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May 2009 Notable Toys — ElectronicsAge Range: All Ages SKU or Item #: 70060 Launch Date: November 2008 Gender: Boys And Girls
The MobiCam AV is compact, portable and multi-functional. It is a color, handheld, 900 MHz, wireless monitoring system designed specifically for easy mobility — of both the camera and monitor — so that the MobiCam AV system can be moved to virtually any location within the home, office or other environment, instantly. It has a transmission range of up to 300', automatic see-in-the-dark night vision, and the ability to connect the monitor to a TV or other audio-video device. "The MobiCam AV has an optional Internet Kit. The MobiCam Anywhere Software broadcasts the full-motion images and sound from the camera in real time to a personalized, secure website that you create," Andrew Buckband, national sales manager for MOBI Technologies, told TDmonthly. Launch date: November 2008. ToyDirectory Product ID#: 23424 (added 4/27/2009) . Age Range: 4 and up SKU or Item #: gv12-010 Launch Date: March 2009 Gender: Boys And Girls
Game Vault is the second generation from the original Game Chamber. The Game Vault is a storage organizer designed to prevent the loss of games. "The Game Vault makes the child put back the game they are playing before another game will come out. This prevents the game finding [its] way under the car seat, couch or on the plane ... sav[ing] parent hundreds of dollars," Michael Rosenberg, CEO of Daze Products, told TDmonthly. Launch date: March 2009. ToyDirectory Product ID#: 23406 (added 4/27/2009) . mark-my-time Bright Digital Bookmark From: MARK-MY-TIME LLC Other products from MARK-MY-TIME LLC
 Age Range: 5 and up SKU or Item #: 184067000064 Launch Date: February 2009 Gender: Boys And Girls
These digital timing bookmarks allow kids to track their nightly reading homework minutes for school or for the summer library reading programs. The bookmark now includes a 60-second timer for fluency checks. "Its unique, patented design allows for both count-up and count-down timing and removes the dreaded, 'Am I done yet?' from the nightly homework routine. The bookmark's price point makes it an ideal add-on sale for the specialty retail market," Owner Maureen Farinella of Mark-My-Time told TDmonthly. It has received the following awards: iParenting Media, National Parenting Center, Mr. Dad, Teachers' Choice, Family Review Center, Creative Child Magazine, and Parent to Parent Adding Wisdom. Launch date: February 17, 2009. ToyDirectory Product ID#: 22782 (added 3/12/2009) . New and improved, this special edition updates the best-selling TIA 2008 T.O.T.Y. Game of the Year with new features to improve game play, more challenges to master, and a cool metal look and texture for a better grip. Packed with speed games and brainteasers everyone can play, the Titanium Edition features six electronic games that test speed and smarts, save high scores, and track progress. ToyDirectory Product ID#: 22760 (added 3/11/2009) . Animal Yakkers™ are electronic toys that make kids feel as if they're on a farm, as they emit hilarious sounds of their favorite animals. Give them a shake and hear the wackiest animals on the funny farm start YAKKIN away. The faster you shake them, the funnier they sound. Yakkers come in three popular farm animals: cow, pig, and lamb. ToyDirectory Product ID#: 22759 (added 3/11/2009) . EarlyStar Animal Snackers From: INTERNATIONAL PLAYTHINGS LLC Other products from INTERNATIONAL PLAYTHINGS LLC
 Age Range: 1 and up Launch Date: February 2009 Gender: Boys And Girls
These electronic feeding bowls make fun animal sounds as baby eats. The bowl is activated by the "magic spoon" and makes one of four sounds each time the spoon leaves the bowl. "The feeding bowl is dishwasher safe. Also, a large suction cup holds the base firmly in place, making it great for self-feeding," Nicole Tiedemann, PR account executive for International Playthings, told TDmonthly. Launch date: February 15, 2009. ToyDirectory Product ID#: 22655 (added 2/27/2009) . OK to Wake! Clock - Flower Design From: AMERICAN INNOVATIVE LLC Other products from AMERICAN INNOVATIVE LLC
The clock glows green signaling to children that it is now okay to wake up. Great for parents who want to maximize their available sleeping time. This clock features the flower faceplate. ToyDirectory Product ID#: 22670 (added 2/27/2009) . OK to Wake! Clock - Bug Design From: AMERICAN INNOVATIVE LLC Other products from AMERICAN INNOVATIVE LLC
The clock glows green signaling to children that it is now okay to wake up. Great for parents who want to maximize their available sleeping time. This clock features the bug faceplate. ToyDirectory Product ID#: 22669 (added 2/27/2009) .  Just as the Nintendo Wii redefined game control, the upcoming Wii MotionPlus accessory will push it even further. The accessory attaches to the end of the Wii Remote and tracks players' arm position and orientation. Every slight movement made with the wrist or arm is rendered identically in real time on the screen. ToyDirectory Product ID#: 22628 (added 2/27/2009) .  Featuring a grow-with-me curriculum that keeps children engaged and challenged as their literacy skills grow and develop, the Zap & Learn Why Writer is a motion-activated handheld learning aid that combines role play and learning. It has two learning modes and focuses on word recognition and comprehension. ToyDirectory Product ID#: 22590 (added 2/25/2009) .  This brain-powered game challenges users to move a ball through an obstacle course using the power of the mind. It comes with a three-sensor headset that measures brainwave activity and determines the user's level of concentration. The game unit features a fan that blows more powerfully to lift the ball as focus increases. Launch date: 2009. ToyDirectory Product ID#: 22547 (added 2/19/2009) . Age Range: 8 and up Launch Date: February 2009 Gender: Boys And Girls
KENKEN is an arithmetic-based puzzle game that, like sudoku, is played on a grid using numbers. It goes“beyond sudoku,” however, by taking the puzzle one step further and incorporating math skills, including addition, subtraction, multiplication and division. Game play ranges from very easy to extremely difficult. “The hardest ones could challenge even Einstein,” said Robert Fuhrer, the New York businessman whose company, Nextoy™, licenses and markets the puzzle worldwide. iToys’ all-new KENKEN game offers thousands of puzzles on 3x3 to 6x6 grids.KENKEN was launched in 2004 by puzzle master and teacher extraordinaire Tetsuya Miyamoto, quickly becoming Japan’s hottest brain game. U.S. launch date: February 2009. ToyDirectory Product ID#: 22439 (added 2/9/2009) . Dora the Explorer Music to Go Digital Music Player From: PUBLICATIONS INTERNATIONAL LTD. Other products from PUBLICATIONS INTERNATIONAL LTD.
Children can sing along with their favorite characters using their own detachable digital MP3 player! Each book spread features the lyrics of four songs, each with its own icon. The child can select the corresponding icon on their MP3 player to hear the song. The MP3 player includes Play, Shuffle, and Stop buttons. On the LCD screen, a simple animated icon – one for each of the 20 songs – is also displayed. ToyDirectory Product ID#: 22390 (added 2/5/2009) .
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