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May 2009 | Vol. VIII - No. 5
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Holiday Preview - Apparel, Costumes & Accessories

Fairy Dresses and Baby Booties Head for Kids' Closets


There’s always room for play in a child’s wardrobe, right? With princess gowns, fairy wings, pirate gear and adorable little socks for infants, there should be no shortage of opportunities for fashion flair and creative play this Christmas.



MSRP: $24.95
Age Range: 3 to 8
SKU or Item #: BEE
Launch Date: July 2009
Gender: Boys And Girls
Category: Apparel
Costumes & Accessories
Pretend Play



This costume includes a yellow- and black-striped dress with an attached skirt, detachable black wings and a headband with antennae. The back of the dress is knit fabric for comfort. It is available in sizes 2/3, 4/6 and 6/8. Launch date: July 15, 2009.
ToyDirectory Product ID#: 23505      (added 4/28/2009)
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Are you looking for the perfect Unisex baby gift? Every creative detail says this will make a happy baby boy or girl with the adorable socks with park theme. The first pair of socks has a cute big yellow duck with three little baby ducks on the back of the heel. The second pair is designed to look like a green pair of sneakers for those cute little kicking toes, and the last pair is a big green happy turtle with three baby turtles on the back of the heel. It's time to grab a picnic and go to the park to show off this new collection!
ToyDirectory Product ID#: 23354      (added 4/24/2009)
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This fairy costume is full of fun and whimsy. Includes pixie cut multi-colored tutu in shades of lavender, pale pink, and mint green. This exquisite tutu is handcrafted from over seventy yards of premium tulle and features rhinestones. In addition to tutu, costume also features fanciful crown, wand, and wings. Perfect for birthdays, dress up, Halloween, Christmas, portraits and special gifts. A great designer piece that will serve as an everlasting heirloom! Leotard not included.
ToyDirectory Product ID#: 23337      (added 4/23/2009)
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MSRP: $39.99
Age Range: 4 and up
SKU or Item #: 35805
Launch Date: January 2009
Gender: Girls
Category: Pretend Play
Costumes & Accessories
Creative Activities



Woodland Fairy Dress is a beautifully designed gown with layers of satin lining, tulle, and topping the skirt are shimmery rainbow organza petals.  The corset-style stretchy bodice is embellished with golden metallic ribbons and two rainbow organza bows on each shoulder.  The shimmery sleeves are designed from rainbow organza and shaped like petals. Launch date: 2009.
ToyDirectory Product ID#: 23274      (added 4/15/2009)
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Gender: Girls
Category: Costumes & Accessories



A charming little fairy from a familiar tale, the I Won't Grow Up character costume is comprised of a stretch velvet leotard in glittery forest green with an attached petal skirt in several layers of chiffon. It is accented with sheer fabric flowers. A pink tiara is included, and it pairs with various wings or other accessories from the A Wish Come True line.
— “The fairy tutus, anything like that,” said Katherine King, manager of Giggles Toys and More in Bozeman, Mont., who listed A Wish Come True as one of her top-selling lines dress-up lines.
— Six percent of 52 retailers listed A Wish Come True for their top-selling dress up in early 2009.
ToyDirectory Product ID#: 22742      (added 3/10/2009)
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Gender: Boys
Category: Costumes & Accessories



This tall black pirate hat can let small swashbucklers and large ones alike tell everyone who's in charge. The hat is made of rich black velvet and printed with the Jolly Roger in white.
— “They are inexpensive and there's a nice variety,” said Erika Evers, owner of Dancing Bear Toys in Hendersonville, N.C., of Jacobson Hats.
— “Jacobson Hats and pirate stuff,” said Candace Gooch, owner of At Once All Agog in Limerick, Maine, of her top-selling dress up items in early 2009.
ToyDirectory Product ID#: 22743      (added 3/10/2009)
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MSRP: $70.00
Gender: Girls
Category: Costumes & Accessories



In shimmering pinks and purples, this full-length princess gown features a multi-layered skirt in sheer material with a panel of shiny satin in the front, a frilly, gathered bodice, puffy sleeves and a pink princess hat with a long chiffon veil. Little girls can act out their favorite fairy tales or invent their own fantasy stories while looking the part.
— “Probably my upper-end dress-up clothes from Puppet Workshop. I sell 10 to 15 of these a month,” Charles Bonner, owner of Heights Toy Center in Little Rock, Ark., told TDmonthly of his best-selling dress-up items in early 2009.
— “Princess related dress-up from Puppet Workshop,” said Mary Ann Benson of best-selling costumes at her Austin, Texas, store, Kinda Krazy Kids and Company.
ToyDirectory Product ID#: 22736      (added 3/10/2009)
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MSRP: $18.00
Gender: Girls
Category: Apparel
Novelties



Give others fair warning with one of Gassun Limited's trendy OtisWear Apparel T-Shirts. With The Original Gas-O-Matic® logo on the front, this shirt spells it out clearly on the back with the warning to "Stay Back 300 Feet!" Other apparel designs include two "Who Farted" shirts featuring the company mascot, Otis, and a gray athletic apparel design. All T-Shirts are made from high quality 100% pre-shrunk cotton.
ToyDirectory Product ID#: 22715      (added 3/5/2009)
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MSRP: $26.00
Gender: Boys And Girls
Category: Apparel
Preschool



Perfect for little pirates, this high-seas apron may be worn while doing crafts, helping to cook or just eating, in place of a traditional bib.
ToyDirectory Product ID#: 22729      (added 3/9/2009)
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MSRP: $1.25
Age Range: 5 and up
Launch Date: January 2004
Gender: Boys And Girls
Category: Collectibles
Designer Toys
Costumes & Accessories



Jane Jenni's custom-fit personality buttons come assorted in a container of 300 buttons. There are more than 112 designs that describe various personalities. Are you a "queen bee" or a "big cheese"? There's a button to fit nearly everyone, and the colorful and fun buttons can appeal to all ages. The combination of the word and picture to illustrate the phrase is designed to stimulate conversation between generations. "The word and picture illustrations engage the customer, and capture their imagination. The collection of various personalities offers the customer a fun item to give to their assortment of friends and relatives," Designer Jane Jenni told TDmonthly. Launch date: 2004.
— Buttons and pins, including ones from Jane Jenni, were best sellers at Twirl Toystore & Playspace in Taos, N.M., in early 2009, according to Owner Molly McMullin. “We’ve had great success finding both companies and individuals making cute, funny or artsy buttons,” she told TDmonthly. “They’ve been our most consistent seller, and are also great for preteens through young adult.”
ToyDirectory Product ID#: 22912      (added 3/23/2009)
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This cute baby sock set includes three pairs of socks designed to coordinate with our Creeper gift set or to stand alone. Fun and functional, they make a great gift for any baby. The set is packaged in a clear acetate box and accented with a bow. Other colors and gifts are available through Rashti & Rashti.
ToyDirectory Product ID#: 23290      (added 4/15/2009)
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MSRP: $39.99
Gender: Boys And Girls
Category: Costumes & Accessories



This construction worker kit comes with a realistic vest in high-visibility neon orange trimmed with reflective tape, a bright yellow hard hat, work gloves, goggles, a tool belt, a toy hammer and saw, a measuring tape, and a name tag for personalizing. The vest is machine washable, and the measuring tape really works.
— “The Melissa & Doug Construction Worker set sells very well,” said John MacDougall, owner of Golden Apple Learning Store in Pleasanton, Calif., in early 2009.
— In a December 2011 survey about best selling Halloween items, seven out of 12 retailers named Creative Education as their best selling brand of costumes.
— “Since the introduction of costumes by Melissa & Doug, they have been selling well,” said Joe Berardoni, owner of Pun's Toy Shop in Bryn Mawr, Pa.
ToyDirectory Product ID#: 22739      (added 3/10/2009)
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MSRP: $7.95
Age Range: 12 and up
SKU or Item #: 11931
Launch Date: February 2009
Gender: Boys And Girls
Category: Costumes & Accessories
Fashion & Accessories
Apparel



Wearing these oversized glasses instantly transforms you into a caricature of a snooty librarian or a stern school teacher. Each pair of glasses has 9.5" (24.1 cm) wide plastic frames with rhinestones embedded in the corners. It fits most adult heads and comes on an illustrated blistercard. Launch date: February 17, 2009.
ToyDirectory Product ID#: 22664      (added 2/27/2009)
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MSRP: $34.99
Age Range: 3 and up
SKU or Item #: 55703
Launch Date: April 2009
Gender: Boys
Category: Costumes & Accessories



With one side in crushed velvet and the other shiny satin, this generous hooded cape allows for hours of open-ended role playing and story telling. One the velvet side, the cape depicts a frog on a black background, featuring wide buggy eyes on the top of the hood. The other side is a rich royal blue with a black and silver shield that sports a heraldry-style lion. When flipped around, the frog-hood becomes a prince's crown. Fabrics compliment other items in the line such as crowns, tunics, and decorated form swords to accessorize your child's characters. Launch Date: April 10, 2009.
ToyDirectory Product ID#: 22498      (added 2/17/2009)
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MSRP: $20.00
Gender: Girls
Category: Apparel
Tween



This line of spa wraps offers seven different designs. The wraps are outfitted with a Velcro closure and have a full elastic back. The bottom features a ruffled hem. Two sizes are available (xs/s - size
0-4) and m/l - size -12).
ToyDirectory Product ID#: 22470      (added 2/16/2009)
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A mix of purple and lavender make this adorable set of wings, wand and crown a perfect addition to any dress up collection. Oversized for the most dramatic entrance! Will fit children 1 year to 10 years. Now at a fabulous price!
ToyDirectory Product ID#: 23339      (added 4/23/2009)
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MSRP: $44.00
Age Range: 3 to 8
Gender: Girls
Category: Pretend Play
Costumes & Accessories
Apparel



Made with layer upon layer of hot pink, super soft tulle and satin. Polka dotted tulle fabric adds a little whimsy to this already adorable skirt. Removable music device plays two songs. Skirt features an adjustable waistband which allows it to fit ages three to eight. Three AAA batteries included.
ToyDirectory Product ID#: 22310      (added 1/30/2009)
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Gender: Girls
Category: Apparel



Whenever a child wears a t-shirt or sweatshirt bearing The Wumbler Patch logo or Wumbler designs, both children and their parents are supporting The Wumbler Patch's initiative and goals in "making the world a better place for ALL children." The entire line of Wumbler Patch apparel comes in watermelon colors ONLY: red, green, and brown, with white arriving this Spring.
ToyDirectory Product ID#: 21929      (added 12/23/2008)
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MSRP: $29.99
Age Range: 3 and up
SKU or Item #: 51803
Launch Date: January 2009
Gender: Girls
Category: Pretend Play
Costumes & Accessories
Creative Activities



Reversible Princess Fairy Cape is made of light pink bridal satin on one side and decorated with a silver princess crown, which is adorned with pink gems.  The reversed side is made of a pink glittery spangle and decorated with pink panne set of wings which are adorned with a pink satin ribbon. Launch date: 2009.
ToyDirectory Product ID#: 23273      (added 4/15/2009)
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MSRP: $12.99
SKU or Item #: # TSSACTP
Gender: Girls
Category: Apparel
Religious
Gifts



"Keep me as the apple of your eye," says Psalm 17:8 in glitter ink on this irresistable Tee with a fruit and floating hearts.
ToyDirectory Product ID#: 22011      (added 1/6/2009)
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MSRP: $15.95
Age Range: 3 and up
SKU or Item #: ASG
Launch Date: July 2009
Gender: Boys And Girls
Category: Apparel
Costumes & Accessories
Pretend Play



These gloves include official NASA patches, a textured palm for easy grip and an elastic inner cuff. They are available in small, medium and large sizes. "High-quality fabrics, construction, and attention to detail will set this product apart," Sean Schipper, COO of Aeromax, told TDmonthly. Launch date: July 2009.
ToyDirectory Product ID#: 23503      (added 4/28/2009)
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MSRP: $15.99
Age Range: 2 to 8
SKU or Item #: 22050
Launch Date: February 2009
Gender: Boys
Category: Pretend Play
Costumes & Accessories
Apparel



This themed cape is made of washable crushed velvet lined with comfortable China silk. It is easy for children to put on and take off with quality Velcro closures. Launch date: February 15, 2009.
ToyDirectory Product ID#: 21770      (added 12/12/2008)
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