Products from BASIC FUN INC. THIS BANNER IS AN AD:
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Below are a select number of products from BASIC FUN INC.
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This affordable train comes with an innovative track system that can be broken down into easy-to-assemble tiles. Sets have interchangeable, interlocking pieces that encourage group play. The engine and pull car design incorporate new MICRO styling, plus the technology of "kit/bit" racing car assembly, which makes it easy to pack up the train and take it anywhere. The trains are battery operated. ToyDirectory Product ID#: 2994 (added 2/25/2005) .
MSRP: $5.99Age Range: 7 and up
Squirting toys are on almost everyone’s top-10 list. This squirt toy is a miniature water pistol based on the Super Soaker by Larami. Attached to a keychain, it’s approximately 4” long. — The manufacturer claims this mini item can squirt water up to 20'. — Squirtable disappearing ink is a favorite at Uncle Fun in Chicago, says Alicia Bobheck, chief fun officer of the store. — Other squirt toys include squirting cameras, calculators, ice-cream cones and even a toilet, while the squirting rose is still a favorite, says Mother Elf of Unnecessary Necessities in Queen Creek, Ariz. ToyDirectory Product ID#: 3779 (added 6/15/2005) .
MSRP: $4.85Age Range: 10 and up
Already popular in Japan, the basic, colorful “head” pods of Pontiki are only 1” to 2” long. Mini-geometric parts are stored inside the pods and can be used as hands, feet or eyes. — Pontiki has an officially licensed “Franny K. Stein” version, based on the popular book series by Jim Benton. — “The sets build on each other,” explains Sandy Friedman, owner of Accipter in Raleigh, N.C., where the toy is selling very well. — “They’re an impulse item,” says Wendy Kramer, manager of Big Fun Toys in Hoboken, N.J. She keeps them by the counter for quick sales. ToyDirectory Product ID#: 3787 (added 6/15/2005) .
Wholesale Price: (Log in to view) MSRP: $17.99Age Range: 5 and up SKU or Item #: 1382Gender: Boys And Girls
Kids can have a blast with the Gigglator — the electronic voice and sound toy. Roll, shake, twist and slide Gigglator up, down and all around to distort 12 pre-recorded crazy sounds. Pre-recorded sounds include funny phrases, laughs, belches and wacky sound effects. Kids can even record and distort their own voice, music, or any sound. They simply hold the top of the Gigglator about 6" from the source of the sound and press the record button. Then they can Gigglate the recording! Shake, rock and turn to make the sound high and low pitched, fast and slow, or short and long. More than a giggle, it’s hilarious and simple to use. ToyDirectory Product ID#: 8667 (added 7/24/2006) .
Wholesale Price: (Log in to view) MSRP: $14.99SKU or Item #: 1350
The original Atari Plug n Play now comes in a miniature, take-along keychain form. Basic Fun has miniaturized these classics for take-along gaming anytime or anywhere there’s a TV. Featuring the classic Atari paddle and the original joystick controllers, these mini units come complete with favorite retro games like Pong, Breakout and Warlords (for paddle version), and Asteroids, Centipede, Millipede and Missile Command (for joystick version). Kids can plug them in at home or in the car, or bring them over to a friend’s house for hours of retro game play. Each unit comes complete with a separate pocket-sized reel that holds six feet of cord and RCA jacks. Powered by 3 AAA batteries (not included). ToyDirectory Product ID#: 8668 (added 7/24/2006) .
Wholesale Price: (Log in to view) MSRP: $4.99Age Range: 5 and up SKU or Item #: 1448Launch Date: January 2007Gender: Boys And Girls
In preparation for the anticipated 2007 Transformers movie, this keychain transforms from robot to vehicle and features a classic Transformer character. Brawn, Windcharger and Cliffjumper are also available. “The play value of these products, in a licensed format and with a price point of under $5.00, gives them a lot of appeal to any retailer or consumer,” Jenn Devine of Basic Fun told TDmonthly. Launch date: January 2007. ToyDirectory Product ID#: 10670 (added 12/14/2006) .
Introduced in 1962, the Chatter Telephone was designed with a rotary dial to teach children how to dial a phone. Today’s Chatter Telephone makes children smile just the same with eyes that roll up and down, and a dial that rings. This friendly phone was re-introduced for a whole new generation of children to enjoy. — Reproductions from Fisher-Price have been named as hot sellers since 2005 by the specialty retailers that talk to TDmonthly.
— Mike DiAndrea, manager of Hardware Center Inc., reported to TDmonthly sales of about 40 Chatter Telephones per week in November 2009. ToyDirectory Product ID#: 12957 (added 5/21/2007) .
The Diego character name tag, available in two different character poses, is perfect for attaching to back-to-school items, such as backpacks, lunch boxes, duffle bags and coats. Each oval tag reads, “Hola, My Name Is,” followed by a line underneath where the child’s name can be printed. The tag also comes with an oversized clip for ease of use. Dora the Explorer and Thomas and Friends varieties are also available. ToyDirectory Product ID#: 14699 (added 8/16/2007) .
The Thomas character name tag, also available in a Percy variety, is perfect for attaching to back-to-school items, such as backpacks, lunch boxes, duffle bags and coats. Each tag features a working pull-back engine, and reads “Thomas is My Friend,” with a line above where the child’s name can be printed. The tag also comes with an oversized clip for ease of use. Dora the Explorer and Go Diego Go varieties are also available. ToyDirectory Product ID#: 14700 (added 8/16/2007) .
Wholesale Price: (Log in to view) MSRP: $4.99Age Range: 3 and up SKU or Item #: 1463Launch Date: August 2007Gender: Boys And Girls
This back-to-school item can be clipped to a child’s backpack, lunch box, jacket or anything else that requires identification. The character, available in six different poses, offers built-in play value and collectibility. The tag says, “Hola! My name is,” with space underneath to write a child’s name. Launch date: August 2007. ToyDirectory Product ID#: 14728 (added 8/17/2007) .
The key chain measures 7-3/4” in length and can be folded in half. The handheld game features an LCD screen. Launch date: 2008. ToyDirectory Product ID#: 17782 (added 2/27/2008) .
Wholesale Price: (Log in to view) MSRP: $5.99Age Range: 4 and up SKU or Item #: 1801Launch Date: July 2008Gender: Boys
The keychain is part of the first of five Star Wars keychain series. Other figures are available in the series, including C3-PO and Storm Trooper. Launch date: July 1, 2008. ToyDirectory Product ID#: 19008 (added 5/22/2008) .
Wholesale Price: (Log in to view) MSRP: $5.99Age Range: 4 and up SKU or Item #: 1801Launch Date: July 2008Gender: Boys
The keychain is part of the first of five Star Wars keychain series. Other figures are available in the series, including Darth Vader and Storm Trooper. Launch date: July 1, 2008. ToyDirectory Product ID#: 19009 (added 5/22/2008) .
Wholesale Price: (Log in to view) MSRP: $5.99Age Range: 4 and up SKU or Item #: 1801Launch Date: July 2008Gender: Boys
The keychain is part of the first of five Star Wars keychain series. Other figures are available in the series, including C3-PO and Darth Vader. Launch date: July 1, 2008. ToyDirectory Product ID#: 19010 (added 5/22/2008) .
Wholesale Price: (Log in to view) MSRP: $5.99Age Range: 4 and up SKU or Item #: 1680Launch Date: April 2008Gender: Boys
Each soft foam rubber ball is approximately the size of a baseball, with a highly detailed, outrageous face bursting with personality. The series includes Blech Beard, Freaky Fullback, Oculus Orbus, Swine Sucker, Wolf Breath and Dust Brain. Launch date: April 1, 2008. ToyDirectory Product ID#: 19011 (added 5/22/2008) .
Wholesale Price: (Log in to view) MSRP: $6.99Age Range: 4 and up SKU or Item #: 1681Launch Date: April 2008Gender: Boys
This series takes the “yuck factor” up a notch, with three styles, each sized slightly larger than a baseball and featuring over-the-top, repulsive functions. For example, squeeze Freaky Fullback and his cracked helmet bubbles out, along with his brains. Launch date: April 1, 2008. ToyDirectory Product ID#: 19012 (added 5/22/2008) .
Wholesale Price: (Log in to view) MSRP: $5.99Age Range: 6 and up SKU or Item #: 1569Launch Date: June 2008Gender: Boys And Girls
The detailed, translucent Crystal Skull key chain is based on the Indiana Jones movie. It features a special light-up function. Launch date: June 1, 2008. ToyDirectory Product ID#: 19013 (added 5/22/2008) .
Fisher Price classic toy re-creations by Basic Fun are high quality preschool toys from days past that are every bit as appealing as toys for toddlers and preschool children today. From the classic toy look to their classic toy operation, these toys mirror the Fisher Price toy classics. — "Basic Fun is recreating some of the toys that I grew up with, including the Chatter Telephone, the Teaching Clock and the Change A Record Music Box. We've found our customers love buying toys for their kids (or grand kids) that they had when they were little. These are moderately priced (all under $40 retail) and look identical to the old Fisher Price toys," Joe Mitchell, owner of YoYo Joe's Toys & Fun, told TDmonthly at Toy Fair 2010. ToyDirectory Product ID#: 27185 (added 2/17/2010) .
The Speak & Spell toy recreates the classic 1980s electronic learning experience with original graphics, sounds, and gameplay. It features five interactive modes: Spell, Mystery, Say It, Secret Code, and Letter for varied spelling practice. The device offers adjustable difficulty levels to progressively challenge users as their skills develop. Designed for children ages 7+, this educational tool uses speech synthesis technology to teach over 200 commonly misspelled words. As the first electronic spelling aid of its kind, Speak & Spell maintains its original learning methodology while delivering nostalgic entertainment value. ToyDirectory Product ID#: 37907 (added 6/4/2025) .
Tonka has been a trusted brand for over 75 years, known for durable toys that encourage imaginative play across generations. The Tonka 4 X 4 Pickup Truck is built with steel and sturdy plastic, featuring a bold yellow design that replicates the look of a full-sized truck. It includes functional details like a working tow winch, a foldable rear gate, and rugged tires for hauling and towing tasks. The truck is designed for active play, helping kids engage in hands-on adventures indoors or outdoors. Its durable construction and all-terrain tires allow it to handle rough surfaces like dirt and gravel. Tonka toys promote screen-free play with a focus on open-ended, interactive experiences. ToyDirectory Product ID#: 37925 (added 6/4/2025) .
The Lite-Brite Touch offers a modern twist on the classic toy, replacing traditional pegs with 100 light-up buttons that cycle through seven colors. It includes 12 pre-designed art guides for structured creativity, or users can design their own light-based artwork. Three interactive games—Lite Break, Lite Match, and Lite Snake—provide solo or multiplayer entertainment. Five built-in animations allow for dynamic room lighting or social media content creation. Designed for portability, it suits on-the-go play for ages 6 and up, making it ideal for travel or casual use. ToyDirectory Product ID#: 37966 (added 6/4/2025) .
This light grid features enhanced brightness and detail with double the LEDs and higher definition compared to previous versions. It includes six high-definition Pokémon templates, such as Pikachu Charged, Great Ball, and Poké Ball, for creating illuminated designs. The snap-on grid allows templates to be placed underneath, ensuring unobstructed visibility of the artwork. The set comes with 1,000 mini pegs in assorted colors for constructing designs. The grid offers four lighting modes: steady, bounce, flash, and clockwise. Holding the power button for five seconds activates continuous lighting. A USB port is included for power, though the cable is not provided. ToyDirectory Product ID#: 37980 (added 6/4/2025) .
This See 'n Say toy features 12 classic animal sounds. Children can point the arrow to their chosen animal, pull the cord, and hear both the animal's name and its corresponding sound. The farmer's voice announces each selection, reinforcing identification. The toy supports early learning by helping children develop hand-eye coordination as they manipulate the pointer while associating pictures with names and sounds. Designed for children ages 18 months and older, it provides interactive, screen-free play. The durable construction makes it suitable for repeated use. ToyDirectory Product ID#: 38964 (added 6/10/2025) .
The Tonka Steel Classics Mighty Dump Truck carries a 75-year legacy of durable, imaginative play. Built with a steel dump bed and reinforced plastic, this truck withstands rigorous loading, hauling, and dumping tasks. The functional tilt mechanism allows children to easily operate the bed for transporting sand, rocks, or other materials. Designed to encourage hands-on play, the truck promotes active engagement over screen time, suitable for both indoor and outdoor use. Its robust construction ensures long-term durability for continued play across generations. ToyDirectory Product ID#: 39115 (added 6/10/2025) .
The 14" Cheer Bear plush is made from sustainable materials with a soft, huggable texture. Its size makes it portable for play or display. The design includes a rainbow belly badge, reinforcing the character’s cheerful theme. Each Care Bear has a distinct personality, and this one features a smiling expression. Packaging and facial details may differ slightly from product images. Suitable for gifting or collecting alongside other Care Bears. ToyDirectory Product ID#: 39127 (added 6/10/2025) .
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