| Products from BRIO CORPORATION
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Below are a select number of products from BRIO CORPORATION
This set includes three separate wagons and an engine to awaken children’s fascination with trains. Children ages 2 and up can play with the wagons that are sized for little fingers and compatible with the classic wooden railway.
― Bill of Tutoring Toy told TDmonthly in spring 2007 that Brio “has very good deals for the specialty market.”
― Annette Garcia, owner of The Wee Loft in Dana Point, Calif., told TDmonthly that her store sells “10 to 20 units” of Brio trains every month.
― Over 14 percent of retailers who spoke with TDmonthly in early 2008 stated that wooden trains are very popular items in their stores.
ToyDirectory Product ID#: 11634 (added 2/23/2007)
This new line of assorted building blocks features red, green, pink, black and white blocks for creative play. The small-scale blocks are perfect for young hands.
ToyDirectory Product ID#: 10627 (added 12/11/2006)
This 241-piece includes all the parts, tools and instructions needed to build a working power shovel, tipping dumper, tractor and trailer and two off-road vehicles.
ToyDirectory Product ID#: 7574 (added 4/14/2006)
Players try to manipulate a silver ball through a maze by turning circular handles on the sides of the wooden box that supports the maze.
— These sell well mostly at Christmas, because they run about $50.00 per unit, according to Tom Levin, owner of Tom’s Toys Inc. in Great Barrington, Mass. He said that although knockoffs sell for a lot less, this original version is of superior quality.
— This version is “the granddaddy of them all,” according to Jane Naisbitt, vice president and buyer at Thinker Things in Del Mar, Calif.
— This product has stood the test of time, with BRIO still manufacturing the same model it pumped out more than 50 years ago.
ToyDirectory Product ID#: 7365 (added 3/28/2006)
Sorting Blocks includes three plush shapes that children can fit into the wooden blocks with corresponding shapes, helping develop motor skills.
ToyDirectory Product ID#: 6266 (added 1/3/2006)
The colored water inside these blocks helps children learn how water can change its shape with the movement of the blocks. Looking through these blocks, children obtain another perspective of their environment. Each block has been tested for safety.
ToyDirectory Product ID#: 5680 (added 11/22/2005)
The Parking Garage is equipped with three floors of parking space, an elevator tower and a helipad. The set includes a car, a gas station and a car washing machine. The design is scaled to accommodate other metal, die-cast or plastic vehicles. It measures 16.5" by 14.1".
ToyDirectory Product ID#: 5679 (added 11/22/2005)
New flexible parts let kids build cycles that look more realistic than ever. This 189-piece set can build three different cool cycles, including a chopper. Other sets available include an RC truck and a 14-model set that builds everything from a sportscar to a helicopter.
ToyDirectory Product ID#: 5676 (added 11/22/2005)
MSRP: $34.00Age Range: 8 and up
The never-ending track makes for never-ending fun. The looping track is made of natural, unstained wood. The wooden train and two trees are brightly painted. The sturdy 24-piece track measures 112” in length. Train cars are held together by magnets.
— "Brio wooden train sets," was the direct answer given by Paula Tremba, owner of One Two Kangaroo in Shepherdstown, W.Va., when asked which wooden toys sell well in her store.
— "We have Brio trains," said David Correa, buyer at Mrs. Tiggy Winkles in Tucson, Ariz. He added, "Brio is really dedicated to really good quality."
— In an early 2007 survey, Brio Trains were specifically cited by three of 51 retailers TDmonthly spoke with about wooden toy best-sellers.
ToyDirectory Product ID#: 4890 (added 9/30/2005)
MSRP: $13.99Age Range: 2 and up
This water/sand wheel toy includes a spade and a truck, and is packed in a net bag.
-- It is listed as the best selling sandbox toy by Ann Sauerland, co-owner of iqkids.com.
-- A review of this toy on epinions.com stated, “Take it to the beach or use it in the tub, this combo set is a great investment for kids that love to use their imagination.”
-- Kay Thomson of BRIO commented on the versatility of the toy, noting “Kids can put sand or water in the top of the mill, it spins through the wheel and comes out at the bottom dumping into the truck so they can transport their load.”
ToyDirectory Product ID#: 3254 (added 3/18/2005)
MSRP: $9.99Age Range: 3 and up
This set includes everything for a day of sand play, including a bucket, shovel, rake, and three molds, with a handy backpack for carrying it all.
-- This set is listed as a top seller on Amazon.com (02/18/05).
-- Parents like the fact that the toys can be easily organized and carried in the backpack.
-- The low pricing and good value are attractive features for customers.
ToyDirectory Product ID#: 3248 (added 3/18/2005)
The Lusitano ($80.00) is a modern day rocking horse design complete with padded seat, rubberwood frame and handles to make for a smooth rocking action back and forth.
ToyDirectory Product ID#: 2968 (added 2/18/2005)
The Sports Car ($100.00) is a fresh take on ride-on toys featuring colorful frame padding and a rubberwood base. The steering wheel directs the car while children learn and develop new muscles making it go.
ToyDirectory Product ID#: 2967 (added 2/18/2005)
Finally, the Trike Rider($50.00) is PLAN Toys update of the classic tricycle. This lightweight, colorful ride-on comes complete with padded seat and simple handbars to maneuver the vehicle wherever the child pleases.
ToyDirectory Product ID#: 2966 (added 2/18/2005)
PlanVille can be expanded with another home concept called the Activity Bus($30.00) that opens up inside to reveal a classroom of full of desks and school boards!
ToyDirectory Product ID#: 2965 (added 2/18/2005)
PlanVille can be expanded with another home concept a fun Adventure Playground ($15.00).
ToyDirectory Product ID#: 2964 (added 2/18/2005)
PlanVille can be expanded with another home concept called the Casa Villa($50.00)
ToyDirectory Product ID#: 2963 (added 2/18/2005)
The Ventura Villa ($80.00) is a modular design concept that can be built and taken apart in many different configurations. The home includes unique characters that can set amongst the role play backdrop the Ventura Villa offers. Children can continually change the play configuration to allow for endless amount of play value.
ToyDirectory Product ID#: 2962 (added 2/18/2005)
PlanVille is an all-new mini-dollhouse play concept featuring unique modern design in an all-new scale.
ToyDirectory Product ID#: 2961 (added 2/18/2005)
The Farm Animals ($25.00) set includes a variety of fun animals to interact in the Farm setting. A cow, calf, sheep dog, pig, piglet and sheep are featured in this animal pack.
ToyDirectory Product ID#: 2960 (added 2/18/2005)
The Farm House ($40.00) also for further expansion of the Country Barn theme allowing children to create their own environment. The home includes a table and chairs as well as fencing and a working front door.
ToyDirectory Product ID#: 2959 (added 2/18/2005)
Country Barn ($50.00) is an all-new design featuring a two-story
interior with ladder, front doors, and roof that is easily removed to allow for
easy access for inside play.
ToyDirectory Product ID#: 2958 (added 2/18/2005)
PLAN City adds fast food restaurants to its exciting road and vehicle play system. The Hamburger Drive Thru($25.00) playset is a functional building where children can role-play from. Cars pull into the drive thru and can order from the menu board and the waiter will bring them food. Also includes a table and chairs for outdoor dining.
ToyDirectory Product ID#: 2957 (added 2/18/2005)
PLAN also introduces a new Airport to the PLAN City system in 2005. The Airport ($60.00) set features an all-new 2-story design with baggage terminal, check in counter and a control tower at the top. An airplane and cargo trailer are included.
ToyDirectory Product ID#: 2956 (added 2/18/2005)
PLAN City also gets new product treatment in 2005 with some exciting new designs. The Construction Set ($50.00) is a magnificent construction crane that is fully operational. Children are able to move the trolley in all directions and the crane pivots on the base as well to allow for 360 degree play. A variety of construction accessories are also included to expand the play environment.
ToyDirectory Product ID#: 2955 (added 2/18/2005)