April 2012 New Specialty Toys — Fashion & Accessories

A retro replica of the candy necklace. Each bead is one of six different colored crayons. Non-toxic.

8" wide. Kids can carry their mini Clifford the Big Red Dog® stuffed dog everywhere in this stylish tote. Quilted material with colorful trim and embroidery. Plush dog is removable and comes with sak.

These trendy magnetic charms click onto MOGO charmbands. 20 different themed charm collections to choose from in 2012, including Baby Cakes, Be Mine and Flower power.

Kids can just tear, stick, and wear. Create unique duct tape fashions using the fluorescent and animal print tape and easy templates included in this fun Alex kit. Get all "duct" out in colourful rings, bracelets, necklaces, earrings, headbands, brooches, belts and more. Includes 8 rolls of duct tape (2.74 metres each) and other items needed.
Awards: 2013 TDmonthly Seal of Approval
— In a Summer 2012 survey, Deran Muckjian, owner of Catch a Falling Star in Lexington, Mass., told TDmonthly that "anything Alex releases that has to do with duct tape" becomes a best seller at his store.
— In a Fall 2012 survey, two out of 12 retailers told TDmonthly that duct tape kits from ALEX were their best selling hobby item.
— In a December 2012 survey about bestselling toys, four out of 12 retailers said that Duct tape kits from Alex were their bestselling Arts & Crafts toy.

Hot Duct Tape Fashion - 54 Feet of Tape. Tear, stick and wear. Kids can use these hot colors to make fun creations- belts, headbands, glasses, a purse and more.
— In a March 2012 survey, 2 out of 12 retailers told TDmonthly that Alex was a best selling brand. "Alex has about 4 SKU’s that are selling as fast as they come in. They have only been here for a month but we have sold dozens of them," Joe Berardoni, owner of Pun's Toy Shop in Bryn Mawr, Pa., told TDmonthly. He specifically mentioned that the new "Duct Tape" line is doing well.

New Gift set with our new colors. Gift set includes: Angel Kisses (not new), Pocketful of Posies and Glitter Bug. Launch date: January 2011.
Awards: Parent Tested Parent Approved Award 2011

This little purses work well as gift bags. Plus, they're reversible, for double the fun. 6" x 6' toggle slide to close. Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

Freckles & Maya uses high quality faux fur in festive colors for these unique, durable, rectangle pillows. 24” x 11” Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

Freckles & Maya uses high quality faux fur in festive colors for these unique, durable, large and small pillows. Large 16” x 16”  Small 13” x 13” Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

This plush scarf brings the feeling of whimsy nestled around the shoulders. Keeps hands warm too. With this stole, there are pockets for little fingers right on the end. Stole 52" x 9" Pockets 5" x 6.5" Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

Even young girls are searching for that perfect statement bag. With Freckles & Maya® that's exactly what she'll get. These adorable and versatile pom pom purses are perfect for all her little trinkets. 10" x 12" Reversible. Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

Three layers of high quality fabric provide a patented internal support structure that puts a stop to the bag deflating on the floor. Its durable and lightweight construction even has two perfectly sized pockets. This bag works for all ages - from keeping schoolwork safe to keeping diapers organized. 15" x 10.5" with a 4"gusset Reversible Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

Every girl needs a go-to bag. Freckles & Maya® presents the cross body satchel. It’s perfect for the girl on the go. Its easy and comfortable design works for toting around just about anything. It stows everything from books to sports gear and everything in between. 10” x 11” Reversible. Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener.

With its luxurious fabric and whimsical charm, this backpack will be the talk of the town. With 5 vibrant colors, there is a backpack for every type of girl. Regular size 17" x 17" Mini size 10" x 12."
Reversible - Machine Wash Cold. Tumble Dry Cool. No Iron. No Softener. BP MSRP: $25.00;  Mini MSRP: $22.50.

The Groovy Girls Sparkeltastic Jewelry Set lets kids create their own personalized jewelry, show off their creative side and get shimmerin'. Kit includes 3 plastic bracelets, 3 plastic pendants, 6 tubes of sparkly glitter, 3 colored cords, 8 different glamtastic gem styles in plastic spin wheel dispenser, felt work mat and an instruction sheet. Each pendant and bracelet has a sticky texture once the protective sheathe is pulled off making it easy to adhere glitter and jewels. Launch date: January 2012.

Doll outfit includes: Cranberry color corset, Black satin full skirt with black tulle, Tailor purple blazer with cranberry color cuff hem long sleeves, Black Leggings, Black felt boots, Black felt pirate hat with purple feather and Black Eye Patch.

Great for backpacks and carry-ons, this fun and friendly, go-anywhere travel buddy puts an international twist on the message of friendship. Globe Clip keeps bracelet in place during knotting. Numbered slots keep threads organized for written and video instructions featured online. Slide-out drawer features 20 pre-cut Prism® threads in 10 different colors. Easy instructions included. Launch date: February 12, 2012.

This helmet cover features an edgy skull design. Stretchy fabric can fit over most helmets. Launch date: 2012.

Create the hottest hair trend with these temporary hair coloring chalks. The uniquely designed Hair Chox and grips make applying color fun and mess-free.  Wild color that washes out. Includes 5 temporary hair color chox, 5 grips, 24 beads, 24 rubber bands and bead threader. Launch date: February 2012.

Clips on to most kinds of footwear, backpacks, handbags, gloves, hats, and scarves. Quick and easy to attach and remove, comfortable and fashionable to wear. Instantly adds glamor and dazzle to girls' favorite looks. Available in a variety of colors and styles.

Kits include two Shains matching bracelets packaged with 100 multi-colored elements comprised of 75 letters, ten numbers and 15 icons. Matching bracelet colors can be specified, or can be mixed using any two of Shains’ 25 colors.

Kids can custom design this jewelry box with shimmering faux jewels and colorful foam tiles. Includes more than 750 sparkling tiles and jewel pieces. Launch date: 2011.
Awards: 2011 ASTRA Best Toys for Kids
— In a January 2012 survey about arts and crafts toys, ten of 13 retailers said Sticky Mosaics from the Orb Factory were among their top two best sellers in the category. Retailers reported selling anywhere from 10 to 150 each month.
— In a March 2012 survey, 2 out of 12 retailers told TDmonthly that Sticky Mosaics from The Orb Factory were their best selling product. Elmer Caranza, manager of Doodlehopper 4 Kids in Springfield, Va., told TDmonthly that they sell about 2 dozen items from the Sticky Mosaics line each month, and that it's been a best seller for almost a year now.

It’s layer after layer of fun frilly ruffles filled with floral prints and loads of polka dots beneath a pretty embroidered yoke. Each 8” wide bag is the perfect size for little divas to carry all those must-have items. The bag has two wide coordinating print handles embellished with grosgrain ribbon. There are seven new Ruffle Totes to choose from.

Sillos are trendy, fashion-forward purses in the shape of an animal. There are many new styles: bird, elephant, owl, chihuahua, butterflies, and horses! They are sturdy working purses approximately 10" wide with shoulder straps and plastic zippers.  Lots of coordinating patterns and colors with that Douglas touch for "Everygirl!"