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Products from MATTEL INC.
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Below are a select number of products from MATTEL INC.



Search Results: Displaying 126-150 of 281


MSRP: $12.99
Age Range: 3 and up
Gender: Boys And Girls
Category: Musical Toys



Sing-a-ma-jigs are the new free-spirited, off-beat plush characters that love nothing better than to sing together. With each squeeze of their tummies, they offer up a little bit of chatter and then individual notes to a song. But the real magic happens when kids put the characters all together and squeeze their tummies one more time and the Sing-a-ma-jigs erupt into a harmonic chorus like none heard before!
― As of 9.21.2010, this product had 5 out of 5 stars from 8 reviews on Amazon.com and was No. 43 on the top 100 best-selling toys and games. PROS: Entertaining, cute and interactive. Appeals to children and adults.
ToyDirectory Product ID#: 27177      (added 2/17/2010)
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MSRP: $19.99
Age Range: 3 and up
Launch Date: August 2010
Gender: Boys
Category: Vehicles - Small Toy
Licensed Products



Cars Toons Frightening McMean by MATTEL mixes monster trucks, wrestling, and the Disney/Pixar film “Cars” into one fun package. In the Cars Toons shorts (currently shown on Disney Channel, Disney XD and Disney.com), the tow truck Mater tells tall tales that inevitably get his friend Lightning McQueen into some sort of jam. This toy features Lightning in his Frightening McMean monster truck wrestling persona. Frightening has push and play action, giant wheels, and authentic phrases. Launch date: August 2010.
ToyDirectory Product ID#: 27157      (added 2/16/2010)
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MSRP: $99.99
Age Range: 3 and up
Launch Date: September 2010
Gender: Girls
Category: Dolls - Accessories
Play Sets



Rapunzel, Rapunzel, let down your long hair! Holiday season 2010 will bring the animated debut of Disney’s latest princess, Rapunzel. MATTEL has a whole line tied to the lovely locked lass, and the crowning feature of the line is the Rapunzel Fairy-Tale Tower. The lilac tower features five rooms, magically painting color-change walls, secret compartments, and a 30-inch hair extension for Rapunzel. Launch date: Fall 2010.
ToyDirectory Product ID#: 27150      (added 2/16/2010)
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MSRP: $89.99
Age Range: 5 and up
Launch Date: August 2010
Gender: Boys And Girls
Category: Play Sets
General Toys



Taken directly from summer 2010’s “Toy Story 3” is the Evil Dr. Porkchop Spaceship Playset. In his role as the Evil Dr. Porkchop, Andy’s piggy bank Hamm plots intergalactic mayhem—and he has the perfect spaceship for it. The spaceship has lights, sounds, an escape pod, and ziplines. The set is completed by a two-inch Evil Dr. Porkchop figure available nowhere else. Launch date: August 2010.
ToyDirectory Product ID#: 27147      (added 2/16/2010)
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MSRP: $19.99
Age Range: 5 and up
Launch Date: July 2010
Gender: Boys And Girls
Category: General Games
Preschool



Red Rover by MATTEL will have preschoolers laughing, running, and thinking as they try to help the titular pup. The game includes 12 bones, featuring shapes, numbers, letters, and colors, to be hidden around the room. Red Rover requests certain bones, and it is up to kids to rush around the room to find the proper bones. Preschoolers flex their bodies and minds as they rush to feed Red Rover before the other players. Launch date: July 2010.
ToyDirectory Product ID#: 27089      (added 2/14/2010)
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MSRP: $50.00
Age Range: 5 and up
Launch Date: July 2010
Gender: Girls
Category: Dolls



MATTEL’s Barbie Video Girl Doll promises to show girls the world through Barbie’s eyes via a video camera built inside the doll. Barbie’s necklace hides a camera lens while her back holds a color LCD screen capable of replaying video shot with the doll. Beyond simply shooting video, girls can edit the audio and visual elements of their videos with software downloaded from the Barbie website. Launch date: July 2010
ToyDirectory Product ID#: 27087      (added 2/14/2010)
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MSRP: $29.99
Launch Date: September 2010
Gender: Boys And Girls
Category: Electronics
Novelties



Now the family dog can join in on all the fun of Twitter. This high-tech attachment for a dog's collar detects the canine's barks and movements and translates those actions into pre-programmed tweets broadcast via Twitter. There are hundreds of possibilities of what Fido could "say," from commenting on catching his tail to begging his owner to come home soon. Puppy Tweets comes with a USB connector for the computer; the owner simply downloads software off the Internet and establishes a Twitter account for the dog. Launch date: Fall 2010.
ToyDirectory Product ID#: 27071      (added 2/12/2010)
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MSRP: $39.99
Age Range: 8 and up
Gender: Boys And Girls
Category: Electronics
Musical Toys
Tween



Designed for wannabe DJs, this digital music system allows kids to record samples, demo mash-ups and mix and match loops. A online site allows kids to start a collection of tracks and special effects as they create their own beats.
ToyDirectory Product ID#: 26142      (added 11/23/2009)
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MSRP: $39.99
Age Range: 4 and up
Gender: Boys
Category: Play Sets



This mega building system includes a huge vessel that becomes 30 separate boats and can float on water and roll along the ground. It comes with two pirates, a treasure chest, a giant squid and other accessories.
ToyDirectory Product ID#: 25834      (added 10/29/2009)
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MSRP: $144.88
Age Range: 3 to 10
Gender: Girls
Category: Dolls - Accessories
Play Sets



This pinked-out Barbie palace includes light and sound effects (such as a doorbell and flushing toilet), an elevator, a fireplace, a flat screen TV and an outdoor whirlpool tub.
ToyDirectory Product ID#: 25796      (added 10/28/2009)
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MSRP: $12.99
Age Range: 3 and up
Gender: Boys And Girls
Category: Die-Cast



An assortment of 10, 1:64 scale cars with realistic details and working wheels, this set of Matchbox cars can stand alone or accompany a collection, parking garage or road set. Familiar vehicles like family sedans, emergency vehicles, sports cars and construction equipment are cast and painted with realistic details to engage imaginative playtime.
— Of 49 retailers contacted during a July 2009 survey, three told TDmonthly Matchbox cars are their best-selling die-cast vehicles.
ToyDirectory Product ID#: 25175      (added 8/28/2009)
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Age Range: 3 and up
Gender: Boys
Category: Die-Cast



Color Shifters cars go through a transformation when immersed in warm or cold water. Themes include flames, city, camo, racing and color-to-color. 
— “The Hot Wheels are the best,” remarked Helen Dean, owner of Toy Safari in Alameda, Calif., when asked about her sales in die-cast vehicles in July 2009.
— Four of 49 retailers told TDmonthly in summer 2009 that Hot Wheels is a top-selling brand, reporting sales of about 100 per month, on average.
― As of 9.21.2010, this product had 4 out of 5 stars from 21 reviews on Amazon.com and was No. 24 on the top 100 best-selling toys and games. PROS: Sturdy and entertaining. CONS: Does not work well indoors. Must be refilled often.
ToyDirectory Product ID#: 25174      (added 8/28/2009)
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MSRP: $70.00
Age Range: 3 to 5
Gender: Girls
Category: Dolls



Little Mommy "Walk and Giggle" is an interactive doll that goes from sitting, to standing, to walking -- all by herself! This "big girl" also loves to play peek-a-boo, "drink" from her bottle and take her puppy pull toy for a walk. The fully interactive doll includes 80 phrases, sounds and songs. Launch date: 2009.
ToyDirectory Product ID#: 24823      (added 8/3/2009)
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MSRP: $24.99
Age Range: 3 and up
Launch Date: September 2009
Gender: Girls
Category: Dolls



Coinciding with the release of the “Snow White Platinum Edition” DVD, Snow White comes with her woodland friends. Placing the bluebird in her hand will make it whistle. Placed in her hand again, the two of them sing together. A third time, Snow White sings “Someday My Prince Will Come” while her sleeves light up. Launch date: July 2009.
ToyDirectory Product ID#: 24060      (added 6/10/2009)
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MSRP: $24.99
Age Range: 6 and up
Gender: Girls
Category: Dolls



Music is one element that made the movie. The dolls come with a microphone that plays a signature song from the movie. Gabriella, Troy and Sharpay lend their voices to the songs, or kids can take turns with the characters, back and forth, like a karaoke night. If the microphone is close to the doll's mouth, the characters' voices start singing in perfect timing with the song.
ToyDirectory Product ID#: 24057      (added 6/10/2009)
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MSRP: $14.99
Age Range: 6 and up
Gender: Girls
Category: Dolls



The charismatic teens from the movie series — Gabriella, Troy, Sharpay, Ryan, Taylor, Chad and Kelsi — are captured as fashion dolls from a key scene in “High School Musical 3.” The poseable dolls are dressed in their formal graduation attire, complete with cap and gown, and even class rings for the girls.
ToyDirectory Product ID#: 24056      (added 6/10/2009)
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Gender: Girls
Category: Dolls



Barbie Millicent Roberts, after half a century of different careers and pursuits, is returning to her roots. This new version of the original teenage fashion doll wears a two-piece bathing suit and a cell phone. Her face and the tone of her skin, lips, eyes and hair have been painstakingly updated while keeping the iconic look. Mattel estimates that a Barbie doll is sold somewhere in the world every 3 seconds.
ToyDirectory Product ID#: 24051      (added 6/10/2009)
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MSRP: $74.95
Age Range: 14 and up
Gender: Girls
Category: Dolls



Part of the “Since 1959” collection to commemorate the most famous vintage fashion dolls, Southern Belle Barbie is designed with feminine sophistication in mind. Her delicate pink dress is edged in intricate lace, with special heed paid to realistic garment details. She sports a sleek bob haircut and elegant makeup, and represents a modern take on the classic Plantation Belle doll fashion. 
— Cathy Gabay, owner of The Toy Parade in Salina, Kan., told TDmonthly in April 2009 that Barbie is one of only two licenses she chooses to sell in her store.
ToyDirectory Product ID#: 23880      (added 5/26/2009)
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MSRP: $34.99
Age Range: 3 and up
Launch Date: June 2009
Gender: Boys
Category: Vehicles - Small Toy



Two different vehicles help Batman keep Gotham City safe. The Sky Shift Batmobile transforms from stylish car to blazing jet. The Batjet fires projectiles to fight off evildoers. Launch date: June 2009.
ToyDirectory Product ID#: 23625      (added 5/11/2009)
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MSRP: $10.99
Age Range: 4 and up
Launch Date: April 2009
Gender: Boys
Category: Action Figures



During each episode of the “Batman: The Brave and the Bold” cartoon, the Dark Knight teams up with a fellow hero, such as Blue Beetle or Aquaman. These figures come with interchangeable accessories so boys can “build up” the figures and “battle up” the bad guys. They can also “change up” the figures by snapping and switching parts. Launch date: Spring 2009.
ToyDirectory Product ID#: 23624      (added 5/11/2009)
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MSRP: $24.99
Age Range: 3 and up
Launch Date: October 2009
Gender: Girls
Category: Dolls



Girls can relive the magic of the Disney animated feature “The Princess and the Frog.” Just as in the story, Tiana wears a beautiful ball gown. When girls bring the frog, Prince Naveen, to Tiana for a kiss, Tiana will turn her head away and say one of the phrases from the movie. The fourth time, Tiana finally agrees and her dress comes alive with firefly lights and magical sounds. Launch date: October 2009.
ToyDirectory Product ID#: 23623      (added 5/11/2009)
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MSRP: $48.99
Age Range: 3 and up
Launch Date: June 2009
Gender: Boys And Girls
Category: Vehicles - Small Toy



This motorized race track comes with Lightning McQueen and his trailer, Mack. Holding down a button lets McQueen switch lanes and zoom up Mack's loading ramp, launching him onto the track and into the lead. Launch date: June 2009.
ToyDirectory Product ID#: 23622      (added 5/11/2009)
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MSRP: $3.99
Age Range: 3 and up
Launch Date: June 2009
Gender: Boys And Girls
Category: Vehicles - Accessories



Thirteen characters from the hit movie “Cars” are brought to life at 1:55 scale. Favorites including Lightning McQueen, Sally, Mater and Doc Hudson are featured. Also included is a ticket with a special code that can unlock features on WorldofCars.com. Launch date: June 2009.
ToyDirectory Product ID#: 23621      (added 5/11/2009)
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MSRP: $80.00
Launch Date: January 2009
Gender: Boys And Girls
Category: General Games
Electronics



This brain-powered game challenges users to move a ball through an obstacle course using the power of the mind. It comes with a three-sensor headset that measures brainwave activity and determines the user's level of concentration. The game unit features a fan that blows more powerfully to lift the ball as focus increases. Launch date: 2009.
ToyDirectory Product ID#: 22547      (added 2/19/2009)
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MSRP: $35.00
Age Range: 5 and up
Gender: Girls
Category: CD-ROM
Licensed Products
Tween



This set includes fashion cards that can be layered to create different looks for Barbie, plus a CD-ROM so that girls can design on the computer as well.
ToyDirectory Product ID#: 21523      (added 12/1/2008)
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