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The Few, The Proud…The Award-Winning Toys

Who Made the Cut This Year?

By Alison Marek and Julie L. Jones

Thousands of products are introduced to the toy industry every year, but only a limited number are good enough, playable enough and innovative enough to garner an award.

In addition to issuing TDmonthly Awards, TDmonthly Magazine regularly asks manufacturers to present their award winners to our readers so that retailers can quickly identify products with great potential and manufacturers can learn and be inspired by others' successes. Here are the most recent responses:

Rockabye Baby! Lullaby Renditions of Green Day by ROCKABYE BABY!

The Rockabye Baby! series takes the songs of rock’s biggest and best-loved artists and transforms them into beautiful instrumental lullabies. Guitars and drums are traded for mellotron and bells, and the volume is turned down from an eleven to a two. This product is a 2007 iParenting Media Award winner. Launch date: June 2007.


 10/18/2007 (Price: $16.98; Age: All Ages) [Add to my Inquiry Basket][?]


My Word by OUT OF THE BOX PUBLISHING

My Word by OUT OF THE BOX PUBLISHINGPlayers quickly search for words while single and double letter cards are dealt on the table. The first player to call out a word using at least three cards wins those cards. This product is a Canada Toy Testing Council Three Star Award and Games Magazine 100 Word Game of the Year Award winner.


 10/11/2007 (Price: $5.99; Age: 7 and up) [Add to my Inquiry Basket][?]


#18 Classic Red Wagon by RADIO FLYER

#18 Classic Red Wagon by RADIO FLYERThe large steel wagon measures 36" x 17-1/2" x 4-1/2". It features “no-scratch” edges to keep fingers safe, a controlled turning radius to prevent tipping, an extra-long handle that makes pulling easy and folds under for easy storage and durable steel wheels with real rubber tires. This product is a Parents Magazine Toy Hall of Fame Award winner.


 10/11/2007 (Age: 2 and up) [Add to my Inquiry Basket][?]


Ralph S. Mouse…and More Exciting Animal Adventure Stories by SCHOLASTIC

Ralph S. Mouse…and More Exciting Animal Adventure Stories by SCHOLASTICThe 85-minute DVD is full of live action and dimensional animation. Also included are two other stories: Uncle Elephant and Stanley and the Dinosaurs. This product is a winner of the Andrew Carnegie Medal for Excellence in Children’s Video. Launch date: September 25, 2007.


 10/11/2007 (Price: $14.95; Age: 3 to 9) [Add to my Inquiry Basket][?]


Blanket Full of Love by STARRYTIME KEEPSAKES LTD.

Blanket Full of Love by STARRYTIME KEEPSAKES LTD.The 28-page personalized book features the child’s name throughout the book, with exceptional care taken to effectively creating rhymes for every name. Choose from 42 illustrations to most accurately resemble the intended child, and choose the color of the blanket itself. A personalized blanket is also available separately. This product is an iParenting Media Award and Family Choice Award winner.


 10/11/2007 (Price: $49.95; Age: 0 to 6) [Add to my Inquiry Basket][?]


Toddlin' Tunes: Sing-Along With Cathy Bollinger by RIVANNA MUSIC

ToddlinThis sing-along album with music therapist Cathy Bollinger presents old favorites in unique arrangements, introducing children to new words, sounds, instruments and musical styles. It includes jazz, acappella and Irish fiddle lilts, and received a 2005 Parents’ Choice Silver Award.


 10/11/2007 (Price: $15.98) [Add to my Inquiry Basket][?]


Kubit2me Lil' Scholars ABC's & 123's by KUBIT2ME INC.

Kubit2me LilThis game for two to eight players makes communication more physical, exciting and fun as participants toss the 6” multi-colored plush cube to one another and pull cards from the denim pockets. Designed to encourage self expression, develop motor skills and hand-eye coordination, it introduces kids to their ABCs and 123s through plenty of energy-charged social interaction. Complete with 26 alphabet cards, 20 number cards and 108 colorful reward stickers, it even has a secret compartment for storing all game components. This product was named one of Dr. Toy's 100 Best Children's Products 2009 and 10 Best Socially Responsible Products 2009. Launch date: September 2007.


 10/11/2007 (Price: $24.99; Age: 3 to 6) [Add to my Inquiry Basket][?]


Kubit2me Now You're Talkin' by KUBIT2ME INC.

Kubit2me Now YouThis game for two to eight players makes communication more physical, exciting and fun. Participants toss the 6” bright orange plush cube to one another and answer thought-provoking questions from cards that they pull from Kubit2me’s denim pockets. A perfect game to play with friends, at family parties or at just about any group get-together, this non-competitive game comes with 99 friendship stickers and encourages open and honest communication about topics that affect our everyday lives, such as relationships, beliefs, opinions, memories and more. It even has a secret compartment for storing cards and stickers. This product received a 2008 Preferred Choice Award from Creative Child Magazine, a 2008 Award of Excellence and Editor's Choice Award from The Toy Man, and was named one of Dr. Toy's Best Picks 2009. Launch date: September 2007.


 10/11/2007 (Price: $24.99; Age: 10 and up) [Add to my Inquiry Basket][?]


My 1st RC Go Go Auto Fire Truck by KID GALAXY INC.

My 1st RC Go Go Auto Fire Truck by KID GALAXY INC.This squeezable soft preschool RC vehicle is ready to put out any fire or respond to any emergency. Made in a safe, child-friendly design, this simple function RC fire truck drives with an easy, two-button remote control. Chunky style is perfect for little hands. Added to the excitement is the "Bump-and-Go" sound of the siren. This product is a 2007 Creative Child Seal of Excellence Award winner.
— “These remote control rubbery trucks for 2-year-olds have simple controls and [the] best variety: school bus, garbage truck and fire truck,” said Michele and Ken Gietz of Where’d You Get That!? in Williamstown, Mass. They listed the vehicles among their top-10 best sellers at the store in September 2008.


 10/3/2007 (Price: $22.00; Age: 2 and up) [Add to my Inquiry Basket][?]


My Dog Scrapbook by BOWWOWMEOW

My Dog Scrapbook by BOWWOWMEOWCelebrate a dog by creating a treasured memory album. Add personal photographs, drawings, stories and more. The scrapbook kit Includes a fabric covered scrapbook, colorful papers, stickers, deckled edge scissors, glue stick, double sided tape, markers and blank pages. All of materials are acid-free, ensuring a long life for the book. This product is a 2008 National Parenting Center Seal of Approval Award winner.


 9/27/2007 (Price: $21.99; Age: 8 and up) [Add to my Inquiry Basket][?]




Following are some of the programs represented in TDmonthly.com's section of award winners: Dr. Toy, iParenting Media Awards, TIA T.O.T.Y., Oppenheim Toy Portfolio, The National Parenting Center, and Parents' Choice Awards.

You may also access TDmonthly's review section to see which products earned 5 TD stars.

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