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July 2010 | Vol. IX - No. 7




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Watch Toy Videos of the Day: Week 4 (7/26-7/30)


We want you to see the toys we see, so you can determine if they're right for your store! Check this space every weekday to see brief video clips of new and specialty products. In the spotlight today? A beautifully handcrafted wooden boat from Holztiger that makes a perfect playscape for fighting pirates or re-enacting the story of Noah's Ark.



MSRP: $43.99
Age Range: 3 and up
Launch Date: February 2010
Gender: Boys And Girls
Category: Construction
Creative Activities
Eco-Friendly



The multicolored 200-piece "Cool Colors" set features four different block colors plus natural wood blocks. This set features redesigned packaging, revamped colors and a lower price.
Awards: 2010 Oppenheim Toy Portfolio Best Toy Award, Platinum; 2010 National Parenting Center Seal of Approval; 2010 Dr. Toy Best Vacation Products,
NAPPA 2010 Honors Award recipient, NAPPA 2010 Best Bang for Buck Award. Launch date: February 2010.
See 2010 TDmonthly Video Demo



ToyDirectory Product ID#: 26562      (added 1/5/2010)
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MSRP: $19.99
Age Range: 8 and up
Target Age Range: 9 to 12
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: 1750
Launch Date: January 2010
Gender: Boys And Girls
Category: General Games
Board Games
Educational



Each turn, one team flips over a category card and team members quickly brainstorm words that fit the category. The team agrees on a word before the time runs out and then pulls each letter in that word one lane closer to their side of the street. The first team to pull eight letters off the street wins. Word on the Street Junior is designed to encourage vocabulary development, creative thinking and teamwork, and is "great for all ages and all group sizes," Out of the Box VP of Marketing Leah Sugar told TDmonthly.
Awards: 2010 Mensa Select; 2010 Major Fun; 2010 Oppenheim Gold; 2010 Dr. Toy Best Vacation Product; 2010 Parent's Choice Silver
— Verlina Adema of What You Reading Now played Word on the Street Junior with her three children and enjoyed that the game required teamwork and brainstorming. As a homeschool mom, she appreciated that “This game incorporates visual, auditory and tactile learning styles so there is something for every child!”
The Board Game Family described Word on the Street Junior as the perfect party game because “every time we play it, we can’t stop with just one play…But that’s just great because the second game is always louder, more energetic, and lasts longer for a lot more fun.”
ToyDirectory Product ID#: 28845      (added 6/14/2010)
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