TDmonthly Magazine!
May 2012 | Vol. XI - No. 5
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Doll House & Toy Store Finds Far-Reaching Charities

Schoenhut, Safari, Hape and Magicforest Will Help Dozens of Kids


On Wednesday, April 25, 2012, at 2:00 pm, the front of The Doll House & Toy Store in Scottsdale, Ariz. was piled high with boxes of incredible, high-quality specialty toys and children's instruments. That may not be unusual for a toy store, but the stacks of toys donated by Schoenhut Piano Company, Hape, Safari Ltd.®, and Magicforest Ltd. were being given away to two local children's charities, Devereaux House and The Crisis Center, as part of TDmonthly's "2012: A Year of Charity" giveaway event. (Win a chance to give away toys at your store!)

Click for full size image

To be sure the amazing toys were as impressive as possible, Sari and her staff built at least one of each color of the pianos from Schoenhut, which included a Piano Pal, Baby Grand and My First Piano. The representatives of the charities were astounded by the display.

"It really hit them," Sari told TDmonthly. "I don't think they expected it. They were absolutely thrilled."

Sari and her staff alerted her customers to the giveaways ahead of time by talking up the magnanimity of the donating companies, posting signs in the store, and sending out emails. She also hired a PR person to cover the event. In addition, the mall where Sari's store is located also send a rep to take photographs of the donations.

Sari realized she'd picked the best possible charities when she learned that each of them have far-reaching programs that extend beyond their local shelters.

"They have respite homes and foster homes and Devereaux has two schools," Sari continued.

The centers had play kitchens, too, where the apron from Hape will really be appreciated.

Sari said the charities loved that there was a mixture of products that could be used for a number of children, over and over, such as the pianos and kitchen sets, and also toys that could be used as individual rewards.

"When a child has been really nice, they'll get a 'prize' from Safari or an apron or a truck," Sari said.

The Crisis Center is keeping a Schoenhut piano until next year, when they'll use it as a raffle to raise funds.

Photos from the Giveaway (click an image to view full size)






Learn more about these generously donated products below, and read about our next TDmonthly "2012: A Year of Charity" Giveaway to find out how your store can donate 100+ top-quality educational toys to your local schools, Headstart programs and children's charities!




MSRP: $19.99
Age Range: 3 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Animal Figures
Collectibles
Science & Nature



Detailed replicas of tropical marine life and a realistic coral reef surround this young diver with a wild underwater adventure. Exquisite sculpting and attention to detail make this the ideal gift for any child. The packaging features educational information in 5 languages on the back. All Safari Ltd.® products are phthalate and lead free and safety tested to safeguard children’s health. We take pride in the quality, innovation and design that have characterized our products for over 3 generations. Flippers, Fins & Fun Gift Set Includes: Dolphin, Sea Turtle, Queen Triggerfish, Grouper, Coral Reef, and Freddie the Free Diver. Box Size: 11” W x 4.75” H x 4” D (28 x 12 x 10 cm)
ToyDirectory Product ID#: 33530      (added 1/30/2012)
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MSRP: $29.99
Age Range: 3 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Animal Figures
Collectibles
Science & Nature



Join all the fun down on the ranch with our attractive accessories that complement the Safari Ltd.® Farm collection. Complete with fences, hay, entrance gate and a water trough, this set makes a perfect companion with our Down on the Farm Barn & Stable in addition to our Safari Ltd.® Farm animals. Children can let their imagination roam as they simulate life on a ranch. All our products are phthalate-free and thoroughly safety tested to safeguard your child's health. Safari Ltd.® takes pride in providing breathtaking, innovative and value priced replicas for now over three generations.
ToyDirectory Product ID#: 33529      (added 1/30/2012)
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Gender: Boys And Girls
Category: Musical Toys



Model 1822

Schoenhut ® Piano Company: "Leader in the World of Toy Pianos since 1872" Schoenhut’s® bright red, 18-key tabletop is the perfect choice for a toddlers first piano. Both fun and educational, it is an ideal instrument to use for developing eye-hand coordination and encouraging musical creativity.

Chromatically tuned, the lovely chime-like notes are produced by little hammers striking precision-ground, German steel music rods (versus the conventional taut wires used in full-sized models).

Schoenhut’s® patented Learning System, with its play-by-color teaching method, makes playing simple and fun. A removable color strip fits behind the keys to guide small fingers from chord to chord. The chart also works on adult keyboards, since keys on Schoenhut® toy pianos are of corresponding width. This teaches children proper "finger stretch" from the very beginning. The accompanying Songbook contains a collection of familiar tunes. This Learning System has been specially designed to build a child’s confidence and develop basic playing skills.

Imported / Materials: hardwood and hardboard / Recommended age: Three and up

Piano: 11-1/4" high x 9-3/8" wide x 12-3/8" deep

ToyDirectory Product ID#: 2700      (added 12/6/2004)
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Age Range: 3 and up
Gender: Girls
Category: Musical Toys



This versatile 25-key piano measures 17" x 12" x 12" and is designed to grow with a child. The main unit, decorated with a whimsical animal's head, sits safely and squarely on the floor within easy reach of a toddler's hands. Later on, the sides with the animal's body can be attached, raising the piano to a comfortable height for an older child seated at the bench. The spacing between the keys is the same as that of a full-sized model, teaching proper finger placement and affording an easier transition to a large piano.
ToyDirectory Product ID#: 29473      (added 7/12/2010)
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MSRP: $28.95
Age Range: 4 and up
Gender: Girls
Category: Musical Toys



This Schoenhut 30-inch Acoustic Guitar is a unique introduction to playing for the aspiring young musician. It offers not only great sound and playability, but an affordable price which is attractive to many first-time players seeking a "better-than-average" beginner guitar.
ToyDirectory Product ID#: 9423      (added 9/19/2006)
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Age Range: 3 and up
Gender: Boys And Girls
Category: Musical Toys
Music



Schoenhut's miniature version of a baby grand piano is designed to encourage a child to play and develop a love of music. Elegant in appearance with graceful spindle legs, yet extremely durable and sturdy, it makes a beautiful addition to any home. Lovely chime-like tones are produced by small hammers striking metal rods, the sound that makes Schoenhut toy pianos unique. The two-and one-half-octave span of full-width keys provides a good foundation for the transition to a larger model. Includes: Schoenhut's Learning System and bench.
Awards: 2013 TDmonthly Seal of Approval

ToyDirectory Product ID#: 34016      (added 3/29/2012)
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MSRP: $19.99
Age Range: 3 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Infant & Toddler
Wooden Toys
Construction



String-Along Shapes are first toys that encourage coordination, dexterity, imagination, and simple problem solving. This brightly colored set of 30 maple shapes includes two strings that turn blocks into a train, a caterpillar or a tower. The possibilities are endless and so is the fun. Shapes are approximately 1.25' wide each.
ToyDirectory Product ID#: 34062      (added 4/9/2012)
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MSRP: $9.99
Age Range: 1 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Infant & Toddler
Wooden Toys
Cars



This sturdy little dump truck belongs at every construction site. The chunky maple design includes a removable load. The truck measures 4.6" x 2.4" x 3.5". Ages 10 months and up.
ToyDirectory Product ID#: 34063      (added 4/9/2012)
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MSRP: $14.99
Age Range: 3 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Infant & Toddler
Pretend Play
Preschool



Everything tastes better when you've got the right accessories. These safe and simple toys revolve around food and cooking, to promote realistic role play, and encourage healthy eating. The Apron Set includes an elasticized chef's hat, quilted oven mitt and bright orange-trimmed apron. The mitt and apron fabric is exclusive to Hape.
ToyDirectory Product ID#: 34061      (added 4/9/2012)
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Wholesale Price: (Log in to view)
MSRP: $35.00
Specialty: Yes (as of 2012)
SKU or Item #: 82014
Gender: Boys And Girls
Category: Novelties
Musical Toys
Preschool



Music is a wonderful opportunity for little ones to expand their sensory and imaginative personality. Music helps them to understand rhythm and harmony, and also to express themselves and their moods. This set of percussion instruments from Sevi is an easy way to get kids started. It comes with 8 pieces, including a tambourine, castanets, a triangle, maracas and a noise maker. Produced by Sevi, Europe’s oldest wooden toy company, this product contains parts and components that are recommended for children ages 2 and up.
ToyDirectory Product ID#: 33998      (added 3/26/2012)
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Wholesale Price: (Log in to view)
MSRP: $35.00
Age Range: 3 and up
SKU or Item #: 81979
Gender: Boys And Girls
Category: General Games
Preschool
Wooden Toys



Noah’s Ark Balance Game comes with pairs of brightly painted wooden animals and can be played either cooperatively or competitively by the entire family. Kids learn about weight distribution and how the shape of an object affects where it is able to be balanced. Played against an opponent, kids learn to place animals just so their opponent has difficulty finding a spot for their piece. Pieces are the perfect size for ages 3+. Kids can also work together to see how quickly they can stack all the animals on the rocking ark. Sevi is Europe’s oldest wooden toy company.
ToyDirectory Product ID#: 34017      (added 3/29/2012)
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READ PROFILES OF PARTICIPATING MANUFACTURERS:

SAFARI LTD.
SCHOENHUT PIANO COMPANY
HAPE


READ WINNING STORE PROFILES:

DOLL HOUSE & TOY STORE
JAKE'S TOY BOX
KAZOO TOYS


READ ABOUT THEIR GIVEAWAY PLANS:

KAZOO
JAKE'S



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Alison MarekWriter's Bio: ALISON MAREK is an award-winning writer, director and cartoonist whose work has been published by Fairchild Publications and DC Comics (Piranha Press), broadcast on Showtime and other cable networks, and viewed worldwide in film festivals. See her short films and print work on www.alisonmarek.com. Watch her nefarious villains in the web series www.MuggsMovers.com. Get inspired by her cartoons "Daily ARFFirmations to Unleash Your Inner Fido" at www.ARFFirmations.com. Phew! And then ...  Read more articles by this author

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