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The Bratz Lip Couch features an instantly recognizable design that first appeared in Bratz media in 2005 and was recently seen in the Alwayz Bratz TikTok series. This piece accommodates the entire Bratz Pack for group posing or play. The couch functions as both a play accessory and display piece, with a seating capacity for two Bratz dolls. Its bright red surface has a soft flocked texture. The couch is compatible with Bratz dolls and most 12-inch fashion dolls.
ToyDirectory Product ID#: 50873      (added 6/30/2025)
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This release is a faithful recreation of the original 2004 Bratz Babyz Yasmin doll. The packaging maintains its distinctive trapezoid shape with a chrome diaper pin handle, matching the original design. Each doll wears soft fabric outfits printed with their nickname and pet motif. Yasmin comes with Pretty Princess, a flocked frog pet that corresponds to her character. The set includes a baby bottle necklace that functions as a detachable keychain. Contents consist of one doll, complete outfit, earrings, blanket, flocked pet, and the baby bottle accessory.
ToyDirectory Product ID#: 48900      (added 6/30/2025)
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Jade embodies a bold fashion sense with her distinctive "Kool Kat" persona. She wears a plaid jacket layered over a collared sweater, paired with faux leather shorts, tights, and black boots featuring a heart detail. Her accessories include silver statement earrings, a layered belt, and a red purse. The doll comes with additional styling pieces: sunglasses, nail polish, a phone, a hair dryer, a hair straightener, and a hairbrush. Each set includes an exclusive poster. The packaging features Bratz's signature trapezoid design with a metallic finish. The doll is part of the Alwayz Bratz line, which includes an animated series available on TikTok.
ToyDirectory Product ID#: 48897      (added 6/30/2025)
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Sasha showcases a streetwear-inspired look with a distinctive flair, earning her the nickname "Bunny Boo" among friends for her love of old-school hip hop. Her outfit features a pink puffer vest layered over a long-sleeve mesh Bratz top, paired with wide-leg cargo pants and translucent orange heels. The ensemble is complemented by a rounded pink purse and matching earrings. Additional accessories include sunglasses, headphones, nail polish, a phone, a necklace, a water bottle, and a hairbrush. Each doll comes with an exclusive poster and is packaged in the signature Bratz trapezoid-shaped box with metallic detailing. The set includes the fashion doll, outfit, sunglasses, phone, earrings, necklace, nail polish, water bottle, headphones, purse, and poster. Fans can also watch the animated series "Alwayz Bratz" on TikTok.
ToyDirectory Product ID#: 48899      (added 6/30/2025)
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Yasmin showcases her distinctive style by blending vintage and contemporary fashion. She wears a lace-up pinstripe top with faux fur trim over a paisley halter, paired with a pleated mini skirt and metallic platform boots. Her accessories include gold flower earrings, a choker, and a violet purse. The doll comes with additional items: sunglasses, a phone, a smoothie cup, a hairbrush, and a compact with nail polish. Each set includes an exclusive poster and features the signature Bratz trapezoid packaging with metallic detailing. The Alwayz Bratz animated series is available to watch on TikTok.
ToyDirectory Product ID#: 48898      (added 6/30/2025)
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Cloe’s style adapts to her mood, shifting between casual and dramatic looks. Her friends refer to her as "Angel" due to her personality. She wears a full denim ensemble, including a denim jacket, a two-toned denim skirt, and denim leg warmers paired with bold platform heels. Her accessories include a denim scrunchie, gold hoop earrings, and a pearl chain. The doll comes with additional items such as hair clips, sunglasses, makeup, a phone, a purse, and a hairbrush. Each set includes an exclusive poster. The packaging features the signature Bratz trapezoid design with a metallic finish. The doll includes an outfit, sunglasses, earrings, a phone, a necklace, a compact, lip gloss, nail polish, hair clips, a purse, a hairbrush, and a poster. Fans can watch the animated series "Alwayz Bratz" on TikTok.
ToyDirectory Product ID#: 48901      (added 6/30/2025)
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The BRATZ x KYLIE JENNER collaboration marks the first celebrity partnership for the Bratz brand, featuring a 24-inch fashion doll styled after Kylie Jenner. The doll has long lavender hair and a custom makeup design. It wears a shimmering floor-length gown with purple feather-like detailing on the train and sleeves, paired with silver pumps and drop earrings. Standing at 2 feet tall, this collectible doll includes a glittery star-shaped display stand for showcasing. The set comes with the doll, gown, silver accessories, stand, and a certificate of authenticity. Additional Bratz x Kylie products, such as the Day and Night fashion dolls and Mini Bratz collectibles, are available separately. Other dolls shown in imagery are for scale reference only.
ToyDirectory Product ID#: 48868      (added 6/30/2025)
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BRATZ BABYZ: These mini figures represent the Bratz characters in their baby form, predating the original Bratz line. The collection includes core Bratz Babyz, their friends like Katia and Felicia, as well as Ponyz, Hair Flair, and Twiins variants. The figures feature detailed sculpting, and select accessories like the Motor-Bike, Rockin’ Wagon, Carriage Cruiser, and Monster Truck have functional rolling wheels. Packaged in reusable trapezoid capsules, each blind box contains two Mini Bratz Babyz figures with mini replica packaging and a collector’s guide. The mystery format means the specific figures are revealed only upon unboxing. This line draws from early 2000s nostalgia, offering a compact, collectible version of the original Bratz Babyz designs.
ToyDirectory Product ID#: 40796      (added 6/15/2025)
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Specialty: No
Gender: Girls
Category: Dolls
Creative Activities



This fashionable doll has hair almost down to her ankles and comes with an assortment of styling accessories so girls can trim and style her hair.
ToyDirectory Product ID#: 28496      (added 5/11/2010)
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Age Range: 6 to 14
Launch Date: September 2008
Gender: Girls
Category: Dolls
Collectibles
Tween



Each Bratz™ works her own personalized guitar and two trendy rock star outfits. The line includes Punk Jade, Hip Hop Sasha, Pop Star Yasmin and Rock Star Cloe. Launch date: Fall 2008.
ToyDirectory Product ID#: 19229      (added 6/4/2008)
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Gender: Girls
Category: Dolls



Each Bratz Super Babyz doll comes with a Super Pet, wears superhero fashions and has hair that can be styled. There are four varieties.
ToyDirectory Product ID#: 18041      (added 3/20/2008)
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The game comes with eleven foam mats that interlock together like a puzzle, four heart-shaped hopscotch markers, three colorful chalks and a clear vinyl bag for easy storage and transport. Each die-cut mat is numbered for easy assembly and comes art that kids can punch out and use as a stencil. The game is great for indoor or outdoor play.
ToyDirectory Product ID#: 18040      (added 3/20/2008)
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The aluminum scooter features height adjustment capability, fold ability for easy storage and transport, a no-slip safety grip footboard, a customized footboard shape and a Bratz design.
ToyDirectory Product ID#: 18039      (added 3/20/2008)
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The custom mylar braided pink jump rope comes with colorful streamers. Each handle reads “Bratz.”
ToyDirectory Product ID#: 18038      (added 3/20/2008)
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Age Range: 4 and up
Gender: Girls
Category: Pretend Play



Winter vacation for the Bratz Kidz™ is all about winter fun! This beautiful, two-story ice hotel is perfect for winter adventures with bedroom, lounge, fireplace and real working slide! But the adventures continue with secret ice cream making equipment, hidden sprinkles, and fireplace that really dispenses syrup topping!
ToyDirectory Product ID#: 15615      (added 10/4/2007)
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Age Range: 6 and up
Gender: Girls
Category: Dolls



With Be-Bratz.com, YOU get to create and become a new Bratz™ character online! Create your personality, design your hair, make-up and clothes and decorate your room! Chat with other Bratz online! For the first time you can truly Be-Bratz in the Bratz world! Bonus real-working mouse and mouse pad included, plus a pet that matches your online e-pet!
ToyDirectory Product ID#: 15614      (added 10/4/2007)
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Age Range: 6 and up
Launch Date: August 2007
Gender: Girls
Category: Dolls



The stars of “Bratz: The Movie” are ready to walk down the red carpet in their glittery dresses at the premiere of their Hollywood movie. These are the most pose-able Bratz ever, so they can stop to pose for the paparazzi. “The accessories that come with these dolls will be very interesting to little girls. The girls can be creative and imaginative,” Reagan Holmes, of MGA Entertainment’s public relations department, told TDmonthly. Launch date: August 2007.
ToyDirectory Product ID#: 14238      (added 7/20/2007)
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Wholesale Price: (Log in to view)
Age Range: 4 to 10
SKU or Item #: 882963
Launch Date: July 2007
Gender: Girls
Category: Costumes & Accessories
Halloween Merchandise
Licensed Products



Rubie’s carries an extensive line of licensed Bratz children’s and tweens costumes and accessories. The company’s featured product is the Bratz Cheerleader, which includes a black dress with pink trim, a glovelet, a wristband and a pom pom. It is available in sizes small, medium and large. “We are the official licensee of Bratz costumes and accessories,” Pat Cacciola of Rubie’s Costume Company told TDmonthly. Launch date: July 2007.
ToyDirectory Product ID#: 13700      (added 6/25/2007)
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Age Range: 3 to 6
Launch Date: February 2007
Gender: Girls
Category: Apparel



The Lil’ Bratz Couture apparel collection features hip, unique designs inspired by the fashion-forward Lil’ Bratz lifestyle brand, yet with softer, sweeter appeal. Launch date: February 2007.
ToyDirectory Product ID#: 12565      (added 5/2/2007)
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Age Range: 6 and up
Launch Date: January 2007
Gender: Boys And Girls
Category: Dolls



Girls can use their creativity to create hot new hair looks for their Bratz dolls… and themselves. Special Bratz memory hair allows owners to crimp it, curl it, color it and glitter it. The dolls come with accessories, and the color and glitter can be used on real hair as well. Launch date: January 2007.
ToyDirectory Product ID#: 12451      (added 4/23/2007)
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Age Range: 6 and up
Launch Date: February 2007
Gender: Girls
Category: Dolls



Straight from their latest DVD, the Bratz have made friends in the Pixie world. They’re taking fashion cues from their new pixie friends, with removable, glow-in-the-dark wings and glow-in-the-dark fashions. Girls can join in on the fun with a magic wand that sprinkles real glitter. Launch date: February 2007.
ToyDirectory Product ID#: 11662      (added 2/27/2007)
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Age Range: 6 and up
Launch Date: September 2006
Gender: Girls
Category: Dolls
Dolls - Accessories



Girls can take their fashion styles on the road with this one-of-a-kind vehicle, straight from the Bratz Passion 4 Fashion DVD.  Sure it’s a stylin’ trailer truck, but when it stops, it can be converted into a fabulous fashion show runway, complete with lights and sound.  Kids can even plug in their own stereos and play custom music for their shows. “ I haven’t seen anything even remotely close to the product on the shelves,” Reagan Holmes of MGA Entertainment told TDmonthly. Launch date: September 1, 2006.
ToyDirectory Product ID#: 10108      (added 11/15/2006)
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Launch Date: September 2006
Gender: Girls
Category: Audio & CD



Bratz Forever Diamondz is the third installment in the Bratz CD music series. The CD features brand new songs by some of today’s hottest pop songwriters and producers, notably Matthew Gerrard and leading entertainment hit-making firm, Engine. Some of the tracks include “Let Go”, “Hang On” and “You’ve Got It”. Additionally, the CD includes “Wazz Up” and its Spanish version, “Que Tal,” as well as a cover of Christina Aguilera’s “Beautiful” and a brand new remake of David Bowie’s “Fashion.” An initial release will include bonus tracks and special packaging that accommodates a stylish bracelet with cool charms for girls to wear. Launch date: September 2006.
ToyDirectory Product ID#: 9667      (added 10/11/2006)
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Gender: Boys And Girls
Category: Audio & CD



The latest Bratz album includes five songs featured in their new DVD (“Make You Wanna dance,” “Never Gonna Give Up,” “The Way We Shine,” “Life’s a Wild Ride,” and “All Together”), as well as songs from the Bratz TV series, including the popular TV theme song. Genie Magic hopes to emulate the success of Rock Angelz, which rocketed to #1 on the Kid Audio chart and debuted in the Pop 100. Matthew Gerrard, one of today’s most in-demand and successful pop writer-producers, has penned all of the songs on the album. The Genie Magic album embraces the Bratz philosophy of self-expression, being who you are and feeling empowered. The album debuted in April 2006.
ToyDirectory Product ID#: 7536      (added 4/12/2006)
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Gender: Girls
Category: Electronics



Bratz Mobile Phones, complete with wallpapers, voice ring tones, screen savers and custom skins, allow young girls to stay in touch with parents and friends. The phone features voice mail, caller ID, call waiting, three-way calling, text messaging, emergency 911 service and more. It is pre-loaded with 50 minutes of nationwide airtime. Additional minutes can be added. Matt Callahan of Ztar Mobile described the product as “a fully functional Sony-Ericsson T290 mobile phone, operating on a nationwide GSM network. Parents can protect their kids from unwanted text messages or calls by setting up control points. In all, the Bratz Mobile Phone is in a class of products all its own.”
ToyDirectory Product ID#: 7164      (added 3/9/2006)
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