sound. It's very inexpensive," said Buddy Wood, owner of Le Jouet Inc. in Metairie, La. 
— According to Wood, 24 units sold monthly means the Magic Mic has the magic touch with customers in his store.
— Ten of 38 retailers who spoke with TDmonthly in spring 2007 said Toysmith is still hot in novelty items.

Put this colorful frog in water and watch it grow to 8" in length. Frog can be dried out and regrown again, and comes in assorted colors.
— "Anything gross. Any of those squooshy...frogs....and things like that [from] Toysmith. They're for both boys and girls. The grosser the better," said Fred Rosenberg, owner of On The Park in Kingwood, Texas.

Wind them up and watch these wacky ducks swim across the pool or bath. The ducks move their heads back and forth while they paddle and are part of Toysmith's line of wacky wind-up toys. They come in three assorted styles, are 2" x 2.5" x 1" in dimension, and weigh approximately 1 lb.
— "We sell quite a few wacky wind-ups from Toysmith," said Scott Loveless, owner of Toys That Teach in Bothell, Wash.
— Three of 58 retailers who spoke with TDmonthly in winter 2007 specifically named Toysmith wind-ups as a sure stocking-stuffer hit.
— Over 27 percent of 58 retailers who spoke with TDmonthly cited Toysmith as a popular stocking-stuffer brand.

Push the putty back into the 2.5" potty to create gastronomical noises. The Potty Putty is an interesting twist on the Noise Putty concept also developed by Toysmith. It comes in five different colors.
— "Potty Putty by Toysmith is a big one. Sometimes, it surprises me what is selling," said Hans Masing, owner of Brain Station in Ann Arbor, Mich., when asked about favorite novelty items.

The Chicken and the Egg are an inseparable duo. Squeeze the Chicken and watch as the Egg squishes out and begins to swirl. The Chicken is 7" long and has a shipping weight of 6.1 ounces.
— "The chicken with the egg that comes out from Toysmith" was a customer novelty favorite in the spring of 2007, according to Melissa McCollum, owner of Learning Express in Hoover, Ala.

Just place the egg in a container of cool water and, within 48 to 72 hours, your dino will hatch and grow to sizes ranging from 6” to 8” in length.
— "The Hatchin Grow Dinosaurs by Toysmith" was a hot-selling novelty item in the store of Linda Angel, owner of Kidoodles Toys in Norman, Okla.
― "Toysmith I like because they're fast. They always have a pretty good deal to get low freight. They take a percentage off on the price,” Shirley Reilly, owner of Let’s Play in Hillsboro, Ore., told TDmonthly.

Kids can transform their musical imaginations into melodic reality with this metal harmonica that comes in assorted colors.
— Four of 45 retailers cited Toysmith Harmonicas as hot-sellers as summer 2007 approached. Retailers cited average monthly sales of six to 12 units. Six of 48 specialty retailers said in January 2010 that harmonicas are the most popular choice in their music departments.
— Donna Schwedler, manager of Treasured Child in La Grange, Ky., said in early 2010 that harmonicas are popular in Christmas stockings and Easter baskets.

The Magnifying Bug Viewer has a 3.5" magnifying lie and features air holes to allow the insect to breath. Kids can watch a little creature for a while, then let him go. It's simple, educational, and fun.
— "I would say that our best-selling in science and nature are those little plastic magnifying cups with the magnifier on the top. We definitely go for volume on those items. I get mine from Toysmith," said Dalene Lockhart, owner of Toy Town in Casper, WY.

Kids simply add baking soda to this mini volcano and place it inside a glass filled with water. They will be amazed by the bubbly reaction, which is similar to an underwater volcanic eruption.
— When asked about best selling novelty toys in a September 2011 survey, Mary Porter Green, owner of The Curiosity Zone in Ashburn, Va., told TDmonthly that Pocket Volcanoes from Toysmith were one of her top-two novelty items.
— Two of 32 specialty retailers mentioned Toysmith in summer 2007 when discussing their best-selling science and nature toys.
— This product is “safe, fun [and] educational,” Debra Ashley of Toysmith told TDmonthly. It “entertains while educating.”

These cool rings are completely flexible and come in a rainbow of colors and designs. Made of tiny, colorful beads, they are soft and fit comfortably on the fingers. Sturdy design allows for constant wear, even in water. Several styles are available.

Amazing three-dimensional replica of the Eiffel Tower with finished size of 3 feet high by over 2 feet wide. Thirty-two pieces, blue print instructions included. Also included is a fact file on the historical building. Other historical buildings/sites/items available include Empire State Building, Golden Gate Bridge and dinosaurs.

Kids can make their own volcano and then watch it erupt. The kit includes a volcano mold, fast drying plaster, paint, a stirring stick and a paintbrush. Simply add baking soda and vinegar and watch the volcano erupt with bubbling lava. Adult supervision is required.
— Mary Porter Green, owner of Curiosity Zone in Ashburn, Va., told TDmonthly in a May 2013 survey that this toy is their best-selling activity kit.

Kids can grow their own crystals with this kit. The kit includes a base rock, crystal formula, a growing tray, a magnifying glass, a spatula and instructions. Adult supervision is required.

This yo-yo features a roll of paper with a printed design on a 7” handle. The paper extends when the yo-yo is forced outward by a simple wrist motion.
— “Funny enough, Chinese yo-yos,” Alicia Smith, owner of Juneau's Imagination Station in Juneau, Alaska, told TDmonthly when asked to name the best-selling novelty item in her store. “I don't know why, but all of the sudden everybody loves them. [I] probably sell a couple dozen in a month.”
— “Chinese yo-yos … do really well,” Mary Sisson, owner of Kazoodles in Vancouver, Wash., told TDmonthly in May 2008. “They're on backorder right now.”
— Nathan McKelvey, manager of Toy Castle, LLC in Jonesboro, Ar., told TDmonthly in a September 2011 survey that they sell about 100 of this item each month.

Kids can watch these animals walk, then flip for fun. The assortment includes a dog, cat, frog and monkey. Launch date: 2006.
— “Wonderful wind-up toys from Toysmith,” Candace Williams of The Toy Maven in Dallas, Texas, told TDmonthly when asked to name the best-selling novelty item in her store.
— “Toysmith wind-ups are most popular,” Fred Rosenberg, owner of On the Park in Kingwood, Texas, told TDmonthly in May 2008. According to Rosenberg, they sell “hundreds” per month.
— In May 2008, 11 of 55 retailers named Toysmith as the manufacturer of their best-selling novelty toys.

This clear, worm-filled ball makes a satisfyingly nasty sound when it's squeezed hard. Display near the counter to encourage impulse buys.

Kids just pull back this 2.25" helicopter and watch it glide along the ground.

Kids can flip this 2.25”-diameter Poppin’ Hopper inside out and watch it launch into the air.
— Three of 52 retailers mentioned Toysmith novelties when asked about popular Halloween items in their stores, in fall 2008.

This colorful, translucent ball rattles when bounced.
— "I like that they have such a large selection of merchandise. They have a low level for free freight,” Fred Gross of Multi Kids Toys Inc. in Boca Raton, Fla., said of Toysmith in fall 2008, when 19 percent of 52 retailers named the company as one of their favorite vendors.

Powered by baking soda, this classic 1950s toy submerges and resurfaces over and over again.
—  “I sell around 25 a month,” Molly McMullin, owner of Twirl in Taos, N.M., told TDmonthly in March 2009.
— Five of 64 retailers named products by Toysmith when asked about best-selling bath toys in spring 2009.

This little duck in an inner tube is designed to make bathtime fun for kids.
— "I sell a couple of dozen a month" of the Bath Buddies, Fran Anaya, owner of Golden Aspen Toys in Flagstaff, Ariz., told TDmonthly in May 2009.

When placed in water for 30 seconds, this compact package expands into a 12" x 12" cotton towel.
— “Toysmith offers lots of small, inexpensive toys that go out the door consistently,” Steve Melody, owner of Melody’s Choices in Fayetteville, Ark., told TDmonthly in spring 2009.

These kits are designed to offer everything kids need to learn about the basics of robotic science while constructing fun machines. There are four styles: Robotic Bird, Robotic Ball Collector, Robotic Bubble Blower and Robotic Beeper. All parts snap together with easy to follow instructions. Each kit requires 2 AA batteries, not included. Launch date: 2009.

Kids can learn about renewable energy by building this functioning wind generator. When the blades turn, they create electricity that powers an LED light, demonstrating renewable energy from the wind. Users just add a recycled plastic bottle and the kit provides everything else they need. No batteries required. Launch date: 2008.

Kids can recycle a soda can into a silly, walking, wobbling robot. The kit includes all the parts needed, right down to the googly eyes, except for the two AAA batteries that are required. Launch date: 2008.
— “The Tin Can Robot is a huge hit. It’s from their Green Science series, which has been doing great,” Jennifer Schneeweis, owner of Izilla Toys in Seattle, told TDmonthly in late August 2009. Two of 40 retailers mentioned the brand when discussing best-selling educational items in fall 2009.
― “Right now we have the Tin Can Robot for 8- to 10-year-olds and that's doing well,” said Marlene, manager of Kits & Kaboodle in Carmel, Ind., when asked about her best-selling item for tween boys. Seven of 39 retailers surveyed in October 2009 said science kits are their top sellers for tween boys.
― “It's a good price point and an excellent product.  It sells all the time,” Priscilla Moore, owner of Mr. Fub's Party, Toys and More  in Yellow Springs, Ohio, said of the Tin Can Robot and other 4M science kits in spring 2010.
— In August 2010, seven of 43 retailers told TDmonthly that Toysmith is a best-selling science and nature brand. Two retailers named Tin Can Robot as a top product.
AWARDS: 2010 TDmonthly Top Seller